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9 November 2026
Blackbird plc
(the “Company”)
Appointment of Chief Executive Officer
Blackbird plc (AIM: BIRD), the technology licensor, developer and seller of the market-leading cloud native video editing platform, Blackbird, and developer of the collaborative online video editing platform elevate.io, announces that Sumit Rai has been appointed as the Company’s Chief Executive Officer, succeeding Ian McDonough, with effect from 6th November 2026. Ian McDonough remains an employee and director of the Company.
Sumit Rai has served as the Company’s Chief Product Officer since 2022, leading the design and development of elevate.io. He will now assume responsibility for all of the Company’s operations and businesses.
Sumit Rai, Chief Executive Officer of Blackbird plc, commented:
"I am proud of what we have achieved with elevate.io over the past four years. We have made significant progress in developing and bringing the platform to market, and I look forward to leading the Company through its next phase of its growth."
Ian McDonough commented:
“I am a huge believer in Blackbird’s technology and the future of elevate.io. With the platform now surpassing its first thousand paying users and achieving significant validation through our partnership with Google, we have reached an important milestone in its development. We have a natural succession in place, and I firmly believe Sumit is the right leader to take the business forward. His deep product knowledge, passion and expertise in the video creation space will be instrumental in driving the Company forward.”
Youri Hazanov, Chairman of Blackbird plc, commented:
"I look forward to working with Sumit as Chief Executive Officer. His experience and leadership of elevate.io position him well to take the Company forward. On behalf of the Board, I would also like to thank Ian McDonough for his leadership and contribution to Blackbird over the past nine years as Chief Executive Officer."
Enquiries:
Blackbird plc. Tel: +44 (0)20 8879 7245
Sumit Rai, Chief Executive Officer
Caroline Steiner, Director of Communications
Allenby Capital Limited (Nominated Adviser and Broker) Tel: +44 (0)20 3328 5656
Nick Naylor / David Asquith (Corporate Finance)
Amrit Nahal (Equity Sales)
About Blackbird plc
Blackbird plc operates in the fast-growing SaaS, Media and Entertainment and content creation markets. Blackbird plc’s patented technology allows for frame accurate navigation, playback, viewing and editing in the cloud and it has two products. BlackbirdⓇ a market leading suite of cloud-native computing applications, is used by rights holders, broadcasters, sports and news video specialists, live events and content owners, post-production houses, other mass market digital video channels and corporations.
elevate.io is the Company’s online collaborative content creation platform currently in general release. elevate.io is built using Blackbird’s core technology and is aimed at professional teams and the fast-growing Creator Economy. Blackbird plc also licenses its core video technology, under its ‘Powered by Blackbird’ licensing model, enabling video companies to accelerate their path to true cloud business models.
www.linkedin.com/company/blackbird-cloud
www.twitter.com/blackbirdcloud
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