Slide 1: Inuvo: Delivering Ads to Desktop & Mobile
a Richard Howe — Chairman / CEO l] ) | IVO. Delivering Ads to Desktop & Mobile (NYSE MKT: INUV) T2Z7a4 Investor Relations Alliance Advisors, LLC Alan Sheinwald, President (914) 669-0222 lian visors.net sheinwal
Slide 2: Forward Looking Statements
Forward Looking Statements Certain statements in this presentation relating to Inuvo®, Inc. ("Inuvo") contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934. All forward-looking statements included in
Slide 3: Year-over-Year Performance YTD
Year-over-Year Performance YTD $30 $12 =Q1 Rev ™ Q2 Rev = Q1+Q2 Rev ™ Q1+Q2 AEBITDA Revenue in Millions of Dollars 2012 201 Net Loss = ($4.8 million) Net Income = $91 thousand tnuvo. financials continue to improve AEBITDA in Millions of Dollars
Slide 4: Delivering Ads to Desktop & Mobile
DELIVERING ADS TO DESKTOP & MOBILE amazon.com YAHOO! Now MOBILE ft DEVICES Boy eh Buy.com 3 million 50 million 2 billion 20 million INUVO.
Slide 5: Reaching Consumers With Ads Delivered to the Desktop
REACHING CONSUMERS With Ads deliver to the Desktop
Slide 6: Website Partners
Through Website Partners inuvo.eams income from clicks on delivered Ad’s
Slide 7: Distributed Ad Units
Through Distributed Ad Units th Alaska Pipeline (it's the southernmost terminal), and Sitka's is Russian. Cruise travelers enjoy the history and the frontier ambience of the 49th state, but its wildlife and scenery are the main attractions. Towering mountains, massive glaciers, tranquil (and sometim
Slide 8: Distributed Ad Units
ue Distributed Ad Units | 000) cw . 2 coe com =) i= YourUttmate Crise Guide 6 EY bie sre Boards Search Gruso Cee a BRUISE CRITIC Reviews FindaCrise _Desis_|Destintons How tonite News Community ke Read Cruise Reviews | 100,000+ ‘Choose a Cruse Line #| 60 inuvo.eams income from clicks on Ad units
Slide 9: Company Owned Applications
Through Company Owned Applications inuvo. earns income from Ad’s, product commissions & CPM’ss
Slide 10: Company Owned Applications
Through Company Owned Applications iInuvo. earns income from Ad’s, product commissions & CPM’s»
Slide 11: Owned Websites
Males esuli) Sales, Websites Invest your marketing dollars with confine. Tr Compete PRO fore! inuvo earns income from ad clicks on O/O websites
Slide 12: Reaching Consumers With Ads Delivered to Mobile Devices
REACHING CONSUMERS With Ads deliver to Mobile Devices
Slide 13: Owned Websites, Mobile Ready
Through Owned Websites, Mobile Ready ere Orr o INUVO earns income from ad clicks on O/O websites
Slide 14: Mobile Ad Units
Through Mobile Ad Units ———=—===— Food €¢ Recipes INUVO.earns income from clicks on mobile Ad units
Slide 15: Mobile Application Ad Units
Through Mobile Application Ad Units Rvs the: Z Justby walking” @ Jumping Jacks inUVoO. earns income from Aa’s delivered to mobile App’s
Slide 16: Owned Mobile Applications
Through Owned Mobile Applications inuvo Coming to an App store near you in 2013
Slide 17: Summary
SUMMARY Delivering Ads to Mobile and Desktop (NYSE MKT: INUV)
Slide 18: Peer Group Valuations
Peer Group Valuations Revenue ( ) Market Cap Market Cap/ 22 ValueClick, Inc. VCLK $686 Perion Network, LTD PERI $76 Local.com Corp. LOcM $91 Marchex, Inc. MCHX $144 Demand Media, Inc. DMD $403 1AC/InterActive Corp IACI $3,021 Blucora, Inc. BCOR $473 Average inuvo $1,650 $153 $46 $265 $576 $4,450 $91
Slide 19: Summary
Summary v 34% growth in revenue and 413% in AEBITDA over 1% half 2013 v¥ 33% reduction in Comp & SG&A since January. Net Income positive 2013. ¥ Significant opportunities with mobile and O/O properties. v >3M active application users & access to 50M internet users monthly fy v Business relationships