Church & Dwight Company, Inc. · NYSE:CHD

Church & Dwight — CAGNY 2021

122 slides from Church & Dwight's conference presentation, Feb 16, 2021

  1. Slide 1: CAGNY 2021

    CAGNY 2021

  2. Slide 2: Safe Harbor Statement

    SAFE HARBOR STATEMENT This presentation contains forward-looking statements, including, among others, statements relating to net sales and earnings growth; gross margin changes; trade and marketing spending; marketing expense as a percentage of net sales; sufficiency of cash flows from operations; e

  3. Slide 3: Who We Are

    01 Who We Are Matt Farrell, Chairman and 3 Chief Executive Officer

  4. Slide 4: Deliver Outstanding Returns to Our Shareholders

    DELIVER OUTSTANDING RETURNS TO OUR SHAREHOLDERS 15 YEAR: 10 YEAR: 5 YEAR: 3 YEAR: 2020: 24.2% 19.5% 17.2% 21.9% 25.5% 4

  5. Slide 5: We Have an Evergreen Business Model

    WE HAVE AN EVERGREEN BUSINESS MODEL 3% Organic Sales Growth 8% EPS Growth 5

  6. Slide 6: Over Ten Years of Solid Organic Sales Growth

    OVER TEN YEARS OF SOLID ORGANIC SALES GROWTH 4.1% organic sales average 10.0% 9.6% 9.0% 8.0% 7.0% 6.0% Evergreen 5.0% Model: 4.0% 3.0% 3.0% 2.0% 1.0% 0.0% 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 6

  7. Slide 7: Consistent Strong Adjusted EPS Growth

    CONSISTENT STRONG ADJUSTED EPS GROWTH 11.4% adjusted EPS growth average 18.0% 16.0% 14.6% 14.0% Evergreen 12.0% Model: 10.0% 8.0% 8.0% 6.0% 4.0% 2.0% 0.0% 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 7

  8. Slide 8: Organic Sales – Sources

    ORGANIC SALES – SOURCES 2% United States 3% 6% International 5% Specialty Products 8

  9. Slide 9: Power Brands

    LE fi hd Orajel ae eto waterpik: FINISHING TOUCH* FLAWLESS® ZICAM. = 13 POWER BRANDS

  10. Slide 10: These Brands Drive Our Results

    THESE 13 BRANDS DRIVE OUR RESULTS more than 80% of sales & profits are represented by these 13 POWER BRANDS 10

  11. Slide 11: Our Portfolio Is Balanced & Diversified

    OUR PORTFOLIO IS BALANCED & DIVERSIFIED A well-balanced portfolio of household and personal care products. Household: 46% Specialty Products: Personal Care: 48% 6% 11

  12. Slide 12: Diversified Product Portfolio

    DIVERSIFIED PRODUCT PORTFOLIO Our Unique Product Portfolio Has Both Value and Premium Products Premium: 58% Value: 42% 12

  13. Slide 13: Long International Runway

    LONG INTERNATIONAL RUNWAY U.S. Consumer International Consumer 77% 17% Specialty Products 6%

  14. Slide 14: Our Advantage: Nimble Organizational Structure

    OUR ADVANTAGE: NIMBLE ORGANIZATIONAL STRUCTURE quick decision easy ability to adapt making communication 14

  15. Slide 15: Long History of Growth Through Acquisitions

    LONG HISTORY OF GROWTH THROUGH ACQUISITIONS Net Sales (Billions) $4.9 $1.5 2004 2005 2006 2008 2010 2011 2012 2014 2015 2016 2017 2018 2019 2020 Note: Trojan, Nair and First Response acquired in two parts – 2001 and 2004. 15

  16. Slide 16: Acquired 12 of Our 13 Power Brands Since 2001

    ACQUIRED 12 OF OUR 13 POWER BRANDS SINCE 2001 Acquired 2001 Acquired 2001 Acquired 2001 Acquired 2001 Acquired 2005 Acquired 2006 #1 EXTREME VALUE #2 BATTERY LAUNDRY POWERED #1 LAUNDRY #1 CONDOM DETERGENT #1 PREGNANCY KIT #1 DEPILATORY TOOTHBRUSH ADDITIVE Acquired 2008 Acquired 2011 Acquired 2012 Ac

