Church & Dwight Company, Inc. · NYSE:CHD

Church & Dwight — CAGNY 2020

150 slides from Church & Dwight's conference presentation, Feb 20, 2020

  1. Slide 1: CAGNY 2020

    CAGNY 2020

  2. Slide 2: Safe Harbor Statement

    SAFE HARBOR STATEMENT This presentation contains forward-looking statements, including, among others, statements relating to net sales and earnings growth; gross margin changes; trade and marketing spending; marketing expense as a percentage of net sales; sufficiency of cash flows from operations; e

  3. Slide 3: The Short Story

    THE SHORT STORY 2019 was another solid year. We have confidence in our future. Evergreen Model is Healthy Steady US Growth Ahead Digitally Savvy High International Growth Rate Is Sustainable Consistent Innovation Animal Productivity Business Strong 2020 Outlook Becoming More Balanced 3

  4. Slide 4: Deliver Outstanding Returns to Our Shareholders

    DELIVER OUTSTANDING RETURNS TO OUR SHAREHOLDERS 10 YEAR: 5 YEAR: 3 YEAR: 2019: 20.1% 14.6% 18.5% 8.3% 4

  5. Slide 5: Who We Are

    01 Who We Are Matt Farrell, Chairman and Chief Executive Officer

  6. Slide 6: We Have an Evergreen Business Model

    WE HAVE AN EVERGREEN BUSINESS MODEL 3% Organic Sales Growth 8% EPS Growth 6

  7. Slide 7: Organic Sales Growth for the Last 10 Years

    ORGANIC SALES GROWTH FOR THE LAST 10 YEARS 6.0% 3.6% 10-year organic sales average 5.0% Evergreen 4.0% Model: 3.0% 3.0% 2.0% 1.0% 0.0% 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020E 7

  8. Slide 8: Organic Sales – Sources

    ORGANIC SALES – SOURCES 2% United States 3% 6% International 5% Specialty Products 8

  9. Slide 9: Power Brands

    Naix POWER BRANDS Batiste waterpik FiAWiesse

  10. Slide 10: Brands Drive Our Results

    12 BRANDS DRIVE OUR RESULTS more than 80% of sales & profits are represented by these 12 POWER BRANDS 10

  11. Slide 11: Our Portfolio Is Balanced & Diversified

    OUR PORTFOLIO IS BALANCED & DIVERSIFIED A WELL-BALANCED PORTFOLIO OF HOUSEHOLD & PERSONAL CARE PRODUCTS Household: 44% Specialty Products: Personal Care: 7% 49% 11

  12. Slide 12: Both Premium and Value Products

    BOTH PREMIUM AND VALUE PRODUCTS Premium: 63% Value: 37% 12

  13. Slide 13: Long International Runway

    LONG INTERNATIONAL RUNWAY U.S. Consumer International Consumer 76% 17% Specialty Products 7%

  14. Slide 14: We Operate in the Land of Giants

    WE OPERATE IN THE LAND OF GIANTS Net Sales (billions) $67.4 $58.3 $18.5 $16.1 $15.5 $6.2 $4.4 P&G Unilever Kimberly Clark Reckitt Colgate Clorox Church & Dwight Source: Nasdaq (latest external annual Net Sales) 14

  15. Slide 15: Our Advantage: Nimble Organizational Structure

    OUR ADVANTAGE: NIMBLE ORGANIZATIONAL STRUCTURE quick decision easy ability to adapt making communication 15

  16. Slide 16: Long History of Growth Through Acquisitions

    LONG HISTORY OF GROWTH THROUGH ACQUISITIONS Net Sales (Billions) $5.0 $4.4 $4.0 $3.0 $2.0 $1.5 $1.0 $- 2004 2005 2006 2008 2010 2011 2012 2014 2015 2016 2017 2018 2019 Note: Trojan, Nair and First Response acquired in two parts – 2001 and 2004. 16

  17. Slide 17: We Have Clear Acquisition Criteria

    WE HAVE CLEAR ACQUISITION CRITERIA Primarily #1 Higher growth, Asset Light Leverage CHD Deliver or #2 share higher margin manufacturing, sustainable brands brands logistics and competitive purchasing advantage 17

  18. Slide 18: Acquired 11 of Our 12 Power Brands Since 2001

    ACQUIRED 11 OF OUR 12 POWER BRANDS SINCE 2001 Acquired 2001 Acquired 2001 Acquired 2001 Acquired 2001 Acquired 2005 #1 Extreme Value #2 Battery Powered #1 Condom Laundry Detergent #1 Pregnancy Kit #1 Depilatory Toothbrush Acquired 2006 Acquired 2008 Acquired 2011 Acquired 2012 Acquired 2017 Acquired

  19. Slide 19: 12 Power Brands Today, 20 Tomorrow

    12 POWER BRANDS TODAY, 20 TOMORROW Net Sales (Billions) $5.0 $4.5 12 $4.0 11 $3.5 $3.0 10 9 $2.5 8 $2.0 7 6 $1.5 $1.0 5 $0.5 1 $0.0 1846 2001 2005 2006 2008 2011 2012 2017 2019… Note: Trojan, Nair and First Response acquired in two parts – 2001 and 2004. 19

