Celsius Holdings, Inc. · NASDAQ:CELH

Celsius — Deutsche Bank Global Consumer Conference 2026

28 slides from Celsius's conference presentation, Jun 1, 2026

  1. Slide 1: Deutsche Bank Global Consumer Conference, June 2, 2026

    Exhibit 99.1 DeutschE bank global consumer Conference Jun e 2, 2026 1

  2. Slide 2: Safe Harbor & Non-GAAP Measures

    Safe harbor & Non-gaap measures Forward-Looking Statements This presentation contains statements by Celsius Holdings, Inc. (“Celsius Holdings”, “we”, “us”, “our” or the “Company”) that are not historical facts and are considered forward-looking statements within the meaning of the Private Securities

  3. Slide 3: A leading portfolio of category-disrupting brands

    A LEADING portfolio of category-disrupting brands Q1 2026 U.S. Energy Drink Market Share Weighted retail distribution (%acv) Q1 2026 U.S. Retail Sales Dollar Growth Portfolio In RTD Energy Energy Portfolio In the U.S. 3 1. Circana US MULO+ W/C, CELSIUS INC RTD Energy L13W ended 3/29/2026 2. Includes

  4. Slide 4: Q1 2026 Beverage Rankings: We Are a Top-10

    Q1 2026 BEVERAGE RANKINGS WE ARE A TOP-10 Contribution to $ Retail Sales $ Retail Sales Chg. yoy Parent Company Rank beverage COMPANY (Billions) (Billions) q1 2026 LRB Growth $7.00 $0.52 22.4% 1 2 $6.12 $0.04 1.6% 3 $3.66 $0.11 4.8% $2.50 $0.26 11.0% 4 5 $2.40 $0.21 8.9% 6 $1.45 $0.77 14.4% $1.31 $0

  5. Slide 5: Celsius: Powering Performance in Modern Energy

    CELSIUS: Powering Performance in Modern Energy PERFORMANCE Function Fitness-first positioning built for Sustained energy, zero sugar, workouts and daily movement metabolism support CONSUMER FLAVOR INNOVATION Active, health-conscious Fruit-forward, crisp flavors consumers fueling performance 5 5 5

  6. Slide 6: Alani Nu: Igniting a New Era of Energy

    ALANI Nu: Igniting A new era of energy Shifted An Entire category 1 #4 in Energy 2 70% Women AGE 18-44 Thrives on 3 Pillars FLAVOR FUN Fans Nostalgic, INVITING, Escapism, fueled Passionate, iconic by design dedicated community 6 1. Circana TOTAL U.S. MULO+ w/C, RTD Energy L52W ending 12/28/2025 6 2.

  7. Slide 7: Rockstar: Next Generation Energy for the Core Consumer

    ROCKSTAR: Next Generation Energy for the Core Consumer Broad Energy Distinct Portfolio Category Reach ROLE 2 Caters to a $17.8 billion core ~70% male age 18-44 1 2 energy market Full-flavor energy for core occasions: sports, music, gaming Powering 25 years Iconic flavors a new era of of disrupting a

  8. Slide 8: Celsius portfolio retail sales across tracked channels

    Disrupting the energy category with trusted, better-for-you functional beverages that fit how people live today. 1,2 CELSIUS PORTFOLIO RETAIL SALES ACROSS TRACKED CHANNELS Q1 2026 (MULO+ W/C | BILLIONS) $1.60 $1.40 Acquired Rockstar Energy Market share $1.20 Acquired Alani Nu $1.00 $0.80 $0.60 Retai

  9. Slide 9: Celsius portfolio contribution to energy category growth

    is growing the energy 1,2 CELSIUS PORTFOLIO CONTRIBUTION TO ENERGY CATEGORY GROWTH drink Category (MULO+ W/C) 50% 46% 44% 45% 41% 40% 37% 33% 35% 33% 32% 30% 28% 26% 23% 25% 20% 16% 15% 10% 4% 5% 0% 0% Q1 2023 Q2 2023 Q3 2023 Q4 2023 Q1 2024 Q2 2024 Q3 2024 Q4 2024 Q1 2025 Q2 2025 Q3 2025 Q4 2025 Q1

  10. Slide 10: Why Celsius Holdings

    WHY CELSIUS HOLDINGS We operate in a rapidly growing category We are capitalizing on evolving consumer trends that are driving increased demand We have a leading total energy portfolio that is positioned to win We have an evolved, scaled operating model We Believe we are well positioned for continue

  11. Slide 11: Proven growth strategy with disciplined execution

    Proven growth strategy with disciplined execution PEOPLE PLACES OFTEN Executing our growth strategy in an evolved way 11 The FDA recommends healthy adults consume no more than 400mg of caffeine per day.

  12. Slide 12: Methodical approach to international growth in 2026 & beyond

    METHODICAL APPROACH TO INTERNATIONAL GROWTH in 2026 & beyond 1 Market Size by Country (USD) US $28.5 billion B r it a in $2.79 billion Au s t r al i a $2.06 billion F ra nc e $945 million Ne t h e rl a nd s $790 million C an ad a $723 million S p a i n $591 million S w ed en $588 million New Zealand

  13. Slide 13: Q1 2026 key messages

    Q1 2026 key messages Record Q1 2026 revenue of $782.6M (+138% YoY), driven by the Alani Nu and Rockstar acquisitions. Portfolio share reached 20.9% of U.S. tracked energy, up 1,000 bps vs. CELSIUS standalone share in Q1 2025. Portfolio integration milestones advanced: Alani Nu integration completed,

