Viral favourites and coffee hotspots: Five new F&B brands to join Shaftesbury Capital’s Covent Garden

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VIRAL FAVOURITES AND COFFEE HOTSPOTS: FIVE NEW F&B BRANDS TO JOIN SHAFTESBURY CAPITAL'S COVENT GARDEN 13th May 2026 For immediate release Shaftesbury Capital has announced that five new hospitality brands are set to join the Covent Garden neighbourhood and enhance the culinary line-up, including a debut for Carmy's, and a second location for viral coffee brand, Frothee. Carmy's, the brand-new pizza-by-the-slice concept, is set to make its official debut in an 820 sq ft store at 1a Monmouth Street this summer. The team behind Carmela's Pizzeria, co-founders Phil Chaykin, Gerry del Guercio and Paul Delany, plus the Bite Twice social media food duo, will be joined by head chef Aaron Murphy and general manager Davide Paone, to launch Carmy's. The new F&B concept will craft New York-style pizza slices with a focus on quality product, consistency, and speed. Quick service and a tight menu of the classics and rotating specials will be key to Carmy's, catering for a central London crowd on the go. Located on the corner of Shaftesbury Avenue, this is a key anchor site, marking the gateway into Covent Garden's Seven Dials neighbourhood. Frothee, known for its popular matcha coffee, has selected a c400 sq ft unit at 29 Bedfordbury in Covent Garden to open its second location in London. The viral café concept, which opens later this month, brings a fresh twist on a local café to the neighbourhood, with its high-quality matcha and unique cold foam drinks. JUNK Burger has signed for a 1,600 sq ft space at 19 New Row, marking its third site in the UK. Founded in 2021, the premium smash burger brand will bring its no-frills approach to Covent Garden, with quality ingredients and a precise approach to cooking. The JUNK Group is expanding to establish its brands as staples in the world's leading capitals, and joining London's leading culinary destination reflects this aim. JUNK Group's Puffy Cookies has also signed for a 1,200 sq ft store at 3 New Row. Following the success of JUNK Burger, Puffy Cookies launched in 2023. Puffy Cookies are baked fresh every day, and, in true New York spirit, achieve the perfect thick, soft, comforting texture. This will be the third London location for Puffy Cookies as part of the brand's expansion. Finally, Elia, a modern Mediterranean restaurant, is set to open its first site in the lower level of Covent Garden's historic, Grade-I...

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