Pricer AB (publ) (PRIC_B) Q2 2025 Earnings Call

Investor webinar replay

Replay transcript excerpt

Good afternoon and welcome to the Pricer second quarter 2025 earnings call presentation here at DNB Carnegie. I'm joined today by CEO Magnus Larsson and CFO Magnus Wetzel. Welcome, gentlemen. Thank you very much, Hjalmar. I figured we start right away, so I hand over the word. Oh, sorry. Thank you. So hello, everyone. Thank you for having us today. We are here to present the second quarter 2025 with me, as mentioned by Hjalmar, we have Claes. I'd like to start with, just for those of you that might not know us that well, Pricerin Brief, founded in 1991. We are a leader within retail tech. Our vision is to be the preferred partner for in-store communication and digitalization, highlighting really the collaboration and partnership with our customers, where we believe that we are doing things quite different compared to competition. We are, from a deployment point of view, we have sold more than 28,000 stores and we have some 350 million labels that we've sold and delivered, which makes us a clear number two on the market. Going into the second quarter, let me start by first stating what I guess is the obvious. I'm not at all happy with this quarter, with the net sales that fell below expectation and where we also have a poor profitability. But of course, there are things that are also positive in the report that I will lift and highlight. I would also like to start with looking at the market. When we are looking at the future and we're looking at how will the market grow, there is nothing that has changed from what we predicted earlier, that the market will continue to grow. And over time, the growth will be around 15% annually, at least until 2030. This is what we see. We see no reason to actually change that view as well. We see that there is a real need among the re...