  20. Slide 20: Why We Are Winning

    02 Why We Are Winning

  21. Slide 21: Why We Are Winning

    WHY WE ARE WINNING We are in the right categories. We know how to grow share. We have low exposure to private label. We are growing online. We are on trend. 21

  22. Slide 22: We Are in the Right Categories

    WE ARE IN THE RIGHT CATEGORIES 2016 2017 2018 2019 Laundry Stain Fighters Clumping Litter Baking Soda Carpet Deodorizers Condoms Pregnancy Test Kits Toothpaste Battery Toothbrush Toothache Depilatories Dry Shampoo Vitamins Water Flossers Women’s Electric Hair Removal WEIGHTED CATEGORY GROWTH 3.3 2.8

  23. Slide 23: We Know How to Grow Share

    WE KNOW HOW TO GROW SHARE 2016 2017 2018 2019 10 out of 12 power brands grew or maintained share in 2019 Source: Nielsen Total U.S. AOC 23

  24. Slide 24: We Continue to Expand Our Share in Laundry

    WE CONTINUE TO EXPAND OUR SHARE IN LAUNDRY Total Laundry Detergent Market Share 2016 2019 Δ Procter & Gamble 60.2 61.0 +0.8 14.1 15.3 +1.2 Henkel 18.9 16.3 -2.6 Source: Nielsen Total U.S. AOC 24

  25. Slide 25: We Have Low Exposure to Private Label

    WE HAVE LOW EXPOSURE TO PRIVATE LABEL WEIGHTED AVERAGE PRIVATE LABEL SHARE OF OUR CATEGORIES 20.0% ~12% ~12% 10.0% 0.0% 2013 2014 2015 2016 2017 2018 2019 Source: Nielsen Total U.S. AOC 25

  26. Slide 26: Private Label Shares Are Stable

    PRIVATE LABEL SHARES ARE STABLE Only 5 of our 15 categories have private label exposure PREGNANCY TEST KITS BAKING SODA GUM MY VITAMINS 50% 30% 20% 40% 15% 20% 30% 10% 20% 10% 10% 5% 0% 0% 0% 2014 2015 2016 2017 2018 2019 2014 2015 2016 2017 2018 2019 2014 2015 2016 2017 2018 2019 ORAJEL EQUIVALENT

  27. Slide 27: We Are Growing Online

    WE ARE GROWING ONLINE Percentage of Net Sales >9% 8% 7% 5% 2% 1% 2015 2016 2017 2018 2019 2020E 27

  28. Slide 28: We Have #1 Products on Amazon

    WE HAVE #1 PRODUCTS ON AMAZON Source: 3rd party data 28

  29. Slide 29: Our Products Are On-Trend

    03 Our Products Are On-Trend

  30. Slide 30: Our Products Are On-Trend

    OUR PRODUCTS ARE ON-TREND Dry Shampoo CONVENIENCE Waterless Hair Removal Water Flossers SELF-CARE Gummy Vitamins Hair Thinning Solutions 30

  31. Slide 31: Our Products Are On-Trend

    OUR PRODUCTS ARE ON-TREND Dry Shampoo CONVENIENCE Waterless Hair Removal Water Flossers SELF-CARE Gummy Vitamins Hair Thinning Solutions 31

  32. Slide 32: #1 Dry Shampoo in the World

    7M 1 dry shampoo in the world ary 32

  33. Slide 33: 66% of Women Don't Wash Their Hair Daily

    66% of women don’t wash their hair daily. 13% of women 18+ use dry shampoo. Source: MRI Doublebase 2016*, ^Mintel 2017, ~Lightspeed GMI/Mintel January 2016 33

  34. Slide 34: Growth Driver: Increasing Household Penetration in U.S.

    GROWTH DRIVER: INCREASING HOUSEHOLD PENETRATION IN U.S. 7.5% Dry Shampoo 34

  35. Slide 35: U.S. Dry Shampoo Expected to Double

    U.S. DRY SHAMPOO EXPECTED TO DOUBLE U.S. Dry Shampoo Category: U.K. Population: ~67 million $225M today growing to $450 million! U.S. Population: ~330 million Source: Nielsen 12/28/19 35

  36. Slide 36: Batiste Waterless Cleansing Foam

    BATISTE waterless cleansing foam for drier hair with instant hair refresh. 74% of women have normal to dry hair. strengthen hydrate shine smooth 36

  37. Slide 37: Ready, Set, Foam!

    “Ready, set, FOAM!”

