Profoto Holding Ab · OMXSTO:PRFO
Profoto Holding Ab — Q2 2026 Earnings Presentation
17 slides from Profoto Holding Ab's earnings presentation, Jul 17, 2026
Slide 1: Cautious market conditions resulted in a weak quarter
Cautious market conditions resulted in a weak quarter Profoto Q2 report 2026 July 17, 2026 1
Slide 2: Today's speakers
Today's speakers CEO CFO Anders Hedebark Linus Marmstedt anders.hedebark @profoto.com linus.marmstedt@profoto.com 2
Slide 3: Q2 summary
Q2 summary • Net sales decreased by -17 percent to SEK 142m (171). Organic growth was negative 14 percent. Currency effect was negative 3 percent . o Sales development was negative in all regions. EMEA in particular had a weak quarter with continued high uncertainty . • EBIT was SEK 0m (18), corresp
Slide 4: Profoto ProPanel positively received by market
Profoto ProPanel positively received by market • The launch of Profoto ProPanel is progressing as planned. • The ProPanel represents an important step in strengthening our LED offering. • The product has received positive feedback from customers - meeting clear market needs and enhancing our portfol
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Slide 9: Slow sales resulted in negative organic growth across all markets
Slow sales resulted in negative organic growth across all markets • EMEA particularly weak due to market uncertainty and Americas EMEA APAC some internal organizational challenges : o Sales also negatively affected by unusually large supply of second -hand products in the marke t. -17% • Negative or
Slide 10: EBIT margin just above 0 percent, product mix affects result
EBIT margin just above 0 percent – weak sales and product mix affects resul t 26% Net sales 19% 18% Q2 10% 11% 10% 11% SEK 142(171) 0% -16.8% 1 -8% 196 200 164 164 171 163 149 142 119 EBIT EBIT margin Q2 Q2 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 SEK 0(18) 0.0% (10.5) 2024 2025 2026 Sales Adj. EBIT margin 10 1.
Slide 11: Slight increase in cost base compared to previous quarter but cost control remains tight
Slight increase in cost base compared to previous quarter but cost control remains tight 110 111 105 -18% 95 89 82 75 78 73 • S omewhat higher costs in Q2 related to the product launch - in line with previous communication. Q2 2024 Q3 2024 Q4 2024 Q1 2025 Q2 2025 2,3 Q3 2025 2 Q4 2025 2 Q1 2026 Q2 2
Slide 12: Low rate of capitalization and increasing depreciation continues to affect EBIT
Low rate of capitalization and increasing depreciation continues to affect EBIT 35 34 31 26 25 • A continuous shift in the ratio between capitalizations and 20 20 15 depreciation is putting downward 16 13 pressure on EBIT. 9 8 9 7 • This is the result of a change in the capitalization rate within R&
Slide 13: Positive operating cash flow and overall solid financial position thanks to strong cost control
Positive operating cash flow and overall solid financial position thanks to strong cost control 219 208 • Despite the weak result operating cash flow is 181 positive. 167 169 o Operating cash flow in Q2 2026 SEK 8 m (20 ). o Healthy cash conversion. o CAPEX related to R&D investment at SEK -9m. • Po
Slide 14: To summarize
To summarize • Weak sales across all regions but especially in EMEA. • Result affected by weak sales, despite lower cost base. • Profoto ProPanel positively received, launch going according to plan . • Cost control remains tight. • Solid f inancial position an d positive operating cash flow despite
Slide 15: Questions
Questions 15 Photo credit: Lindsay Adler
Slide 16: Q3 interim report, October 20, 2026
Q3 interim report, October 20, 2026 CFO Linus Marmstedt linus.marmstedt@profoto.com 16 16
Slide 17: #Profoto
(#)Profoto The light shaping company™