Inuvo, Inc. · AMEX:INUV
Inuvo — Investor Presentation (May 2023)
16 slides from Inuvo's investor presentation, May 2023
Slide 1: May 2023 Investor Presentation
May 2023 Investor Presentation Using Generative Artificial Intelligence based on a large language model to redefine how audiences are discovered & actioned for a privacy-first future.
Slide 2: Safe Harbor Statement / Non-Disclosure
Safe Harbor Statement / Non-Disclosure This presentation includes or incorporates by reference statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These
Slide 3: The Leaders that invented the technology of the last marketing paradigm
The Leaders that invented the technology of the last marketing paradigm have invented the new paradigm Artificial Intelligence 95 associates Audience Discovery & with offices in San Jose Execution and Little Rock Richard Howe Chairman/CEO Charles Morgan Director, Investor $76.5M TTM $50M invested Re
Slide 4: INUV (NYSE American) Investment Highlights
INUV (NYSE American) Investment Highlights Disruptive AI Technology Proven Client Performance $200 billion dollars of media spend is expected to be Inuvo delivers unmatched campaign performance that has significantly impacted by the obsolescence of using the outperformed client branding and performa
Slide 5: An Opportunity to Leapfrog Competitors
An Opportunity to Leapfrog Competitors Using technology & services designed around targeting people is obsolete. Apple is now blocking all the identity mechanisms (cookies, IP and eMail addresses) Incumbent Media / AdTech Incumbent Media / AdTech Media / AdTech companies Consumers, in record compani
Slide 6: Audience Discovery, Targeting & Attribution
Audience Discovery, Targeting & Attribution The cornerstone of online advertising is crumbling along with the cookie. Inuvo Proprietary Generative AI Finds and Actions Audiences: Example: • Finds audiences base on why not who is interested in product, service or brand. • Trained on the collective wi
Slide 7: Inuvo's Strategic Impact on the Industry
Inuvo’s Strategic Impact on the Industry AI capable of discovering and actioning audiences replaces Data Suppliers: identity-based technologies which Inuvo believes are becoming Consumer data requires a cookie ID. Cookie- obsolete. based technologies are becoming obsolete. DMP & Data Aggregators: Th
Slide 8: Artificial Intelligence that Models the Brain
Artificial Intelligence that Models the Brain Trained on billions pages of content, Language model generative AI understands Audiences at the Conceptual level Snoring dog keeps owner up Northern sun keeps people awake SleepBuds Need Alternative to pills / devices Exploring sleep options Healthy body
Slide 9: Identifying the Reasons WHY, Not WHO
Identifying the Reasons WHY, Not WHO Technology that shifts the paradigm to an audience made up of concepts not identities Competitors all buying the same curated Custom Prospecting Audiences based on JIT signals WHO based Prospecting Audiences associated with WHY they are interested. Has Trouble Wa
Slide 10: AI Derived Audience Demographics
Audience Discovery Never Before Possible Delivering media more effectively without requiring a consumer's identity or data ChatGPT: Tell me WHY people purchase eBikes? INUVO AI: Tell me WHY people purchase eBikes? Actionable Concepts Exhibited by Your Audience Audience Demand/Supply People who want
Slide 11: Intelligence based Audience Activation
Intelligence based Audience Activation Shifting the approach from identifying WHO people are to actioning WHY they are interested The AI determines the reasons WHY a The AI continuously categorizes The AI actions based on WHY a consumer is product is being purchased the individual reasons WHY in fro
Slide 12: Artificial Intelligence Powered Services
Artificial Intelligence Powered Services Research & The AI can explore ANY Audience Design to INFORM product features 1 Media Attribution Content The AI can OPTIMIZE media across channels 5 2 The AI insights can DRIVE content engagement strategies AI Audience insights power every step Creative Media
Slide 13: A Sampling of Brands Served
A Sampling of Brands Served We have a simple philosophy. Everything we do has to work. Results for clients in 2022 exceeded their goals on average by almost 50% across brand, product, and service advertising for both B2B and B2C. That trend is continuing in 2023.
Slide 14: Inuvo's Revenue Trends
Inuvo’s Revenue Trends 26% YOY Growth in 2022 $80 $75.6 $70 $59.8 Annual Revenue in Millions $60 $50 $44.6 $40 $30 $20 $10 $0 2020 2021 2022 $2M cash, a NWC ratio of 1.1 and a $5M borrowing facility with $600K drawn
Slide 15: INUV (NYSE American) Key Statistics
INUV (NYSE American) Key Statistics 2022 Revenue $75.6M Year-over-Year Growth Rate 26% 2022 Gross Profit Margin 60% Cash, Cash Equivalents and Marketable Securities @ 03/30/23 $2M Receivables Based Borrowing Facility $5.0M Long-term Debt @ 03/30/23 $0K Share Price @ 05/22/23 $0.37 Common Shares Outs
Slide 16: Get in Touch
Richard Howe, CEO Get in Touch Richard.Howe@inuvo.com Wally Ruiz, CFO Wallace.Ruiz@inuvo.com Investor Relations: David K. Waldman/Natalya Rudman Crescendo Communications, LLC Email: INUV@crescendo-ir.com Tel: (212) 671-1021