Presentation of Corporate Briefing Session

Corporate Briefing Session

2026

1. Company Profile

2. Financial Highlights

3. Strategic and Operational Developments 04 Health, Safety and Environment

05 Question and Answer Session

‌01

Colgate-Palmolive Pakistan Limited is a joint venture between Lakson Group and Colgate-Palmolive Company USA.

The Company's principal activity is to manufacture, market and distribute home care and personal care products.

The Company has manufacturing facilities in Kotri Industrial Estate, Sindh and Sundar Industrial Estate, Punjab.

Company's distribution network is spread across Pakistan with sales offices in 11 major cities.

1977

Incorporation

Incorporated as public limited company with the name of National Detergents Limited.

1981

Production

Commenced commercial production.

1984

Listing on Stock Exchange

Obtained status of listed company on stock exchange.

1985

Licensing

Entered into licensing agreement with Colgate-Palmolive Company USA.

1990

Participation

Colgate-Palmolive Company USA acquired 30% shareholding via participation agreement. Name changed to Colgate-Palmolive (Pakistan) Limited.

2009

SAP

Implementatio n

Implemented Enterprise Resource Planning - SAP.

2010

1 Billion Profit

Net Profit of the company crossed Rs 1 billion.

2011

Sundar Plant

Manufacturing facility at Sundar made operational.

2015

Local Production -Toothbrush

Started local production of toothbrush.

2018

Local Production -Shampoo

Local Production -Shampoo

2020

50 Billion Sales

Gross sales of the Company crossed Rs 50 billion.

2021

5 Billion Profit

Net Profit of the company crossed Rs 5 billion.

2023

100 Billion Sales

and 10 Billion Profit

Gross Sales crossed Rs. 100 billion and Net Profit of the company crossed Rs 10 billion.

2024

$1 Billion Market Cap and Rs. 17 Billion Profit

Market capitalization exceeded $1 Billion and net profit crossed Rs. 17 Billion.

2025

150 Billion Sales

Gross Sales crossed Rs. 150 billion

2026

Recyclable Toothpaste Tubes

100% Recyclable Toothpaste Portfolio

Milestones and Achievements

Consecutive Award

MAP Corporate Excellence Award

The Company was presented its 14th consecutive 'Corporate Excellence Awardʼ at the 40th Corporate Excellence Awards Ceremony organized by Management Association of Pakistan.

Time Recipient

PSX top 25 Companies Award

Most recently in 2025, the Company was recognized as one of the Top 25 Listed Companies by the Pakistan Stock Exchange (PSX), marking the 17th time it has achieved this prestigious distinction since 2004.

CORPORATE EXCELLENCE AWARD

‌02

Annual Turnover

Rs 170

billion

Gross Profit Margin

35%

Highlights

Operating Profit Margin

24%

Earnings per Share

Rs 76.74

Return on Capital Employed

74%

Balance Sheet Overview

TOTAL ASSETS

Rs. 64 Bn

▲ +12.3% YoY Growth

TOTAL LIABILITIES

Rs. 23 Bn

▲ +15.0% YoY Increase

TOTAL EQUITY

Rs. 42 Bn

▲ +13.5% Strengthened

Total assets grew from Rs. 57 billion in FY2025 to Rs. 64 billion in FY2026.

Total liabilities increased from Rs. 20 billion in FY2025 to Rs. 23 billion in FY2026.

Total equity strengthened from Rs. 37 Bn in FY2025 to Rs. 42 Bn in FY2026.

Macroeconomic Indicators, Key Risks & Challenges

Escalating regional conflicts have driven up commodity prices and disrupted global supply chains.

Sluggish economic growth, continued price volatility, and high taxation continue to suppress demand.



Political uncertainty and evolving global geopolitical dynamics continue to influence the business environment, affecting investor confidence and operational continuity.



Rising utility and energy prices pose a distinct inflation risk consequently monetary policy stays tight in the near term.

‌03

Fabric Care Oral Care

Surface Care

Personal Care

Packaging Upgrade

Personal Care IMC

Palmolive Soap Palmolive Shampoo

New SKUs

Personal Care New SKUs

Palmolive Soap 165g x 3 Bundle

Palmolive Shampoo 680ml Pump Silky Straight

1. Consistent Media Presence

2. Category Growth Initiatives - Consumption Building

3. Consumer Engagements

4. Winning in Key Retail Environments

Launched a new Express IMC campaign, while Brite and Bonus maintained continuous airing of their existing copy across multiple media platforms

Strong presence on major channels along with Digital Amplification

ar TVCs

Max B

New Max L

iquid TVC

Max Bar TVCs

New Max Liquid TVC

New Max Scrub TVC

Launched new packaging through IMC campaigns of Palmolive Soap and Palmolive Shampoo across multiple consumer touchpoints in 2025-2026

'My Bright Smile' Global Art Contest is an annual contest aimed to promote oral hygiene awareness amongst kids. In Pakistan, this competition encourages children to express their creativity and reflect on what their bright smile means to them.

BSBF School Program

The BSBF School Program has reached 19.4 million children since its inception, driving awareness and consumption of oral health and toothpaste. In parallel, Colgate also runs the Parho aur Barho scholarship drive to strengthen brand equity.

.

Free Dental Check Ups in store with consumer engagement activities

In-store interception activities

Consumer Engagement with Instant Gifting

4. Winning in Key Retail Environments

Modern Trade

4. Winning in Key Retail Environments

General Trade

Counterfeits

Counterfeit products have been a constant challenge for all FMCGs. The Brand Protection Unit of the Company works throughout the year for preventing significant quantities of counterfeits from reaching consumers.

04

Plastic Reduction & Waste Recycling

Responsible Waste Management

Colgate-Palmolive (Pakistan) Ltd. continues to advance its sustainable packaging roadmap through innovative design, optimizing package dimensions, re-engineering product structures, and prioritizing responsible sourcing for eco-friendly solutions.

Recyclable Tubes Portfolio

Successfully transitioned 100% of toothpaste portfolio to recyclable tubes, rolled out nationwide.

673k kgs

Plastic Reduction

Reduction in plastic consumption achieved through ongoing sustainability initiatives since launch.

Growing a Greener Future: Our Carbon-Offset Drive

Advancing climate action through supply chain logistics optimization, 100% responsible RSPO sourcing and nature-based carbon sequestration.

100% RSPO-Certified Sourcing

Enforcing strict sustainability mandates requiring all suppliers of palm oil and derivatives to strictly adhere to rigorous RSPO standards.

Logistics & Supply Chain Efficiency

Streamlining distribution routes, optimizing load consolidation, and enhancing fleet management to reduce fuel consumption and transport emissions.

Carbon-Offset Plantation Drive

Participating in tree plantation solutions to actively absorb atmospheric carbon, restore ecosystems, and support local communities.