  14. Slide 14: Q1 2026 financial results summary

    Q1 2026 financial Results Summary Financials Q1 2026 Q1 2025 Change (millions except for percentages & EPS) Revenue $782.6 $329.3 138% $747.3 $306.5 144% North America $35.3 $22.7 55% International Gross Margin 48.3% 52.3% -400 BPS Net Income $110.1 $44.4 148% $85.1 $34.4 147% Net Income att. to Com

  15. Slide 15: Top portfolio dollar share of MULO+ W/C by quarter

    Energy mulo+w/c TOP 3 PORTFOLIO $ SHARE OF MULO+ W/C BY QUARTER 2023-PRESENT dollar share Q1 2023 Q2 2023 Q3 2023 Q4 2023 Q1 2024 Q2 2024 Q3 2024 Q4 2024 Q1 2025 Q2 2025 Q3 2025 Q4 2025 Q1 2026 MONSTER (PORTFOLIO) RED BULL CELH (PORTFOLIO) 15 1. Circana Total US MULO+ W/C dollar share of RTD Energy

  16. Slide 16: Celsius Holdings consolidated revenue

    CELSIUS HOLDINGS $900M Consolidated $800M $35M $25M $23M $22M revenue $700M $600M $500M $20M $400M $14M $16M $747M $15M $714M $702M $700M $20M $23M $15M $300M $19M $11M $200M $382M $371M $340M $333M $311M $312M $307M $249M $247M $100M $0M Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 2023 2024 2025 2026 No

  17. Slide 17: Gross profit & Adjusted EBITDA margin

    Gross profit PERCENTAGES REPRESENT QUARTERLY PERCENTAGE OF REVENUE 60% & Adjusted Ebitda 52.3% 51.5% 51.3% Margin 48.3% 50% 47.4% 40% 28.4% 28.4% 30% 25.0% 21.2% 18.6% 20% 10% 0% Q1 2026 Q2 2025 Q3 2025 Q1 2025 Q4 2025 GROSS PROFIT MARGIN ADJ EBITDA MARGIN NOTE 1. For GAAP to non-GAAP Adjusted EBITD

  18. Slide 18: Q2 2026 updates

    Q2 2026 updates Tracked CIRCANA DATA Portfolio brand updates C E L SIU S H O L D IN G S, IN C . | C A G N Y IN V E STO R P R E SE N TATIO N 18

  19. Slide 19: MULO+C breadth of markets above 21% share

    MULO+C BREADTH — 22 OF 42 MARKETS ABOVE 21% SHARE MULO+C Portfolio Share Distribution (L13W) 20 18 16 16 15 14 12 of 42 measured MULO+C 10 markets hold portfolio 8 7 6 share above 21% 4 4 Every measured market sits at or above 15% 2 portfolio share — no gaps in our presence, in 0 measured channels.

  20. Slide 20: C-Store: significant runway vs. measured channels

    C-STORE — SIGNIFICANT RUNWAY VS. MEASURED CHANNELS C-Store Portfolio Share Distribution (L13W) 25 21 20 18 15 of 43 C-Store markets at 10 or above 16% portfolio share (L13W) 5 Only 2 markets above 20% in C-Store vs. 22 in 2 2 MULO+C — the gap represents distribution and 0 execution runway, particula

  21. Slide 21: Three brands, three roles, one disciplined system

    THREE BRANDS, THREE ROLES, ONE DISCIPLINED SYSTEM 21

  22. Slide 22: Brand Celsius: building a stronger, more productive growth base

    Brand CELSIUS — BUILDING A STRONGER, MORE PRODUCTIVE GROWTH BASE WHAT WE'RE DOING EXECUTION TIMELINE JUNE Q3 Q4 Q1 '27 • Prioritizing top SKUs — “fast cars on track” to improve velocity and TDP Dollars Resets Progressive Foundation Core base more productive • Setting the foundation for innovation ro

  23. Slide 23: Alani Nu: velocity strengthening as distribution expands

    ALANI NU — VELOCITY STRENGTHENING AS DISTRIBUTION EXPANDS Integration complete. Distribution scaling. Velocity strengthening as the brand reaches more consumers. Q1 net sales C-Store ACV gain (l4W) Incremental Growth Shelf space gains ~60% pro forma YoY growth Now at 91% — up from 65% Jan → May Acro

  24. Slide 24: Rockstar: reset, refocus, and stabilize

    ROCKSTAR — RESET, REFOCUS, AND STABILIZE Integration nearing completion — cleaner assortment, better execution, and a distinct role in the portfolio. INTEGRATION PORTFOLIO ROLE 2026 FOCUS On track for completion in the first half of Full-sugar, core energy segment — a $17.8B Stabilization: cleaner a

  25. Slide 25: Celsius Holdings

    CELSIUS HOLDINGS ANPP ENON

  26. Slide 26: Non-GAAP EBITDA schedule

    non-gaap ebitda schedule 1 Three months ended Selling, general and administrative expenses related to (Figures in thousands) March 31, employee non-cash stock-based compensation expense. 2026 2025 Stock-based compensation expense consists of non-cash charges for the estimated fair value of unvested

  27. Slide 27: Non-GAAP EPS schedule

    non-gaap eps schedule 1 Add backs and deductions are net of their respective impacts from tax and reallocation of earnings to Three months ended participating securities. The total tax effect of the adjusted items for the quarter ended March 31, 2026 was $(0.08) per diluted share, which includes the

  28. Slide 28: Thank You

    THANK YOU 28

Celsius Holdings — Deutsche Bank Global Consumer Conference 2026 on 6ix