Mag Interactive Ab · OMXSTO:MAGI
Mag Interactive Ab — Q4 2021/2022 Earnings Presentation
17 slides from Mag Interactive Ab's earnings presentation, 2022
Slide 1: Stockholm & Brighton
STOCKHOLM & BRIGHTON 1001001 350 m+ 0111010 downloads data & creativity!
Slide 2: Q4 Highlights
Q4 Highlights Strong organic revenue growth (+29%) Accelerating user acquisition
Slide 3: A record year
A record year 328 MSEK (+14%) Evergreens growing New game launch
Slide 4: ARPDAU & revenue
arpdau & revenue arpdau +36% and revenue 29% year over year 90,000 Revenue 8.0 Transfer Bonus 80,000 ARPDAU ARPDAU USD cents 7.0 70,000 6.0 60,000 KSEK 5.0 50,000 4.0 40,000 30,000 3.0 20,000 2.0 10,000 1.0 0 0.0 Q4 2020 Q1 2021 Q2 2021 Q3 2021 Q4 2021 Q1 2022 Q2 2022 Q3 2022 Q4 2022 User acquisitio
Slide 5: Audience KPIs
Audience KPIs Compared to Q4 2020/21 DAU ARPDAU User acquisition 2 8 50 40 6 Millions Us cents 30 MSEK 1 4 1.6 7.3 20 43 1.3 5.4 2 10 15 0 0 0 Q4 20/21 Q4 21/22 Q4 20/21 Q4 21/22 Q4 20/21 Q4 21/22 DAU - fewer, but higher quality installs from UA USER ACQUISITION increasing sequentially
Slide 6: User acquisition
User acquisition UA increasing sequentially Higher volumes continue into Q1 50 MSEK 25 43 22 15 14 14 0 Q4 20/21 Q1 21/22 Q2 21/22 Q3 21/22 Q4 21/22
Slide 7: User base development
user base development DAU Millions 2 1 1.6 1.5 1.6 1.5 1.3 0 Q4 20/21 Q1 21/22 Q2 21/22 Q3 21/22 Q4 21/22 DAU - expect to stabilize in Q1 >70% of DAU active +1 year
Slide 8: Boost from user acquisition and strong USD
Boost from user acquisition and strong usd Net sales ARPDAU Contribution 100 8 50 6 Us cents MSEK MSEK 4 50 90 7.3 25 48 70 5.4 35 2 0 0 0 Q4 20/21 Q4 21/22 Q4 20/21 Q4 21/22 Q4 20/21 Q4 21/22 CONTRIBUTION impacted by UA - 126 MSEK CASH BALANCE
Slide 9: QD Live
QD Live Discontinued live shows Earn-outs capture M&A dynamics Adjusted EBITDA
Slide 10: Adjusted net sales and EBITDA margin
Adjusted NET SALES and EBITDA margin SHORT TERM EFFECTS ON EBIT AND EBITDA 90,000 Adj Net sales 80,000 30 % Transfer bonus Adj EBITDA margin 70,000 25 % 60,000 20 % KSEK 50,000 40,000 15 % 30,000 10 % 20,000 5% 10,000 0 0% Q4 2020 Q1 2021 Q2 2021 Q3 2021 Q4 2021 Q1 2022 Q2 2022 Q3 2022 Q4 2022
Slide 11: Adjusted net sales and EBITDA margin
Adjusted NET SALES and EBITDA margin SHORT TERM EFFECTS ON EBIT AND EBITDA 90,000 Adj Net sales 80,000 30 % Transfer bonus Adj EBITDA margin 70,000 25 % 60,000 20 % KSEK 50,000 40,000 15 % 30,000 10 % 20,000 5% 10,000 0 0% Q4 2020 Q1 2021 Q2 2021 Q3 2021 Q4 2021 Q1 2022 Q2 2022 Q3 2022 Q4 2022
Slide 12: Product mix
Product mix 62 MSEK 22 MSEK Quizduel wordzee Q3: Word Domination Ruzzle WordBrain Q3: 46 25 MSEK MSEK Revenues Growth Tile mansion word mansion Live ops WordBubbles WordWhizzle 6 MSEK ? ? ? ? ? Primetime Wordalot Word Peace Q3: 5.5 MSEK Consolidated new games Other Wordbrain 2 Word blobs maturity
Slide 13: Growth engines
Growth engines Expanded portfolio (Organic + m&a) Improved LTV for live Increased Games Increased Ua for live Games
Slide 14: Full speed ahead
Full speed ahead User acquisition at new levels Accelerate growth games Exciting new games in development
Slide 15: Q&A
q&A twitter.com/maginteractive
Slide 16: Good times
MAG INTERACTIVE GOOD TIMES ,z,, a BF — S
Slide 17: ARPDAU +36% revenue +29%
Q4 2021/2022 NET SALES 90,000 80,000 70,000 60,000 KSEK 50,000 7.3 90 40,000 30,000 20,000 10,000 0 Cents msek Q4 2020 Q2 2021 Q4 2021 Q2 2022 Q4 2022 Arpdau + 36 % revenue + 29% last nine quarters “We are happy to report growth games an organic revenue growth of 29% in Q4” -DANIEL Hasselberg, Ceo w