Inuvo, Inc. · AMEX:INUV
Inuvo — Investor Presentation (March 2017)
18 slides from Inuvo's investor presentation, Mar 13, 2017
Slide 1: An Advertising Technology and Digital Publishing Company
NYSE MKT: INUV Richard Howe, CEO Wally Ruiz, CFO An Advertising Technology and Digital Publishing Company
Slide 2: Safe Harbor Statement
Safe Harbor Statement This presentation includes or incorporates by reference statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements relate
Slide 3: Who is Inuvo?
• TTM Revenue $72m with Adj. EBITDA of $2.6m • Fast growing – 20% trailing 24 month CAGR • Relationships with Yahoo! & Google, Facebook & Microsoft • Simple Cap Structure – 28.4m fully shares outstanding • Unique, highly differentiated business model • $3.6m cash; insiders own > 20% • AR & CA based,
Slide 4: An Accomplished Team
Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with others without INUVO’s permission. An Accomplished Team Wally Ruiz Chief Financial Officer Experienced technology executive with previous CFO roles both public and private.
Slide 5: Strong Historical Revenue Growth
Strong Historical Revenue Growth Strategic objective to get to $100M run rate by Q4 – 2017, a 27% CAGR off Q1-2014 Have been and expect to be profitable on Operating Cash basis annually throughout. Information in this presentation is considered Confidential and Proprietary to INUVO and should not be
Slide 6: The INUV Strategy
The INUV Strategy Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with others without INUVO’s permission. Advertising Tech (50%) Digital Publishing (50%) 3. Content Development 2. Publisher Development $77B Market (Forrester
Slide 7: 1. Audience Development (Prospecting)
1. Audience Development (Prospecting) Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with others without INUVO’s permission. Core Concepts Young women workplace Websites Demographic Young women workplace Computers Young wome
Slide 8: 2. Ad Technology Development
2. Ad Technology Development A portfolio of products sold to Publishers with a strong combined value proposition Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with others without INUVO’s permission. Emotional and Engaging a
Slide 9: 3. Content Development (Publishing)
3. Content Development (Publishing) Written by Inuvo, marketed by Inuvo and served with ads from Inuvo Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with others without INUVO’s permission.
Slide 10: 4. Marketing Development
4. Marketing Development The ability to develop an audience because of sophisticated marketing technology Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with others without INUVO’s permission. Ad verti ses it ’s Con ten t Ac
Slide 11: A Strategy That Leverages Digital Publishing to Develop Ad-Tech
A Strategy That Leverages Digital Publishing to Develop Ad-Tech and Ad-Tech to Drive Traffic to Digital Publishing
Slide 12: Compare Against Competitors: INUV Websites = Ad-Tech Factory
Compare Against Competitors Inuvo Ad-Tech 3. INUV Websites = Ad-Tech Factory We design Ad-Units that work for INUV and serve ads sourced by INUV Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with others without INUVO’s perm
Slide 13: INUV Ad-Tech is Sold to Publishers
Inuvo Ad-Tech 2. INUV Ad-Tech is Sold to Publishers Ad-Units that work for INUV will work for Publishers. Each new Publisher adds audience Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with others without INUVO’s permission
Slide 14: Audience Development / Usage
INUV Partner Bed Bug Ads Bed Bugs Consumer Interest 1. Audience Development / Usage Visits to any INUV website or partner website become ways to use audience data Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with others wi
Slide 15: Send Traffic Back to INUV Properties
Send Traffic Back to INUV Properties 2. INUV Ad-Tech as Traffic Source Every page view with INUV ad-tech becomes an opportunity to drive traffic back to INUV owned websites Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with
Slide 16: Sending Visitors to Leading Brands
Sending Visitors to Leading Brands Every day, INUV sends visitors to thousands of recognizable merchants Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with others without INUVO’s permission.
Slide 17: Contact Us
Contact Us
Slide 18: Investor Newsletter: Keeping Up with Inuvo
Go to inuvo.com/investor-email to sign up today Investor Newsletter: Keeping Up with Inuvo Download the Inuvo App! Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with others without INUVO’s permission.