Bajaj Consumer Care Limited · NSE:BAJAJCON
Bajaj Consumer Care — Q2 FY26 Earnings Presentation
27 slides from Bajaj Consumer Care's earnings presentation, Nov 10, 2025
Slide 1: Exchange filing cover letter for Investor Presentation
bajaj coNsuMrn cAnE November 10, 2025 To: To: DCS-CRD Listing Compliance BSE Limited National Stock Exchange of India Ltd. First Floor, New Trade Wing Exchange Plaza, 5th Floor Rotunda Building, Plot No. C/1, ‘G’ Block Phiroze Jeejeebhoy Towers Bandra- Kurla Complex Dalal Street, Fort, Mumbai 400 02
Slide 2: Investor Presentation Q2 FY26
Investor Presentation Q2 FY26 ~-~~ ~·- 191111 ~::a.. .:.-:;~ Kl • ,00 co,oon,o,oc• bajaj coNsuMrn CARE
Slide 3: Executive Summary
EXECUTIVE SUMMARY
Slide 4: Executive Summary Q2 FY26 – Standalone
Executive Summary Q2 FY26 – Standalone TOPLINE GROSS GROSS PROFIT AFTER TOPLINE EBITDA TAX MARGIN MARGIN INR 241.6 Crs INR 143.3 Crs INR 49.6 Crs INR 43.0 Crs % to Sales 59.3% 20.5% 17.8% YoY +7.2% +680 bps +42.3% +29.7%
Slide 5: Executive Summary Q2 FY26 – Consolidated
Executive Summary Q2 FY26 – Consolidated TOPLINE GROSS GROSS PROFIT AFTER TOPLINE EBITDA TAX MARGIN MARGIN INR 261.4 Crs INR 155.8 Crs INR 48.7 Crs INR 42.3 Crs % to Sales 59.6% 18.6% 16.2% YoY +13.3%* +690 bps +44.9% +32.8% * +7.1% Excl. Vishal Personal Care
Slide 6: Brand Performance Highlights
Brand Performance Highlights ADHO Franchise Other Portfolio ▪ Overall, NPDs + traditional remained flat in Q2 ▪ Domestic business registered a double-digit YoY value growth YoY while volumes remained flat ▪ Bajaj 100% Pure Coconut Oil delivered low single ▪ Revival continues in LUP, growing nearly d
Slide 7: Channel Performance Highlights
Channel Performance Highlights General Trade ▪ Registered growth in mid single digit supported by Urban ▪ Wholesale channel led the recovery in Urban ▪ Aarohan rural transformation continuing, expect completion of this exercise by year end ▪ Registered a growth in high teens YoY, Channel Saliency at
Slide 8: GST Reforms
GST Reforms 14% 86% B ~ 100 % .... m, Rs m/· .... RsleS/• No Change :' GST rate cut ' '' Now at 5% NEWMRP NEWMRP '' '' Rs 350/- Rs 93/- (5% GST) ''' 18% to 5% '' tax bracket I _______________________ : THANK YOU - ~ HON'BLE PRIME MINISTER FOR QROUND·IRDJJNQ GIT RUORM S • Passed on the benefit of red
Slide 9: Sales & Marketing
) SALES & MARKETING
Slide 10: Almond Drops Hair Oil Performance
Almond Drops Hair Oil Performance ▪ Non price point packs grew at strong double digit on back of strong media inputs and Channel activations ▪ Work around Revenue Management and Trade spends rationalization yielding positive results ▪ Price point packs registered a near double digit growth despite c
Slide 11: Enhanced Story-telling
Enhanced Story-telling THE EXECUTION: THE RESULTS? Exceeded Benchmarks WHO ENGAGED +35% MOST? mOA user, re11ched 18-24 yr old• contributed to 50% of total deliverables, with maximum +52% traction from mid-range Android dkb over Uirget. whh a 1.1" CTR devices Users clicked a photo to scan their hair.