  17. Slide 17: We Are Growing Online

    WE ARE GROWING ONLINE PERCENTAGE OF NET SALES 13% 8% 7% 5% 2% 1% 2015 2016 2017 2018 2019 2020 17

  18. Slide 18: Low Exposure to Private Label

    LOW EXPOSURE TO PRIVATE LABEL Weighted Average Private Label Share of our Categories 20% Private Label Consistently ~12% 10% 0% 2016 2017 2018 2019 2020 Source: Nielsen Total U.S. AOC 18

  19. Slide 19: Private Label Shares

    PRIVATE LABEL SHARES Only 5 of our 17 categories have private label exposure PREGNANCY TEST KITS BAKING SODA GUMMY VITAMINS 50% 30% 20% 40% 25% 15% 20% 30% 15% 10% 20% 10% 10% 5% 5% 0% 0% 0% ORAJEL EQUIVALENT CLUMPING CAT LITTER 30% 20% 15% 20% 10% 10% 5% 0% 0% Source: Nielsen Total U.S. AOC / 2012

  20. Slide 20: U.S. Consumer Business

    02 U.S. Consumer Business Britta Bomhard, EVP and Chief Marketing Officer

  21. Slide 21: US Organic Sales Evergreen Target: +2%

    US ORGANIC SALES EVERGREEN TARGET: +2% 2% United States 3% 6% International 5% Specialty Products 21

  22. Slide 22: 2021 Key US Growth Drivers

    2021 KEY US GROWTH DRIVERS Vitamin growth continues as gummy conversion accelerates As dental offices get back to normal, Waterpik growth continues Flawless growth from new products, influencers and better store foot traffic Core brands level out from Covid extremes Brand equity strength and media e

  23. Slide 23: We Are in the Right Categories

    WE ARE IN THE RIGHT CATEGORIES (NIELSEN) 2016 2017 2018 2019 2020 Clumping Litter Power Flossing Dry Shampoo Toothache Gummy VMS Toothpaste Baking Soda Battery Toothbrush Laundry Hair Growth Pregnancy Test Kits Stain Fighters Condoms Depilatories Carpet Deodorizers Women’s Electric Grooming Adult Co

  24. Slide 24: 2020 Category Growth Rates

    2020 CATEGORY GROWTH RATES Gummy Vitamins 58.1% Baking Soda 18.4% Carpet Deodorizers 12.2% Adult Cold Shortening 12.0% Toothache 11.4% Pregnancy Test Kits 9.4% Laundry 5.5% Toothpaste 3.3% Depilatories 2.4% Battery Toothbrush 2.4% Clumping Litter 2.2% Stain Fighters 2.1% Women's Electric Grooming -0

  25. Slide 25: 2021 Category Expectations

    2021 CATEGORY EXPECTATIONS MAINTAIN DECLINE FROM RECOVER FROM STEADY ELEVATED LEVELS COVID HIGHS COVID LOWS STATE Gummy Vitamins Pregnancy Test Kits Condoms Battery Toothbrush Laundry Additives Baking Soda Dry Shampoo Toothpaste Cat litter Toothache Hair Growth Laundry Depilatories Carpet Deodorizer

  26. Slide 26: 2020 % Change in Household Penetration

    2020 % CHANGE IN HOUSEHOLD PENETRATION Baking Soda Hair Growth Depilatories Stain Fighters Gummy VMS Clumping Litter Battery Toothbrush Toothache Carpet Deodorizers Laundry Toothpaste Power Flossing 11 out of 17 Women’s Electric Grooming Pregnancy Test Kits Dry Shampoo categories have higher Adult C

  27. Slide 27: We Are Growing Households for Our Brands

    WE ARE GROWING HOUSEHOLDS FOR OUR BRANDS ARM & HAMMER 8.6 million more households were buying in 2020 OxiClean: 2.4 million more household were buying in 2020 Vitafusion: In the second half alone, Vitafusion added 3 million more households Source: Nielsen and Company data 27