  38. Slide 38: Our Products Are On-Trend

    OUR PRODUCTS ARE ON-TREND Dry Shampoo CONVENIENCE Waterless Hair Removal Water Flossers SELF-CARE Gummy Vitamins Hair Thinning Solutions 38

  39. Slide 39: #1 Women's Electric Hair Remover

    #1 women’s electric hair remover 39

  40. Slide 40: US Women Have Less Time for Grooming

    US women have less time to take care of grooming needs. Source: 2018 American Time Use Survey 40

  41. Slide 41: Growth Driver: Increasing Household Penetration in U.S.

    GROWTH DRIVER: INCREASING HOUSEHOLD PENETRATION IN U.S. 2% Electric Hair Removal 41

  42. Slide 42: Growth Driver: International Expansion

    GROWTH DRIVER: INTERNATIONAL EXPANSION <2% Electric Hair Removal: Rest of World 42

  43. Slide 43: Flawless Nu Razor

    FLAWLESS Nu Razor The waterless whole-body hair removal for women. Anywhere, anytime. 43

  44. Slide 44: Our Products Are On-Trend

    OUR PRODUCTS ARE ON-TREND Dry Shampoo CONVENIENCE Waterless Hair Removal Water Flossers SELF-CARE Gummy Vitamins Hair Thinning Solutions 44

  45. Slide 45: #1 Power Flosser Recommended by the ADA

    #1 power flosser and recommended by the American Dental Association 45

  46. Slide 46: Waterpik Is 2x More Effective Than String Flossing

    Brushing and flossing with Waterpik is 2x more effective than brushing and string flossing. Source: Academic Center for Dentistry, Amsterdam 46

  47. Slide 47: Growth Driver: Increasing Household Penetration in U.S.

    GROWTH DRIVER: INCREASING HOUSEHOLD PENETRATION IN U.S. 48% 22% Electric Water Toothbrush Flossers 47

  48. Slide 48: Growth Driver: International Expansion

    GROWTH DRIVER: INTERNATIONAL EXPANSION 48% 22% 3-5% Electric Toothbrush: Water Flossers: Water Flossers: U.S. U.S. Europe 48

  49. Slide 49: Our Products Are On-Trend

    OUR PRODUCTS ARE ON-TREND Dry Shampoo CONVENIENCE Waterless Hair Removal Water Flossers SELF-CARE Gummy Vitamins Hair Thinning Solutions 49

  50. Slide 50: #1 Adult Gummy Vitamin

    vitafusion” #1 Adult Gummy Vitamin ee! Tic wd #] curiny vitamia Band, gh —__ = , Gisfusion pf vtafusion } IE Melatonin Probiotic | Magnesium tothe Digesth

  51. Slide 51: Gummy Form Is More Appealing Than Pills

    Gummy form is more appealing than pills and capsules. 51

  52. Slide 52: Adult VMS Gummy Form Increased from 3% to 18%

    Adult VMS gummy form has increased from 3% to18% since 2012. Source: Nielsen 12/28/19 52

  53. Slide 53: Vitafusion Line Extensions

    VITAFUSION LINE EXTENSIONS ADDRESSING EVEN MORE NEED STATES 17 new items 22 new items 5 new items 7 new items 53

  54. Slide 54: Our Products Are On-Trend

    OUR PRODUCTS ARE ON-TREND Dry Shampoo CONVENIENCE Waterless Hair Remover Water Flossers Gummy Vitamins SELF-CARE Hair Thinning Solutions 54

  55. Slide 55: #1 Hair Fiber #1 Hair Thinning Supplement

    #1 Hair Fiber #1 Hair Thinning Supplement Source: Nielsen 12/28/19 55

  56. Slide 56: 40% of Men & Women Have Noticeable Hair Loss by 40

    40% of men & women have noticeable hair loss by age 40. 56

  57. Slide 57: Toppik Hair Fibers

    TOPPIK HAIR FIBERS INSTANT SOLUTION FOR FINE OR THINNING HAIR 57

  58. Slide 58: Reclaim the Hair That Makes You Fully You

    “Reclaim the hair that makes YOU fully YOU.”

  59. Slide 59: Master Brand Update

    03 Master Brand Update MORE POWER TO YOU

  60. Slide 60: A Billion Dollar Brand

    a BILLION dollar brand. 60

  61. Slide 61: ST PT PPPS ENYE AT al,

    | i ST PT PPPS ENYE AT 7 al,

  62. Slide 62: The New Campaign Is Working

    THE NEW CAMPAIGN IS WORKING 2.6 million more households are buying ARM & HAMMER products, an increase of 3%. Source: 2018 – 2019 Numerator Panel 62

  63. Slide 63: The New Campaign Is Working

    THE NEW CAMPAIGN IS WORKING Since the launch of the campaign, consumers are spending 5% more on ARM & HAMMER products. 63

  64. Slide 64: The Oldest Brand Showing Up in One of the Newest Ways

    THE OLDEST BRAND SHOWING UP IN ONE OF THE NEWEST WAYS.

  65. Slide 65: Removes Up to 5x More Plaque

    “Removes up to 5x more plaque.”

  66. Slide 66: ARM & HAMMER Clean & Simple

    ARM & HAMMER Clean & Simple CLEAN. SIMPLE. SMART. POWERFUL.

