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Group 1 Automotive Continues Nationwide Brand Alignment with Group 1 Hyundai Southwest Houston in southwest Houston
As part of its ongoing nationwide initiative to unify its extensive network of dealerships, Group 1 Automotive, Inc., a Houston-based automotive retailer with dealerships across the U.S. and U.K., today highlighted Group 1 Hyundai Southwest Houston, formerly Sterling McCall Hyundai, which has operated under its new name since October 8, 2025.
About this update from Group 1 Automotive, Inc.
Former Sterling McCall Hyundai location is among the dealerships now operating under the unified Group 1 brand HOUSTON, June 23, 2026 /PRNewswire/ -- As part of its ongoing nationwide initiative to unify its extensive network of dealerships, Group 1 Automotive, Inc., a Houston-based automotive retailer with dealerships across the U.S. and U.K., today highlighted Group 1 Hyundai Southwest Houston, formerly Sterling McCall Hyundai, which has operated under its new name since October 8, 2025. The southwest Houston dealership is one of a growing number of U.S. locations aligned under the initiative, giving customers a clearer connection to Group 1's scale, resources, and operational standards while preserving the local team, Hyundai expertise, and customer relationships that have served southwest Houston for decades. Backed by the scale, resources, and expertise of an international automotive retailer, Group 1 Automotive remains focused on delivering the personalized service and community connections that define the local dealership experience. Learn more at Group1Auto.com. Better Customer Experience The transition from Sterling McCall Hyundai to Group 1 Hyundai Southwest Houston is part of a broader effort to create a more consistent customer experience across Group 1's U.S. retail network. The rebrand did not represent a change in ownership, staffing, product offerings, or day-to-day operations, and customers have continued to work with the same local professionals under the new name. Group 1 Automotive has owned and operated the southwest Houston dealership for more than two decades. The new name formally connects the location to Group 1's national platform, giving local customers the benefit of a familiar southwest Houston dealership supported by the resources, technology, and operational discipline of a larger automotive group. "Since taking our new name, our customers have found the same local team they know and trust, now with a clearer connection to the strength and resources of Group 1," said Margarita Pochtovaya, General Manager of Group 1 Hyundai Southwest Houston. "The name on the building changed, but what matters here has not: a consistent, convenient, and transparent experience, whether someone is shopping for a new Hyundai, servicing their current vehicle, or considering a trade-in." Continuity of Service a...
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