Slide 12: Campaign metrics: unique users, impressions, engagement
QQQ ~ Bo ..d; . 1:§ ~ ' ~ □OoO n.i\nll O • :5.SM+ : 14.SM+ ; 66% . 9% :5% UNIQUE USERS IMPRESSIONS • ENGAGEMENT INCREMENT IN ATC LIFT IN PURCHASE
Slide 13: Bajaj 100% Pure Coconut Oil Performance
Bajaj 100% Pure Coconut Oil Performance ▪ Bajaj 100% Pure Coconut Oil delivered low single digit growth in Q2 YoY ▪ Price hike executed as per Market Index ▪ All-India market share steady over the long term; sees a minor drop against previous quarter
Slide 14: Bajaj Gold Enriched Coconut Hair Oil – Launch in Sept/Oct
Bajaj Gold Enriched Coconut Hair Oil – Launch in Sept/Oct • We were witnessing shift in Consumer preference from 100% Pure Coconut to Value Added Coconut which we believe will get further accelerated after GST harmonization • Launched Bajaj Gold Enriched Coconut Hair Oil in a record time • Multiple
Slide 15: Project Aarohan Update
• AAROHAN A TRANSFORMATION JOURNEY PROJECT AAROHAN UPDATE
Slide 16: Implementation
Project Aarohan extended to Rest of India - Phase 2 Plan Q4 FY25 Q1 FY26 Q2 FY26 Q3 FY26 (Jan – Mar) (Apr – Jun) (Jul – Sept) (Oct – Dec) Design Design for Design for Design for BH, GJ, JH, DL, HR, RJ MH and OD, PB and CG I WB I ---~------------------ :------------------ :--------------------- Imple
Slide 17: Financials
FINANCIALS
Slide 18: Standalone – Margin & Expenses To Sales Trend % Q2
Standalone – Margin & Expenses To Sales Trend % Q2 Gross Margin (in %) ASP (in %) 15.4 15.4 56.6 59.3 13.7 I I I 52.5 I I I Q2 FY25 Q1 FY26 Q2 FY26 Q2 FY25 Q1 FY26 Q2 FY26 Employee Cost (in %) Other Expenses (in %) 11.5 12.2 11.5 14.4 13.3 13.4 I I I Q2 FY25 Q1 FY26 Q2 FY26 I Q2 FY25 I I Q1 FY26 Q2
Slide 19: Standalone – Margin & Expenses To Sales Trend % H1
Standalone – Margin & Expenses To Sales Trend % H1 Gross Margin (in %) ASP (in %) 57.9 15.4 53.9 14.7 H1 FY25 H1 FY26 H1 FY25 H1 FY26 Employee Cost (in %) Other Expenses (in %) 11.4 11.8 13.9 13.5 H1 FY25 H1 FY26 H1 FY25 H1 FY26
Slide 20: Financial Performance - Standalone
Financial Performance - Standalone in INR Crore Particulars Q2 FY25 Q2 FY26 YoY% H1 FY25 H1 FY26 YoY% Net Sales Value 225.4 241.6 7.2% 462.4 486.1 5.1% Other Operating Income 3.4 3.7 8.9% 7.6 10.9 42.9% Total Operating Income 228.8 245.3 7.2% 470.0 497.0 5.8% Cost of Goods sold 107.1 98.3 -8.2% 213.
Slide 21: Standalone Balance Sheet as at 30th Sept 2025
Standalone Balance Sheet as at 30th Sept 2025 In INR Crore Particulars (INR Crore) 30.09.2025 31.03.2025 Particulars (INR Crore) 30.09.2025 31.03.2025 EQUITY AND LIABILITIES ASSETS 1. Equity 1. Non-Current Assets (a) Share Capital 13.1 13.7 (a) Property, Plant & Equipment 69.4 45.2 (b) Capital Work
Slide 22: Consolidated – Margin & Expenses To Sales Trend % Q2
Consolidated – Margin & Expenses To Sales Trend % Q2 ----------==-----------==---------- Gross Margin (in %) ASP (in %) 59.6 14.8 14.9 56.5 13.9 52.7 1 I I Q2 FY25 Q1 FY26 Q2 FY26 I Q2 FY25 I I Q1 FY26 Q2 FY26 Employee Cost (in %) Other Expenses (in %) 13.4 13.2 11.7 13.9 15.0 14.4 I I I Q2 FY25 Q1
Slide 23: Consolidated – Margin & Expenses To Sales Trend % H1
Consolidated – Margin & Expenses To Sales Trend % H1 Gross Margin (in %) ASP (in %) 58.0 54.0 14.8 14.9 H1 FY25 H1 FY26 H1 FY25 H1 FY26 Employee Cost (in %) Other Expenses (in %) 13.3 14.7 11.7 14.0 H1 FY25 H1 FY26 H1 FY25 H1 FY26
Slide 24: Financial Performance - Consolidated
Financial Performance - Consolidated in INR Crore Particulars Q2 FY25 Q2 FY26 YoY% H1 FY25 H1 FY26 YoY% Net Sales Value 230.6 261.4 13.3% 472.3 520.9 10.3% Other Operating Income 3.4 3.9 15.0% 7.6 11.1 45.6% Total Operating Income 234.0 265.3 13.4% 479.9 532.0 10.8% Cost of Goods sold 109.2 105.6 -3
Slide 25: Consolidated Balance Sheet as at 30th Sept 2025
Consolidated Balance Sheet as at 30th Sept 2025 In INR Crore Particulars (INR Crore) 30.09.2025 31.03.2025 Particulars (INR Crore) 30.09.2025 31.03.2025 ASSETS EQUITY AND LIABILITIES 1. Non-Current Assets 1. Equity (a) Property, Plant & Equipment 134.9 106.6 (a) Share Capital 13.1 13.7 (b) Capital W
Slide 26: Buy Back of Shares via Tender Offer Completed
Buy Back of Shares via Tender Offer Completed Buy Back Offer Price – INR 290 per share with Total Size of INR 186.6 crores Buyback subscribed 5X Particulars Lac Shares Pre Buy Back Equity Share Capital 1,370.53 Equity Shares bought back 64.34 (4.69% of pre-buy back paid-up capital) Post Buy back Equ
Slide 27: Thank You
THANK YOU bajaj coNsuMER cARE