  67. Slide 67: Consumers Want Better for Me Products

    CONSUMERS WANT “BETTER FOR ME” PRODUCTS ESTABLISHED EMERGING IN ME ON ME AROUND ME Source: Label Insight Blog & Survey Nielsen Global Sustainability, Survey 2017; 2017 Nielsen Company “Who’s Buying Clean Label Products? It’s Clear: Transparency is Winning in the US Retail Market” 67

  68. Slide 68: Clean & Simple Ingredients

    hard working cleaner active stain remover laundry booster baking soda water softener essential fragrance ingredients plus water 68

  69. Slide 69: Clean & Simple Has Fewer Ingredients Than Typical Liquid Laundry Detergent

    ARM & HAMMER CLEAN & SIMPLE HAS FEWER INGREDIENTS THAN THE TYPICAL LIQUID LAUNDRY DETERGENT 6 ingredients 15 30 to ingredients 69

  70. Slide 70: Clean & Simple Ingredients

    Clean&Simple” Ingredients 75 Loads per bottle 131 FLOZ Hard-Working Cleaner, Active Stain Remover, Laundry Booster, Pure Baking Soda, Water Softener, Gentle Fragrance, =) POWER and water for d YZ To You Tepe MORE New Clean & Simpk GS) hemicals, dyes, or preservative

  71. Slide 71: No Others Provide a No-Compromise Powerful Clean

    NO OTHERS PROVIDE A NO-COMPROMISE POWERFUL CLEAN WITH A SIMPLE INGREDIENT LIST NATURAL SENSITIVE REGULAR 71

  72. Slide 72: Fewer Ingredients But No Compromise

    Fewer Ingredients But No Compromise Clean & Simple™ Plus OxiClean™ AS POWERFUL AS *And Water

  73. Slide 73: Our Promise to You and the Planet

    booster), sodium bicarbonate (baking soda), trisodium f dicarboxe- "|. ciaiiiaie (wai, o..~"°), fragrances. Pal Ce~" wis no phosphates. & a OUR PROMISE TO YOU AND THE PLANET -® >) We help plant a Meets EPA millions of trees SAFER Safer Chores in the Mississippi CHOICE ota fer River Valley For fngred

  74. Slide 74: Church & Dwight Science-Based Innovation

    CHURCH & DWIGHT SCIENCE-BASED INNOVATION Innovation Risk-taking Speed Culture Archana Gupta, Church & Dwight Research & Development

  75. Slide 75: Did We Just Hack Laundry?

    “Did we just hack laundry? Yeah we did!”

  76. Slide 76: International Story

    04 International Story

  77. Slide 77: International Evergreen Target: 6%

    INTERNATIONAL EVERGREEN TARGET: 6% 2% United States 3% 6% International 5% Specialty Products 77

  78. Slide 78: International Net Sales: Achieving Global Scale

    INTERNATIONAL NET SALES: ACHIEVING GLOBAL SCALE ~$756 MM 81% ~$535 MM United States 2014 2019 78

  79. Slide 79: International Organic Net Sales: Faster Growth

    INTERNATIONAL ORGANIC NET SALES: FASTER GROWTH Net Sales Average Growth 2012 - 2014 2015 - 2019 ~+3% ~+9% 81% United States 79

  80. Slide 80: International Business Is Growing Organically

    INTERNATIONAL BUSINESS IS GROWING ORGANICALLY 10.0% 10.0% 9.2% 8.1% Evergreen 8.0% 7.8% 7.8% growth target 6.0% 6.0% 4.0% 2.0% 0.0% 2015 2016 2017 2018 2019 Note: Organic sales growth is a non-GAAP measure. Refer to the Appendix for a reconciliation to the most directly comparable GAAP measure. 80

  81. Slide 81: International Net Sales Composition

    INTERNATIONAL NET SALES COMPOSITION Europe Mexico 22% 8% Canada Australia 30% 7% Global 81% Markets United States Group 33% 81

  82. Slide 82: Global Market Group Net Sales 2014 to 2019

    GLOBAL MARKET GROUP NET SALES 2014 TO 2019 2014 2015 2016 2017 2018 2019 82

  83. Slide 83: 2019 International Organic Growth Is Broad

    2019 INTERNATIONAL ORGANIC GROWTH IS BROAD Subsidiaries: +5.2% Global Markets Group*: +19.2% *Exports business to 130 countries 83

  84. Slide 84: Building Global Capabilities

    BUILDING GLOBAL CAPABILITIES Expanding Resources China SE Asia Germany Central America Investing localizing brands technology training and regulatory support for distributors 84

  85. Slide 85: Committed to 6% Organic Growth…

    COMMITTED TO 6% ORGANIC GROWTH… • Runway for existing brands • Grow acquired brands • Global Markets Group to sustain double digit growth • Investments in Fast Growing Markets 85

