Asahi Kasei Corporation · TSE:3407
Asahi Kasei — Investor Day (July 2022)
26 slides from Asahi Kasei's investor day presentation, Jul 7, 2022
Slide 1: Intellectual Property Strategy Briefing
Intellectual Property Strategy Briefing July 7, 2022 Asahi Kasei Corporation
Slide 2: Agenda
Review of IP Activities in Previous Medium-Term Management Plan (MTP) Strategies for Utilizing IP and Other Intangible Assets in the New MTP Examples of Strategic Utilization of IP for Accelerating 10 Growth Gears (GG10) 1
Slide 3: Agenda
02 Strategies for Utilizing IP and Other Intangible Assets in the New MTP 03 Examples of Strategic Utilization of IP for Accelerating 10 Growth Gears (GG10) 2
Slide 4: IP activities under the previous MTP
IP activities under the previous MTP Until fiscal 2021, IP activities corresponded to the three key points of the previous MTP were carried out. Approach to Value Provision of the previous MTP Contributing to sustainable society Three Key Points IP activities Contributing to life and living for peop
Slide 5: IP activities under the previous MTP
IP activities under the previous MTP Lithium-ion battery separator patent infringement lawsuit IP activities for Plaintiff Asahi Kasei Corporation Defendant Company X achieving the MTP Summary Filed a patent infringement lawsuit with Shenzhen Strategic IP Intermediate People's Court, seeking an inju
Slide 6: IP activities under the previous MTP
IP activities under the previous MTP Employee (expert) Recommendation System IP activities for achieving the MTP For the purpose of maximizing the value of diversity of Asahi Kasei, a platform for connecting employees (experts) has been developed. Strategic IP management and utilization Who is famil
Slide 7: Strengths of IP Department (Core Competencies)
Strengths of IP Department (Core Competencies) With a strong mindset of contributing to business goals, expertise on global IP practice (procedural skills) and skills of strategic utilization of IP information have been cultivated Strengths of ⚫ IP portfolio aligned with globally IP Department ⚫ Str
Slide 8: Achievements of IP activities (awards)
Achievements of IP activities (awards) Asahi Kasei Corporation received “Minister of Economy, Trade and Industry Award” of “Intellectual Property Achievement Awards” for the recognition of our IP activities in fiscal 2021.In fiscal 2022, Asahi Kasei was selected as “Digital Transformation Stock” for
Slide 9: Review of IP Activities in Previous MTP
01 Review of IP Activities in Previous Medium-Term Management Plan (MTP) 03 Examples of Strategic Utilization of IP for Accelerating 10 Growth Gears (GG10) 8
Slide 10: New MTP 2024 -Be a Trailblazer- Basic Guideline and Business Platform
New MTP 2024 -Be a Trailblazer- Basic Guideline and Business Platform To achieve both challenging investment for growth and cash generation from structural transformation under the basic guideline for business portfolio evolution, “maximum use of intangible assets” is one of key areas in strengtheni
Slide 11: Growth strategy
Growth strategy Focusing resources on 10 Growth Gears (GG10) that will drive future growth and aiming to have them provide more than 70% of operating income around 2030 Business to lead next growth Operating income of GG10* Fields for Provision of Value 10 Growth Gears (GG10) （¥ billion） 400.0 4,000
Slide 12: IP strategies
IP strategies Policy for utilization of intellectual property and other intangible assets Aiming to contribute to strategic planning/execution and new business creation through maximizing the value of diverse IP, Intellectual Property Intelligence Department has been established in April 2022 to acc
Slide 13: IP strategies
IP strategies Policy for utilization of intellectual property and other intangible assets Timely alignment Maximizing Visualization of with corporate/ the value of intangible assets business strategies Diverse IP using IPL IP activities aligned with business management Organizational structure 3 Key
Slide 14: IP strategies: Cycle of IP Activities and KPIs
IP strategies Policy for utilization of intellectual property and other intangible assets Timely alignment Maximizing Visualization of with corporate/ the value of intangible assets business strategies Diverse IP using IPL Cycle of IP Activities Improvement of Patent Value Non-financial KPIs (owner’
Slide 15: Advantage of our IP from an SDGs perspective
Advantage of our IP Timely alignment with corporate/ Maximizing the value of Visualization of intangible assets from an SDGs perspective business strategies Diverse IP using IPL Our strengths are that we have many core technologies with potential to address SDGs issues, and that their IP values are
Slide 16: Examples of visualization of IP and intangible assets
Examples of visualization of IP and Timely alignment with corporate/ Maximizing the value of Visualization of intangible assets intangible assets business strategies Diverse IP using IPL Relationship between indicators of IP statistical information (conventional patent maps) Network information IP v
Slide 17: IP strategies: Policy for utilization of intellectual property
IP strategies [ Policy for utilization of intellectual property and other intangible assets ] Timely alignment Maximizing Visualization of with corporate/ the value of intangible assets business strategies Diverse IP using IPL STEP01 Business environment STEP02 Identifying emerging STEP03 Synergy an
Slide 18: Actualization of strategic IP activities
Actualization of strategic IP activities Timely alignment Maximizing Visualization of with corporate/ the value of intangible assets business strategies Diverse IP using IPL Value maximization strategy for intangible assets Realizing both market creation and profitability by leading in Circular Econ
Slide 19: Strategies for Utilizing IP and Other Intangible Assets in the New MTP
01 Review of IP Activities in Previous Medium-Term Management Plan (MTP) 02 Strategies for Utilizing IP and Other Intangible Assets in the New MTP 18
Slide 20: Contribution to hydrogen-related business
Contribution to hydrogen-related business Aiming to enter hydrogen-related business using water electrolysis technology as core competence, strategies driven by intangible assets have been proposed based on thorough analysis of the value chain and benchmarking using IPL. 10 Growth Gears (GG10) busin
Slide 21: Contribution to mobility-related business
Contribution to mobility-related business As a new approach to introducing our products to OEMs, we stimulated business communication by visualizing the relationship between our technologies and OEM’s technologies using IPL. 10 Growth Gears (GG10) businesses to lead next growth Business strategy by
Slide 22: Contribution to environmental homes business
Contribution to environmental homes business With the aim of expanding zero-energy residential building business, a comprehensive patent portfolio conducive to protection and expansion of the business has been built based on the analysis of positions of Asahi Kasei and competitors in the field of el
Slide 23: Contribution to global specialty pharma business
Contribution to global specialty pharma business Asahi Kasei Pharma granted an exclusive license of a chronic pain drug candidate to Eli Lilly and Company. Asahi Kasei Pharma will receive royalty if Eli Lilly succeeds in commercialization of the candidate, while securing sales rights in Japan. 10 Gr
Slide 24: Lifelong growth path of IP staff
Lifelong growth path of IP staff With the goal of nurturing IP personnel having both IP procedural skills and generic skills/mindset, various training measures/programs are implemented; this has also resulted in increasing the number of specialists with IP expertise. Lifelong Growth Path of IP Staff
Slide 25: Reference: Visualization of IP contribution to management
Timely alignment Maximizing Visualization of Reference Visualization of IP contribution to management with corporate/ business strategies the value of Diverse IP intangible assets using IPL We have begun trial analysis of correlation between indices of IP/intangible assets and management KPIs; corre
Slide 26: Creating for Tomorrow
THE COMMITMENT OF THE AS AHI KASEI GROUP: To do all that we can in every era to help the people of the world make the most of life and attain fulfillment in living. Since our founding, we have always been deeply committed to contributing to the development of society, boldly anticipating the emergen