oOh!media Annual Report 2024
Company Overview 9
Financial Overview 13
Chair Review 17
CEO's Report 21
Operating and Financial Review 27
Board of Directors 37
Directors' Report 43
Remuneration Report 59
Sustainability Report 79
Financial Statements 109
Directors' Declaration 159
Independent Auditor's Report 163
Shareholder Information 171
Glossary 177
Corporate Directory 181
Acknowledgement of Country
We acknowledge the Traditional Custodians of Country throughout Australia and their connections to land, sea and community.
We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander People.
Company Overview
oOh!media (oOh!) is a leading Out of Home (OOH) media company transforming public spaces across Australia and New Zealand.
With a network of over 35,000 digital and static asset locations - including roadsides, retail centres, airports, train stations, bus stops, office towers, and universities - oOh! connects advertisers, landlords, leaseholders, community organisations, local councils, and governments with large and diverse public audiences.
More than just an advertising channel, the OOH format enhances public spaces by creating engaging environments that inform, entertain, and inspire communities while supporting key public infrastructure. A strong focus on technology and data analytics enables oOh! to provide sophisticated audience targeting, maximising media spend efficiency.
oOh! employs approximately 800 people across Australia and New Zealand and reported revenue of
$636
million in CY24.