  86. Slide 86: …And Operating Margin Expansion

    … AND OPERATING MARGIN EXPANSION INCLUDING FUTURE INVESTMENTS! +190 bps +50 bps +50 bps 13.2% 13.7% 12.7% 10.8% 2019 2020E 2021E 2022E 86

  87. Slide 87: Animal Productivity Story

    05 Animal Productivity Story

  88. Slide 88: Specialty Products Evergreen Target: 5%

    SPECIALTY PRODUCTS EVERGREEN TARGET: 5% 2% United States 3% 6% International 5% Specialty Products 88

  89. Slide 89: SPD Organic Revenue History

    SPD ORGANIC REVENUE HISTORY Organic Sales 30% 22.6% 20% 11.5% 10% 6.0% 3.0% 0% -10% 2011 2014 2017 2020E

  90. Slide 90: Cyclical Dairy Industry Drives SPD Organic Revenue

    CYCLICAL DAIRY INDUSTRY DRIVES SPD ORGANIC REVENUE Organic Sales 30% 22.6% 20% 11.5% 10% 6.0% 3.0% 0% -10% 2011 2014 2017 2020E Class III Milk Price: Historical and Futures 26 24 22 20 CIII ($/cwt) 18 16 14 12 10 2010 2011 2011 2012 2013 2014 2014 2015 2016 2017 2017 2018Source: 2019 2020E USDA 2020

  91. Slide 91: Global Population Growth Drives Demand for Protein

    GLOBAL POPULATION GROWTH DRIVES DEMAND FOR PROTEIN World Population (Billion) 9.8 7.7 2019 2050E Source: World Wild Life Fund and the Global Footprint Network 91

  92. Slide 92: Antibiotics Are Out of Favor

    ANTIBIOTICS ARE OUT OF FAVOR Consumers Retailers Farmers • no antibiotics ever • no added hormones • no chemicals added 92

  93. Slide 93: 40% Decrease in Animal Antibiotic Use Since 2015

    There has been a 40% decrease in the use of animal antibiotics since 2015. Source: US FDA 93

  94. Slide 94: Natural Solutions: Nutritional Supplements

    NATURAL SOLUTIONS NUTRITIONAL SUPPLEMENTS 94

  95. Slide 95: Non-Dairy Created a More Balanced Business

    NON-DAIRY CREATED A MORE BALANCED BUSINESS… % Of Non-dairy Sales 27% <1.0% 2015 2019 95

  96. Slide 96: Cheese Consumption Increase Offsets Fluid Milk Decline

    INCREASE IN CHEESE CONSUMPTION MORE THAN OFFSETS DECLINE IN FLUID MILK CONSUMPTION It takes 10 pounds of milk to make just 1 pound of cheese Per Capita Consumption (lbs) - USA 174.2 171.5 180. 167.1 163.7 50. 160. 40. 140. 37.2 38.5 39 40 30. 120. 20. 100. 10. 2015 2016 2017 2018 Fluid Milk Consumpt

  97. Slide 97: Positioned for 5% Organic Growth

    POSITIONED FOR 5% ORGANIC GROWTH • Trusted brand • Aligned with consumers trend • Multiple species • Global growth 97

  98. Slide 98: How We Run the Company

    06 How We Run the Company

  99. Slide 99: We Have Five Operating Principles

    WE HAVE FIVE OPERATING PRINCIPLES 1 Brands Leverage Brands Consumers Love Brands Consumers Love 2 Friend of the Environment 3 Highly productive people in a Leverage People place where people matter 4 Leverage Assets Asset Light 5 Leverage Acquisitions GOOD shareholder returns become GREAT shareholde

  100. Slide 100: Brands Consumers Love

    BRANDS CONSUMERS LOVE Brands Consumers Love 100

  101. Slide 101: Friend of the Environment

    FRIEND OF THE ENVIRONMENT 83% of consumers are mainstream or extreme green. Source: Nielsen Total U.S. AOC 101

  102. Slide 102: Friend of the Environment: Then

    FRIEND OF THE ENVIRONMENT: THEN Company institutes the use of recycled paperboard to package household products. Company introduces Sole sponsor of first pro-environmental Earth Day. wall charts & trading cards as product Launches first non- promotion. polluting, phosphate- free laundry detergent. 1

  103. Slide 103: Friend of the Environment: Now

    FRIEND OF THE ENVIRONMENT: NOW Approximately 5 million trees were planted last year by Church & Dwight through the Arbor Day Foundation. 50% of global 100% of global electricity demand electricity demand supplied by supplied by renewable energy renewable energy sources. sources. 103

  104. Slide 104: Water

    WATER GOAL: To reduce water and/or wastewater by 25% by 2022 using 2016 as a baseline. 104

  105. Slide 105: Solid Waste

    SOLID WASTE GOAL: To increase solid waste recycling to 75% by the end of 2020. 105

  106. Slide 106: Air

    AIR GOAL: To achieve 100% carbon neutral status for all global operations by end of 2025. 106

