Macbee Planet Inc · TSE:7095

Macbee Planet — Q2 FY04/2025 Earnings Presentation

22 slides from Macbee Planet's earnings presentation, Dec 12, 2024

  1. Slide 1: Q2 FY04/2025 Financial Results Presentation Material

    Q2 FY04/2025 Financial Results Presentation Material December 12, 2024 Macbee Planet, Inc. Stock code 7095 1

  2. Slide 2: Summary / Company Overview / Financial Data

    Summary P.03 Company Overview P.09 Financial Data P.18 2 2

  3. Slide 3: Summary

    Summary 3 3

  4. Slide 4: FY04/2025 First half (1H) highlights

    FY04/2025 First half (1H) highlights ◼ High growth continues driven by medical, investment, and insurance industries. Progressed more than half of full-year forecast(Sales ¥48 billion, OP ¥4.5 billion). 1H Highlights (Financial Results) 1H Highlights (Business Results) (Millions of yen) Finance indu

  5. Slide 5: Reversal of allowance for doubtful accounts and advertising

    Reversal of allowance for doubtful accounts and advertising ◼ Allowance for doubtful accounts was reversed by 66 million yen ◼ Smooth launch in the large advertisement investments, starting from taxi ads. Reversal of allowance for doubtful accounts Advertising expenses Taxi ads starting from Decembe

  6. Slide 6: Strengthen cooperation with the media

    Strengthen cooperation with the media ◼ Agreed to partially acquire shares of “NET MONEY,” a media originally operated by ZUU Co.,Ltd. (influential company in the finance industry), to enhance our unique value to the finance industry. Outline of Joint Venture Strengths of each company Know-hows and

  7. Slide 7: Strengthen cooperation with startups

    Strengthen cooperation with startups ◼ Established “Macbee eight” to invest in startups. Work with startups to expand client base and value provided in services. Targets Companies that own unique Companies willing to strengthen their business growth with Technologies and Assets Marketing Investment

  8. Slide 8: Interim dividends

    Interim dividends Dividends Forecast (Per share) FY04/2024* (Result) FY04/2025(Forecast) Annual dividends 14.00 yen 36.00 yen Interim dividends 14.00 yen 18.00 yen (Declared) Year-end dividends 0.00 yen 18.00 yen *As a 1:4 stock split was carried out on June 1, 2024, the amounts takes into account t

  9. Slide 9: Company overview

    Company overview 9 9

  10. Slide 10: Company overview/History

    Company overview/History Company overview Company name Macbee Planet, Inc. (7095) Established August 25, 2015 Capital ¥2,635mn (as of end-April 2024) Business description Performance-based fee marketing Head office address 3-11-11 Shibuya, Shibuya-ku, Tokyo No. of employees 159 (as of end-April 2024

  11. Slide 11: Change all marketing into performance-based fee

    Becoming the dominant market leader Change all marketing into performance-based fee 11

  12. Slide 12: Business overview

    Business overview ◼ We provide performance-based fee marketing that minimizes client risk through a combination of Data, Technology and Consulting. Data Technologies Consulting × × Data accumulated Technologies for Consulting since the establishment integrated data with a focus on ROI of the Company

  13. Slide 13: Outlook for the performance-based fee market

    Outlook for the performance-based fee market ◼ Currently, fixed-fees and commissions are major. ◼ Moving to performance-based fee era which is low-risk for clients 2020 2030 20XX Fixed-fee/ Growth phase for The era of commission-based era Performance-based fee performance-based fee Expansion of perf

  14. Slide 14: Reasons for performance-based market growth(1)

    Reasons for performance-based market growth(1) ◼ Digital advertising budgets have been squandered on targets that will never become customers. “Performance-based fee” era will eliminate these wastes. Challenges in the internet ad industry Nearly 40% of digital ad budgets are wasted on the wrong audi

  15. Slide 15: Reasons for performance-based market growth(2)

    Reasons for performance-based market growth(2) ◼ “Performance-based fee” is rapidly expanding in the marketing service industry. “Performance-based fee model” Many marketing services turning with low risks and high efficiency to performance-based fee model Ad Ad Find Consider Contract Service placed

  16. Slide 16: Overall strategy for the Medium-Term Business Plan

    Overall strategy for the Medium-Term Business Plan ◼ Break through marketing norms through three key initiatives. Shareholder Business strategy Targets return policy ① Shift to next-gen internet ad model (Transition to performance-based model) Dividends Integration of PR and acquisition Net sales &

  17. Slide 17: Numerical targets

    Numerical targets ◼ Target ¥70 billion in sales and ¥7.5 billion in operating profit for FY04/2027. Net sales Operating profit FY4/27: 70.0bn FY4/27: 7.5bn Unit:¥Billion Unit:¥Billion Growth rate Growth rate 78% 104% 39.4 3.6 19.5 2.1 14.4 9.7 1.2 6.4 0.7 0.3 2020 2021 2022 2023 2024 2027 2020 2021

  18. Slide 18: Financial Data

    Financial Data 18 18

  19. Slide 19: Quarterly earnings trends

    Quarterly earnings trends FY04/2023 FY04/2024 FY04/2025 (Units:¥Mn) Q3 Q4 Q1 Q2 Q3 Q4 Q1* Q2 Net sales 5,211 5,502 9,169 9,945 9,927 10,362 11,560 13,290 (YoY) +53.3% +51.6% +102.8% +128% +90% +88% +26.1% +33.6% Gross profit 1,173 1,084 1,950 1,835 1,946 2,220 2,248 2,289 (YoY) +79.9% +43.1% +113.0%

  20. Slide 20: Sales trends by industry

    Sales trends by industry FY04/2023 FY04/2024 FY04/2025 (Units:¥Mn) Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Sales % of total Sales % of total Sales % of total Sales % of total Sales % of total Sales % of total Sales % of total Sales % of total Net Sales 5,211 - 5,502 - 9,169 - 9,945 - 9,927 - 10,362 - 11,560 - 13,29

  21. Slide 21: Productivity

    Productivity ◼ Unit prices, per-consultant productivity improving even after consolidation of All Ads. +176% Annual revenue per client (Index) +423% GP per person (¥mn) 94 Top 20 clients 87 523 68 New clients* 47 147% 34 + 315 241 + 133% No. of consultants 167 100 84 70 43 57 34 34 39 47 30 41 FY202

  22. Slide 22: Disclaimer

    Disclaimer This document contains forward-looking statements based on information available to the Company at the time it was prepared and involves risks and uncertainties. As such, these statements do not guarantee future business results or outcomes. Actual results may differ materially from the f

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