Mag Interactive Ab · OMXSTO:MAGI
Mag Interactive Ab — Q3 2022/2023 Earnings Presentation
13 slides from Mag Interactive Ab's earnings presentation, 2023
Slide 1: Stockholm & Brighton, 350m+ downloads
STOCKHOLM & BRIGHTON 1001001 350 m+ 0111010 downloads data & creativity!
Slide 2: Q3 Highlights
Q3 Highlights Revenue at record levels Strong profitability
Slide 3: Audience KPIs
Audience KPIs Compared to Q3 2021/22 DAU ARPDAU User acquisition 2 8 30 6 20 Millions Us cents MSEK 1 4 1.5 7.1 1.3 5.8 10 22 19 2 0 0 0 Q3 21/22 Q3 22/23 Q3 21/22 Q3 22/23 Q3 21/22 Q3 22/23 DAU - fewer, but higher quality installs (Iap revenues +37%)
Slide 4: User base and ARPDAU
user base AND ARPDAU 2 8.0 6.0 ARPDAU US cents Millions 1 4.0 1.5 1.6 1.5 1.3 1.2 1.3 1.3 2.0 0 0.0 Q1 21/22 Q2 21/22 Q3 21/22 Q4 21/22 Q1 22/23 Q2 22/23 Q3 22/23 DAU STABLE SINCE Q4 2022 FEWER BUT HIGHER QUALITY INSTALLS
Slide 5: Boost from user acquisition and strong USD
Boost from user acquisition and strong usd Adj Net sales ARPDAU Contribution 100 8 60 6 Us cents MSEK MSEK 50 4 30 89 7.1 57 76 5.8 46 2 0 0 0 Q3 21/22 Q3 22/23 Q3 21/22 Q3 22/23 Q3 21/22 Q3 22/23 22% growth in arpdau CONTRIBUTION on historic high - 110 MSEK CASH BALANCE
Slide 6: User acquisition
User acquisition UA decreasing sequentially Pace slightly higher in JUNE 60 MSEK 30 51 43 41 22 19 14 14 0 Q1 21/22 Q2 21/22 Q3 21/22 Q4 21/22 Q1 22/23 Q2 22/23 Q3 22/23
Slide 7: Revenues at historically high level
revenues at historically high level Profit Margins bouncing back to pre 2023 levels 100,000 40 % Adj Net sales Transfer bonus Adj EBITDA margin 75,000 30 % KSEK 50,000 20 % 25,000 10 % 0 0% Q1 2021 Q3 2021 Q1 2022 Q3 2022 Q1 2023 Q3 22/23
Slide 8: Revenues at historically high level
revenues at historically high level Profit Margins bouncing back to pre 2023 levels 100,000 40 % Adj Net sales Transfer bonus Adj EBITDA margin 75,000 30 % KSEK 50,000 20 % 25,000 10 % 0 0% Q1 2021 Q3 2021 Q1 2022 Q3 2022 Q1 2023 Q3 22/23
Slide 9: Product mix
Product mix 61 23 MSEK MSEK Word Domination Ruzzle WordBrain Quizduel wordzee Tile mansion Revenues Growth Live ops word mansion WordBubbles WordWhizzle 5 MSEK ? ? Primetime Wordalot Word Peace new games Other Wordbrain 2 Word blobs maturity
Slide 10: Growth engines
Growth engines Expanded portfolio (Organic + m&a) Improved LTV for live Increased Games Increased Ua for live Games
Slide 11: Adjusted net sales development
KSEK 0 25,000 50,000 75,000 100,000 q1 20 19 q2 20 19 q3 20 19 q4 20 1 9 q1 20 20 q2 20 20 q3 20 20 q4 20 2 0 q1 20 21 q2 20 21 q3 20 21 q4 20 2 1 q1 20 22 q2 20 22 q3 20 22 CHANGE UA STEP q4 20 2 2 q1 20 23 q2 20 23 q3 20 23 Adjusted NET SALES development
Slide 12: Looking ahead
Looking ahead Quizduel and Wordzee development continued strong margins Exciting new games
Slide 13: ARPDAU +22%, revenue +16%
Q3 2022/2023 Adjusted NET SALES 100,000 75,000 KSEK 50,000 7.1 89 25,000 0 19 19 20 20 21 21 22 22 23 23 20 20 20 20 Cents 20 20 20 20 20 20 msek q1 q3 q1 q3 q1 q3 q1 q3 q1 q3 Arpdau + 22 % revenue + 16% Last 19 quarters “We reach a profit margin growth games of 26% on the back of high quality user