Digitouch Spa · MIL:DGT
Digitouch Spa — IR Top Lugano Small & Mid Cap Investor Day 2018
15 slides from Digitouch Spa's conference presentation, Sep 21, 2018
Slide 1: DigiTouch results and investment opportunities
DigiTouch results and investment opportunities @IR Top Lugano Small & Mid Cap Investor Day 21 September 2018 1
Slide 2: One-stop-shop for Digital Marketing Solutions
2007 2015 PUBLIC ON SET UP THE MAIN INDEPENDENT DIGITAL MARKETING PLAYER IN ITALY ~ 120 2 Milan OFFICES Rome PROFESSIONALS We are a one-stop-shop for Digital Marketing Solutions and an Enabling Partner for Brands Digital Communication & Transformation, thanks to an integrated offer of Strategy, Tech
Slide 3: Business model: one-stop-shopping
Business model: one-stop-shopping Three strategic and integrated business units 1 ADVERTISING 2 PERFORMANCE 3 DATA SERVICES MARKETING SERVICES SERVICES • Social Media solutions • Seo solutions • Business Intelligence • Consultancy • Vertical comparables: finance • DMP • Trading Desk (mortageges and
Slide 4: Key facts
Key facts Strategic Partnerships Own Technologies Chatbot Pac Cms Social Custom Cms Dealer Tab Store Locator 4
Slide 5: Client portfolio – Strong diversification
Client portfolio – Strong diversification We work with AUTOMOTIVE PHARMA & HEALTHCARE RETAIL & E-COMMERCE APPAREL & JEWELS Medium/Large sized 3,5% 3,2% 53,5% 5,3% companies belonging to different verticals. NUMBER OF UNIQUE CLIENTS ~80 FINANCE & INSURANCE TRAVEL, EDUCATION & ENTERTAINMENT TELCO, UTI
Slide 6: Product development: Cross selling
Product development: Cross selling Case History: big retailer - DigiTouch Client since 2014 Thanks to a complete product offer DigiTouch is able to increase customer value rapidly more than in the past 2014 2015 2016 2017 2018 SOCIAL MEDIA SOCIAL MEDIA SOCIAL MEDIA SOCIAL MEDIA SOCIAL MEDIA CREATIVI
Slide 7: Commitments presented in IPO
Commitments presented in IPO Consolidation in Italy 6•8 Acquisition of 2/3 main market players in 18/24 Acquisition of small medium companies to increase market months in order to acquire critical mass and to DONE MILLION € be more competitive in Digital Marketing Arena share Product Offer Developme
Slide 8: Revenues Growth
Revenues Growth +7,0% • CONTINUOUS, STABLE GROWTH +9,0% WITH REGULAR PROFITABILITY • ORGANIC GROWTH BY 2017 +54,6% • 2017 RESULTS: • 28,9 MILLION EUROS 28,9 27,0 REVENUES 24,3 • 4,4 MILLION EUROS 15,7 12,5 EBITDA 9,7 4,3 4,4 FY - 2012 FY - 2013 FY - 2014 FY - 2015 FY - 2016 FY - 2017 Data are expres
Slide 9: Revenues & MOL progression: business plan 2018-2020
Revenues & MOL progression DigiTouch business plan 2018-2020 60,0 REVENUES EDITDA ADVERTISING PERFORMANCE DATA 52/53 52,0 MARKETING 50,0 +24% 42/43 42,0 40,0 +24% Data are expressed in million of Euros 33,0 33/35 28,9 +22% 30,0 27,0 20,0 ~8,5 10,0 ~6,5 4,3 4,4 ~5,0 0,0 2016 2017 2018 2019 2020 PROGR
Slide 10: A new Start: KPIs 2018-2020
A new Start: KPIs 2018-2020 With a new, upgraded perimeter, we can count on new potential and set new target goals 2017 2020 ∆% • Cross & Up Selling of different products & services INCREASE AVERAGE • Increase component of Performance for sales support ~ 200K € ~ 260K € +30% CLIENT VALUE • Integrate
Slide 11: Growing primary target market, with potential much larger
Growing primary target market, with potential much larger Internet Advertising Market in Europe (2016) % Internet ADV on Tot ADV* Source: Internet Media Observatory, Politecnico of Milan +12,3 BUBBLE SIZE IS INTERNET AD SPENDING ~10% ~3 (€B) +9% 3,0 +11% 2,68 UK +12% 50,0 SWEDEN 2,36 2,5 +13% 2,15 +
Slide 12: Digital Marketing Competitive Map
Digital Marketing Competitive Map LARGE 5 INTERNATIONAL GROUPS LARGE MANAGED VOLUMES • More than 100 million Euros turnover in Digital • Complete Product Offer • Major Large Clients • Business Development based on tenders MEDIUM AGENCIES & DIGITAL GROUPS • Between 25 and 50 million Euros turnover •
Slide 13: Business priorities
Business priorities INNOVATE AND UPGRADE THE OFFER! AGGREGATE! Omnichannel Increase customer base Data-driven marketing & analytics Empower SW development capabilities Technology services International expansion 13
Slide 14: Investment highlights
Investment highlights Winning competitive advantages developed all over the years SIGNIFICANT INTERNAL INVESTMENT IN AGGREGATION ROLE TECHNOLOGY AND BIG DATA Continuous effort on aggregating marketing 1,0 million on yearly base to 2020 potential and market share PROGRESSIVE BUSINESS GROWTH MARKET GR
Slide 15: THANK YOU
THANK YOU Simone Ranucci Brandimarte, President, Gruppo DigiTouch simone.ranucci@gruppodigitouch.it Viale Vittorio Veneto 22 T 02 89295100 Entrance Via Zarotto 2A W GRUPPODIGITOUCH.IT 20124 Milan, Italy S
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