  107. Slide 107: ESG Recognition

    ESG RECOGNITION 2020 NATIONAL TOP 100 107

  108. Slide 108: Highly Productive People in a Place Where People Matter

    HIGHLY PRODUCTIVE PEOPLE IN A PLACE WHERE PEOPLE MATTER Revenue per Employee $1,000 $913K $900 $800 $705K $700K $700 $600 $500 $451K $450K $377K $357K $400 $340K $300 $225K $200 $100 $0 CHD CLOROX PG COLGATE KIMBERLY RECKITT EDGEWELL ENERGIZER NEWELL Source: Most recent 10K filings 108

  109. Slide 109: Simple Compensation Structure

    SIMPLE COMPENSATION STRUCTURE 1. Bonuses are tied 100% to Gross business results. Net Revenue Margin Expansion 2. Equity compensation is 100% stock options. 3. Management is required to be heavily invested in Cash From EPS company stock. Operations 109

  110. Slide 110: All Employees Focus on Gross Margin

    ALL CHURCH & DWIGHT EMPLOYEES FOCUS ON GROSS MARGIN Gross margin is 25% of all employees’ a n n u a l b o n u s . 110

  111. Slide 111: Key Gross Margin Growth Drivers

    KEY GROSS MARGIN GROWTH DRIVERS Good to Supply Great Cost Chain Optimization Optimization Acquisition New Synergies Products 111

  112. Slide 112: Financials

    07 Financials Rick Dierker Chief Financial Officer

  113. Slide 113: We Have an Evergreen Business Model

    WE HAVE AN EVERGREEN BUSINESS MODEL 3% Organic Sales Growth 8% EPS Growth 113

  114. Slide 114: Evergreen Model

    EVERGREEN MODEL TSR Model Organic Net Sales Growth +3.0% Gross Margin +25 bps Marketing FLAT SG&A -25 bps Operating Margin ∆ +50 bps EPS Growth 8% 114

  115. Slide 115: Full Year 2019 Highlights

    FULL YEAR 2019 HIGHLIGHTS Domestic 4.0% International 9.2% Organic sales growth +4.4% SPD -3.3% +60 bps excluding Gross Margin 45.5%, +110 bps acquisition Marketing % 11.8%, +10 bps Adjusted SG&A 14.2%, +60 bps Adjusted EPS +8.8% to $2.47 Cash from Operations $865MM FCF Conversion 128% Organic sales

  116. Slide 116: 2020 Outlook

    2020 Outlook

  117. Slide 117: 2020: 7-9% EPS Growth

    2020: 7-9% EPS GROWTH 2020 Outlook Domestic +3% Reported Sales ~6.5% International +7% SPD +3% Organic Sales ~3.5% +50 bps excluding prior year Gross Margin +10 bps acquisition accounting Marketing +10 bps SG&A -10 bps +50 bps excluding prior year Adjusted Operating Margin + 10 bps acquisition accou

  118. Slide 118: Full Year 2020 Organic Sales Outlook

    FULL YEAR 2020 ORGANIC SALES OUTLOOK Organic Sales Growth 4.5% Exit Private Label Vitamins -1.0% Lower Promotions on OxiClean LLD 2020 Net Organic Growth 3.5%

  119. Slide 119: Full Year 2020 EPS Outlook

    FULL YEAR 2020 EPS OUTLOOK EPS Evergreen Model 8% Flawless +2% Tariffs -1% Marketing Investments for New Launches -1% EPS Growth Midpoint of 7-9% 8%

  120. Slide 120: Focus on Adjusted Gross Margin

    FOCUS ON ADJUSTED GROSS MARGIN 45.7% 45.8% 45.0% 45.1% 44.4% +50 bps to 45.5% excluding prior year acquisition accounting 2016 2017 2018 2019 2020E Note: Percentages are adjusted gross margin, a non GAAP measure. See appendix for adjustments to gross margin presented in accordance with GAAP. 120

  121. Slide 121: Organic Sales – 10 Year Trend

    ORGANIC SALES – 10 YEAR TREND 6.0% 5.0% 10 year average: 4.0% 3.6% 3.0% 2.0% 1.0% 0.0% 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020E 121

  122. Slide 122: Volume/Price Mix – Ten Year Trend

    VOLUME/PRICE MIX – TEN YEAR TREND 7.0% 6.0% 5.0% 4.0% 3.0% 2.0% 1.0% 0.0% -1.0% 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020E -2.0% -3.0% Volume Price Mix 122

  123. Slide 123: Marketing Spend

    MARKETING SPEND 12.2% 12.0% 11.9% 11.7% 11.8% 2016 2017 2018 2019 2020E 123

  124. Slide 124: SG&A Mostly Flat Excluding Amortization

    “SG&A” MOSTLY FLAT EXCLUDING AMORTIZATION “flattish” 11.3% 11.6% 11.8% 11.9% 11.8% 2016 2017 2018 2019 2020E Note: Adjusted SG&A is a non-GAAP measure. Refer to the Appendix for a reconciliation to the most comparable GAAP measures. 124

