Replay available
Björn Borg AB (publ) (BORG) Q1 2026 Earnings Call
Björn Borg AB (publ) (STO: BORG) Q1 2026 earnings conference call, held 2026-04-29. Replay captured from the company's public earnings webcast.

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WEBVTT 00:00:00.031 -- 00:00:05.718 Good morning and welcome to our Q1 2026 00:00:06.483 -- 00:00:08.086 report. 00:00:08.086 -- 00:00:11.452 It's a beautiful Wednesday morning and that's not the only thing that is beautiful this 00:00:11.452 -- 00:00:16.822 morning. It's also our first quarter. So, of course, it's always 00:00:16.822 -- 00:00:21.631 good to read your own quotes. But to summarize the quarter... 00:00:21.631 -- 00:00:26.678 Our sports apparel growth continues. Now we've been growing 00:00:26.678 -- 00:00:33.325 double digit for 15 consecutive quarters. This is also our 21 00:00:34.790 -- 00:00:39.978 quarter with sales growth. So of course, we look back at a 00:00:39.978 -- 00:00:45.346 very, very strong journey and never before have we started a year stronger with both 00:00:45.346 -- 00:00:51.361 record sales. and a very, very strong operating margin, increasing 37% versus 00:00:51.361 -- 00:00:56.258 last year. So all in all, absolutely fantastic. 00:00:56.258 -- 00:00:59.203 Net sales, as I say, 301 00:00:59.203 -- 00:01:03.950 million, so that's a record quarter. Super good, plus 7%. 00:01:03.950 -- 00:01:07.095 The currency neutral, it's just above 10%. 00:01:07.095 -- 00:01:12.303 The gross margin is at 54%, so a good increase versus last year. 00:01:12.303 -- 00:01:17.131 And the operating profit, consequently, is also increasing then with 37% versus last 00:01:17.131 -- 00:01:22.219 year, hitting 47 million. So overall, a super strong start of 00:01:22.219 -- 00:01:27.689 the year. And given, of course, that the world around us has been fueled 00:01:27.689 -- 00:01:30.094 with uncertainties, we're super, super proud. 00:01:30.094 -- 00:01:35.103 And of course, clearly, this is the effort of a very, very strong team that 00:01:35.103 -- 00:01:...