Björn Borg AB (publ) (BORG) Q3 2025 Earnings Call

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WEBVTT 00:00:00.031 -- 00:00:05.259 friday not only is the weather beautiful and it's time for our compulsory sports hour 00:00:05.259 -- 00:00:10.988 in about a few hours it's also time to present our q3 results and 00:00:10.988 -- 00:00:16.938 we're super happy to share with you that our sports apparel collection 00:00:16.938 -- 00:00:22.186 continues to drive growth so of course as you probably recall or remember i've been talking 00:00:22.186 -- 00:00:27.194 about this now for many many courts in a row The whole dream with Bjorn Borg is 00:00:27.194 -- 00:00:32.263 to transition this in the past beautiful men's underwear brand 00:00:32.263 -- 00:00:35.788 into a bigger arena to build a sports fashion brand. 00:00:35.788 -- 00:00:41.198 And with that, of course, growing. But more than that, also inspiring people that 00:00:41.198 -- 00:00:44.463 if you should give something to yourself today, it's to move. 00:00:44.463 -- 00:00:49.514 whether it's walking to office taking the bike or doing a triathlon doesn't really matter 00:00:49.514 -- 00:00:54.284 movement is the best gift to yourself not only will you be happier you also live a bit 00:00:54.284 -- 00:00:58.353 longer and it's going to be a lot of fun perhaps not always doing the workout but certainly 00:00:58.353 -- 00:01:03.864 afterwards so Q3, another quarter where our sports apparel collection continues 00:01:03.864 -- 00:01:08.552 to grow. So absolutely fantastic. And by far, of course, the biggest highlight of the 00:01:08.552 -- 00:01:11.698 quarter. If we look at the sales, it's a record quarter. 00:01:11.698 -- 00:01:15.165 We never sold more than 300 million SEK in a quarter. 00:01:15.165 -- 00:01:17.589 So that's, of course, fantastic. We like to break records. 00:01:17.589 -- 00:01:20.574 Also, ou...