  125. Slide 125: Consistent Strong Adjusted EPS Growth

    CONSISTENT STRONG ADJUSTED EPS GROWTH ~$2.64- $2.47 $2.69 $2.27 ~7-9% $1.94 8.8% $1.77 17.0% 9.6% 9.3% 2016 2017 2018 2019 2020E Note: Adjusted EPS growth is a non-GAAP measure. Refer to the Appendix for a reconciliation to the most comparable GAAP measures. Excludes Waterpik. 125

  126. Slide 126: Best in Class FCF Conversion

    “BEST IN CLASS” FCF CONVERSION 2018 FCF Conversion (%) Church & Dwight 124% Colgate P&G Energizer Clorox Kimberly Clark Reckitt Peer Average 85% Newell 0% 20% 40% 60% 80% 100% 120% 140% Sources: Nasdaq. FCF/Net Income 126

  127. Slide 127: Long Term FCF Conversion vs. Peers

    LONG TERM FCF CONVERSION VS. PEERS Free Cash Flow/Net Income 125% 131% 123% 124% 128% 111% 102% 83% 85% 2015 2016 2017 2018 2019 C&D Peer Avg. Source: Bloomberg 127

  128. Slide 128: Cash Conversion Cycle

    CASH CONVERSION CYCLE TIGHT CONTROL OF WORKING CAPITAL DRIVES CCC IMPROVEMENT 52 40 32 34 36 32 27 21 18 22 21 18 days 16 days excluding 13 Waterpik & Flawless 8 7 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020E 128

  129. Slide 129: Strong Balance Sheet

    STRONG BALANCE SHEET Total Debt/Bank EBITDA 2.6x 2.2x 1.9x 1.5x ~1.5x 1.4x 1.2x 1.4x Credit Rating A3/BBB+ 2013 2014 2015 2016 2017 2018 2019 2020E Note: Total debt/EBITA is a non-GAAP measure. Refer to the Appendix for a reconciliation to the most comparable GAAP measures. 129

  130. Slide 130: Significant Financial Capacity

    SIGNIFICANT FINANCIAL CAPACITY as of December 31, 2019 (in $millions) $150 Cash & Cash Equivalents on Hand Acquisition Power: Leverage Capacity $2.8B $2,650 Current Outstanding Debt $2,100 • 2019 TTM Bank EBITDA = $1,071M • Leverage capacity to 3.75x EBITDA • Example: Acquisition EBITDA multiple of

  131. Slide 131: Prioritized Uses of Free Cash Flow

    PRIORITIZED USES OF FREE CASH FLOW 1 TSR-Accretive M&A 2 Debt Reduction 3 New Product Development 4 Capex For Organic Growth & G2G 5 Return Of Cash To Shareholders 131

  132. Slide 132: Minimal Capital Investment

    MINIMAL CAPITAL INVESTMENT Capital Expenditures as a % of Sales 2.0% $100 1.9% 1.8% 1.8% 1.7% $80 $90 1.5% 1.4% 1.4% 1.2% $74 $60 $71 $61 $60 1.0% $40 $50 $45 0.5% $20 $- 0.0% 2014 2015 2016 2017 2018 2019 2020E On-going CapEx % of NS 132

  133. Slide 133: 5.5% Dividend Increase in 2020

    5.5% DIVIDEND INCREASE IN 2020 +5.5% +14% +5% 119 +6% +7% +7% consecutive years of dividends +119% +35% 2016 2017 2018 2019 2020 133

  134. Slide 134: High Annual Dividend Growth Rate vs. Peers

    HIGH ANNUAL DIVIDEND GROWTH RATE VS. PEERS Average Annual Dividend Growth Rate: 2017, 2018, 2019 10.0% 9.0% 8.0% 8.0% 7.0% 6.0% 5.0% 4.6% 4.0% 3.0% 2.0% 1.0% 0.0% CLOROX CHD UNILEVER ENERGIZER PG RECKITT COLGATE KIMBERLY peer average 134

  135. Slide 135: Q&A

    QA

  136. Slide 136: Reconciliations

    Reconciliations www.churchdwight.com 136

  137. Slide 137: Acquisition Accounting Impact

    Acquisition Accounting Impact Organic Sales May-Jun Q3 Q4 May-Dec. 2019 Reported $8 $20 $26 $53 Sales 2019 Proforma $28 $60 $43 $131 Sales Organic $20 $40 $17 $78 Adjustment Gross Margin Q2 Q3 Q4 FY 2020 bps impact (30) bps (90) bps (30) bps (40) bps 137

  138. Slide 138: Reconciliation of Non-GAAP Measures

    Reconciliation of Non-GAAP Measures Church & Dwight Co., Inc.’s Reconciliation of Non-GAAP Measures: The following pages provide definitions of the non-GAAP measures used in this presentation and reconciliations of these non-GAAP measures to the most directly comparable GAAP measures. These non-GAAP

