Small Business
Giftify’s CardCash Launches Campus Gift Card Exchange Program With Follett Higher Education Campus Bookstores
Partnership expected to reach approximately 700 locations by August 2026, including stores serving Stanford University and the University of Texas, creating a new customer acquisition channel and a new source of gift card supply ahead of the back-to-school season SCHAUMBURG, IL, June 29, 2026 (GLOBE NEWSWIRE) -- Giftify, Inc. (NASDAQ: GIFT) (the “Company”), the owner and operator of CardCash.com, Restaurant.com, and Takeout7.com, and a leader in the incentives and rewards industry, today announc
About this update from Giftify, Inc.
Partnership expected to reach approximately 700 locations by August 2026, including stores serving Stanford University and the University of Texas, creating a new customer acquisition channel and a new source of gift card supply ahead of the back-to-school season SCHAUMBURG, IL, June 29, 2026 (GLOBE NEWSWIRE) -- Giftify, Inc. (NASDAQ: GIFT) (the "Company"), the owner and operator of CardCash.com, Restaurant.com, and Takeout7.com, and a leader in the incentives and rewards industry, today announced a new partnership between CardCash.com and Follett Higher Education to bring gift card exchange capabilities to campus bookstore locations nationwide, establishing a significant new channel for growing its customer base and expanding gift card supply for the CardCash platform. The program enables students, parents, and campus visitors to exchange unused gift cards for spendable value at participating campus store locations, providing a convenient, in-person channel for converting unwanted gift cards into immediate purchasing power for textbooks, apparel, technology, dorm essentials, and other everyday campus needs. When fully rolled out across all approximately 700 campus bookstore locations by August 2026 — including stores serving major universities such as Stanford University and the University of Texas — this program is expected to represent CardCash's largest single physical retail footprint. Campus stores today serve a broad role beyond textbooks — offering apparel, technology, dorm essentials, food, and gifts — making them a central shopping destination for students and families, especially during graduation and the back-to-school season. "The Follett Higher Education partnership gives CardCash a meaningful physical presence across approximately 700 campus locations at exactly the moments when students and families are most actively spending," said Ketan Thakker, Chief Executive Officer of Giftify, Inc. "This partnership is first and foremost a customer acquisition channel — bringing new users into the CardCash ecosystem at the moments when they're already thinking about spending. It also creates a meaningful new source of gift card supply, as students and families bring in cards they might otherwise never redeem. We see this as an important step in both growing our customer base and deepening the liquidity of our platform." "We're meeting customers at a ...