Inuvo, Inc. · AMEX:INUV
Inuvo — Investor Presentation (October 2026)
19 slides from Inuvo's investor presentation, October 2026
Slide 1: IntentKey builds audience models on present motivation
IntentKey builds audience models on present motivation, ® \ RobBuchner Chief Executive Officer
Slide 2: Safe harbor statement
~ Safe harbor statement This presentation includes or incorporates by reference statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements rela
Slide 3: Inuvo at a glance
~ Inuvo at aglance A vertical Al company, built around its own language model. At the center is IntentKey: a large language model (LLM) built and maintained for one purpose, programmatic advertising. 15 S5OM+ 51 $18.7M Patents +3 pending Invested in R&D Employees Market cap Employees and market cap
Slide 4: The market
e The market Amarket being rewritten, all at once. o1 02 Amazon's unified ad platform Apple privacy Buying, data and media are merging into Apple now blocks identity and tracking single Al-run platforms, and fees for companies outright, across every browser independent buyers are under pressure. oni
Slide 5: How IntentKey works
IntentKey How IntentKey works: from the content people consume to the ad they see. Se = J na Soa | a o1 02 03 The open web Scored right now Always current Trained on 110B+ pages, with IM+ more Each ad opportunity is judged on Every model refreshes every analyzed every day and distilled into the cont
Slide 6: What it delivers
~ What it delivers The result: new customers, reached earlier, with privacy built in. Abrand describes who it wants to reach. IntentKey scores every ad opportunity against that description, shows the reasons behind the audience, and keeps campaigns aimed at the outcomes clients measure. Net-new cust
Slide 7: In the platform - Example audience: GLP-1
e Inthe platform - Example audience: GLP-1 From asentence to a live audience. GLP-4 Weight Loss Seekers Audience and Sentiment Trends The example: people considering GLP-1 medications for weight loss. IntentKey builds the model, sizes it, and maps where interest is rising, down to the neighborhood.
Slide 8: Our moat
~ Our moat An LLM built for one job: programmatic advertising. General-purpose Al is built to answer anything. IntentKey is built to answer one question, continuously: which ad opportunities are worth buying right now. GENERAL-PURPOSE AI ChatGPT - Gemini - Claude IntentKey © Refreshes custom audienc
Slide 9: Campaigns consistently beat client goals
© Client experience Campaigns consistently beat client goals. 66% Lower cost per acquisition than comparable solutions Measured by clients against the solutions they already buy, across every campaign last year. Microsoft ARIZONA Gz AARP © Moneysram. TOYOTA a 5: 23] <B. Playstation £ SP revrer ry +Y
Slide 10: Vertical focus
e Vertical focus Built for highly competitive categories, where speed matters. Automotive Healthcare Reaches shoppers before Reaches people while the they appear in the in- plan, provider or treatment market lists every is still undecided, without competitor is bidding on. targeting by ailment. Also
Slide 11: Case for investment
~ Case for investment Why Inuvo, and why now? A$220B market A moat built in Apathto Areal R&D lead Experienced Still largely run on An LLM built for one Profitability Commercialized by leadership audiences built from job: efficient up High-margin Inuvo since 2017. Deep expertise past behavior. front
Slide 12: Leadership for scale
~ Leadership for scale Deep expertise across Al, media and public markets. Rob Buchner Derric Ciccone Amir Bakhshaie Aleesha Parris Dana Robbins Sanja Partalo CEO & Chairman President & CFO SVP IntentKey Chief Accounting Officer SVP Bonfire Board Member ADVisuRs L = Dave Currie 2 Todd Greer Tim Flyn
Slide 13: Rob Buchner
Rob Buchner Chief Executive Officer: Inuvo, Inc. rob.buchner@inuvo.com
Slide 14: IntentKey now works inside AI assistants
© Appendix - IntentKey via MCP IntentKey now works inside Al assistants. MCP is an open standard that lets Al assistants use outside tools. Through it, a media buyer can describe an audience inside an assistant like Claude, and IntentKey creates it. Free to use in the assistant. Revenue comes when a
Slide 15: IntentKey Partner Program
~ Appendix - IntentKey Partner Program Partners can offer IntentKey under their own brand. Agencies and media companies run IntentKey with their own logo, colors and web address. The same models work underneath. Each partner extends IntentKey to clients Inuvo doesn't sell to directly. intentkey. com
Slide 16: Our value comes in two forms: speed and outcomes
© Appendix - The thesis Our value comes in two forms: speed and outcomes. We see the opportunity first, and buy it before the price climbs. We deliver net-new customers, and outcomes, not just traffic. The more signals processed, the faster the learning accelerates. The broader the integrations, the
Slide 17: Company evolution
~ Appendix - Company evolution A proven operating business, entering its next phase. oO oO O oO 2010s Origin Scale Now ae Search IntentKey developed Managed service Self-service Inside every Built on Google and Yahoo Incubated at the UCLA Grown with leading brands Buyers build and activate on buying
Slide 18: Capitalization after the July 2026 offering
~ Appendix Capitalization after the July 2026 offering. Based on capitalization information disclosed in the Company's July 30, 2026 Form S-3. Security Shares / underlying shares Common stock + pre-funded warrants ' RSUs outstanding Class A warrants ($1.28 exercise price) Class B warrants ($1.28 exe
Slide 19: Integrations
~ Appendix - Integrations Where IntentKey connects. Across CTV, online video, display and audio. Runs directly on Sent as private deals to FreeWheel Buyer Cloud Every major DSP Index Exchange including The Trade Desk, Google DV360, Amazon DSP and Yahoo DSP. Magnite Independently verified by Fou Anal