2013-11-20-SinoMedia's Total Contracted Value for the CCTV Primetime Advertisement Resources Auction Increases by Nearly 20% YOY Market Share Further Expands

(20 November 2013 - Hong Kong) SinoMedia Holding Limited ("SinoMedia", together with its subsidiaries, collectively known as the "Group"; stock code: 623), a leading media corporation in China, is pleased to announce that the total dollar amount of advertisement resources it purchased for its clients in the 2014 China Central Television ("CCTV") primetime advertisement resources auction increased by nearly 20% over the last year, which outperformed the industry and represented a new high in the Group's auction record. Its market share has been further expanded.
SinoMedia's clients including Suning Commerce, Tencent, Vatti, Xinfei and Sinopec performed well in the CCTV primetime advertisement resources auction. In terms of industry category, in addition to the sectors like insurance, finance, wine and healthcare products, the Group has also acquired clients from the Internet, home appliance and
E-commerce industries, rendering the Group a more comprehensive clientele and wider scope of businesses.