  139. Slide 139: Reconciliation of Non-GAAP Measures

    Reconciliation of Non-GAAP Measures Organic Sales Growth: The presentation provides information regarding organic sales growth, namely net sales growth excluding the effect of acquisitions, divestitures and foreign exchange rate changes, from year-over-year comparisons. Management believes that the

  140. Slide 140: Reconciliation of Non-GAAP Measures

    Reconciliation of Non-GAAP Measures Adjusted Gross Profit and Gross Profit Margin This presentation discloses the Company’s Gross Profit and Gross Profit Margin. Adjusted Gross Profit and Gross Profit Margin , as used in this presentation, is defined as gross profit excluding significant one-time it

  141. Slide 141: Reconciliation of Non-GAAP Measures

    Reconciliation of Non-GAAP Measures Adjusted EPS: This presentation discloses reported EPS excluding the following, namely, earnings per share calculated in accordance with GAAP adjusted to exclude significant one-time items that are not indicative of the Company’s period to period performance. We b

  142. Slide 142: Reconciliation of Non-GAAP Measures

    Reconciliation of Non-GAAP Measures Adjusted SG&A: This presentation discloses the Company’s SG&A expenses as a percent of net sales. Adjusted SG&A, as used in this presentation, is defined as selling, general and administrative expenses excluding significant one-time items that is not indicative of

  143. Slide 143: Reconciliation of Non-GAAP Measures

    Reconciliation of Non-GAAP Measures Adjusted Operating Profit and Margin: The presentation discloses Operating Income and margin (a GAAP measure) and Adjusted Operating Income and margin (a non- GAAP measure) which excludes significant one time items. We believe that excluding the significant one-ti

  144. Slide 144: Reconciliation of Non-GAAP Measures

    Reconciliation of Non-GAAP Measures Free Cash Flow: Free cash flow (a non-GAAP measure) is defined as cash from operating activities (a GAAP measure) less capital expenditures (a GAAP measure). Management views free cash flow as an important measure because it is one factor in determining the amount

  145. Slide 145: Reconciliation of Non-GAAP Measures

    Reconciliation of Non-GAAP Measures Total Debt to Bank EBITDA: Total Debt to Bank EBITDA is a ratio used in our debt agreements. Bank EBITDA (a non-GAAP measure) is a form of adjusted EBITDA, and represents earnings from Income (a GAAP measure), excluding interest income, interest expense, and befor

  146. Slide 146: Total Company Organic Sales Reconciliation

    Total Company Organic Sales Reconciliation Year Reported FX Acq/Div Organic 2019 5.1% -0.5% -1.2% 4.4% 2018 9.8% 0.0% -5.5% 4.3% 2017 8.1% 0.0% -5.4% 2.7% 2016 2.9% 1.2% -0.9% 3.2% 2015 2.9% 2.7% -2.0% 3.6% 146

  147. Slide 147: Reported & Adjusted Non Gaap Reconciliations

    Reported & Adjusted Non Gaap Reconciliations For the year ending December 31, 2019 2018 2017 2016 Adjusted Gross Margin Reconciliation Gross margin Reported 45.5% 44.4% 45.8% 45.5% Brazil Charge 0.0% 0.0% 0.0% 0.2% Gross Margin - Adjusted (non-gaap) 45.5% 44.4% 45.8% 45.7% Adjusted SG&A Reconciliati

  148. Slide 148: Reported & Adjusted Non Gaap Reconciliations

    Reported & Adjusted Non Gaap Reconciliations For the year ending December 31, 2019 2018 2017 2016 Adjusted EPS Reconciliation EPS - Reported $ 2.44 $ 2.27 $ 2.90 $ 1.75 Pension Settlement Charge $ - $ - $ 0.12 $ - Brazil Charge $ 0.03 $ - $ 0.01 $ 0.02 Joint Venture I mpairment Tax Benefit $ - $ - $

  149. Slide 149: SG&A less Amortization Expense Reconciliation

    Church & Dwight Co., Inc. and Subsidiaries SG&A less Amortization Expense Reconciliation 2019 2018 2017 2016 2015 2014 2013 SG&A as % of Net Sales - Reported 14.4% 13.6% 14.4% 12.6% 12.4% 12.0% 13.0% Pension Settlement Charge - - -1.0% 0.0% -0.3% 0.0% 0.0% Brazil Charge -0.2% - -0.1% Passport Earn-o

  150. Slide 150: Total Debt to Bank EBITDA Reconciliation

    Church & Dwight Co., Inc Total Debt to Bank EBITDA Reconciliation ($ in millions) 2019 2018 2017 2016 2015 2014 2013 Total Debt as Presented (1) $ 2,063.1 $ 2,107.1 $ 2,374.3 $ 1,120.1 $ 1,050.0 $ 1,086.6 $ 797.3 Other Debt per Covenant (2) 15.9 56.7 59.2 75.1 83.5 88.0 90.3 Total Debt per Credit Ag

Church & Dwight — CAGNY 2020 on 6ix