Rune Lundsrud
CEO
Replay available
Protector Forsikring Ord (OTC: PSKRF) Q1 2025 earnings conference call, held 2025-04-24. Replay captured from the company's public earnings webcast.

CEO
Analyst, SEB
The presentation of first quarter results 25 for Protektor. In the beginning, I will, as always, if I make this work, say a few words of what we did this morning. And it had to do with this, our culture. and understanding that in relation to what I would call a crossroad that we're at. I mentioned data as a main focus in the quarter four presentation. So it's one of two targets we have for 2025. Profitable growth is one. You could say that's two, but normally we would have three or four if you say profitable growth is two. Now, data as currency, is what we call it, is number two. Understanding that in relation to who we are and what it means to recruit, develop, retain the right people. And I think the right people is important. And also what it means in order to develop how we understand what it means to be the challenger and what our values mean has been part of the presentation and discussion this morning. One central initiative that we have made has to do with technology. So when we say something, we mean it. And when data is one of the targets, then we mean it. We set targets, specific measurable targets, define what it means. But we have also launched, as an early starter, an AI tool for all employees in Protektor, which can help us in many ways, but maybe most importantly, will make it visible that data is extremely important, because without data, that doesn't work. So when 600 people have access to something that will make their everyday easier and more interesting, but it doesn't work if you don't have a good structure on your data and good quality on your data or enough data, then we can accelerate that culture of understanding what data means. So that's been the main topic this morning when releasing the results for quarter one. And the results, they are ...