  28. Slide 28: Gummy Vitamins

    GUMMY VITAMINS CATEGORY 2020 dollar change YOY category 120% consumption: 100% 80% +58% 60% 40% 20% 0% • immunity Mar Apr May Aug Jan Feb Sep Oct Nov Dec Jun Jul • stress Source: Nielsen Total U.S. AOC 28

  29. Slide 29: Consumer Habit Survey: Vitamins

    “The average time it takes a person to create a new habit is 66 days” “20% of consumers have started taking vitamins or supplements“ “57% of consumers now take vitamins daily” “33% of consumers plan to purchase more immune support supplements.” Source: Covid Behavior Study, Dec 2020

  30. Slide 30: Adult Conversion to Gummies Has Accelerated

    ADULT CONVERSION TO GUMMIES HAS ACCELERATED 2019 2020 82% 18% 77% 23% All Other Gummy All Other Gummy Source: Nielsen Total U.S. AOC 30

  31. Slide 31: Power Flosser

    POWER FLOSSER CATEGORY 2020 units by month category 120% 100% consumption: 80% 60% 40% • 1H down 20% 20% • 2H improving 0% Mar Apr May Aug Jan Feb Sep Oct Nov Dec Jun Jul -20% -40% -60% Source: Nielsen Total U.S. AOC 31

  32. Slide 32: Dental Flosser Sales Remained Stable

    “Despite dental office closures, number of dental flossers sold in 2020 remained stable." "99% of dental offices are back open but 60% of dental offices have reduced traffic.” “Consumer confidence in dental practices will return.” Source: ADA Dec 2020, Covid Behavior Study, Dec 2020

  33. Slide 33: Women's Electric Grooming

    WOMEN’S ELECTRIC GROOMING CATEGORY 2020 dollar change YOY category 60% 50% consumption: 40% 30% 20% -0.4% 10% 0% -10% • beauty retailer closure -20% -30% • reduced foot traffic Mar Apr May Aug Jan Feb Sep Oct Nov Dec Jun Jul Source: Nielsen Total U.S. AOC 33

  34. Slide 34: Laundry

    LAUNDRY CATEGORY “Increase in number of loads due to desire to remove Covid related germs.” dollar change YOY 2020 category 40% consumption: 10% 8% +5.5% 6% 4% 2% 0% -2% • Covid concerns -4% -6% • more time to do -8% -10% laundry Mar Apr May Aug Jan Feb Sep Oct Nov Dec Jun Jul Source: Nielsen Total

  35. Slide 35: Clumping Litter

    CLUMPING LITTER CATEGORY “New cat ownership has climbed steadily with cat litter household penetration up 6% versus pre-Covid time period.” dollar change YOY 2020 category 25% consumption: 20% 15% +2.2% 10% 5% 0% • huge ecommerce -5% growth not reflected -10% (underrepresented in Nielsen -15% Mar Ap

  36. Slide 36: Dry Shampoo

    DRY SHAMPOO CATEGORY “As consumer mobility returns, dry shampoo usage will increase.” dollar change YOY 2020 category 20% consumption: 15% 10% -4.0% 5% 0% -5% -10% -15% • beauty retail store -20% closures -25% -30% -35% • decreased usage Mar Apr May Aug Jan Feb Sep Oct Nov Dec Jun Jul occasions Sour

  37. Slide 37: Condom

    CONDOM CATEGORY “As consumer mobility returns, condom usage will increase.” dollar change YOY 2020 category 15% consumption: 10% 5% -6.0% 0% -5% -10% • fewer ‘hookups’ -15% -20% • 40% drop in singles -25% going out on dates Mar Apr May Aug Jan Feb Nov Dec Jun Jul Sep Oct Source: Nielsen Total U.S. A

  38. Slide 38: Consistent Innovation

    03 Consistent Innovation Steve Cugine, EVP of GNPI

  39. Slide 39: Consumer Insight: Germs in Laundry

    CONSUMER INSIGHT: 79% of consumers want germs removed from their laundry. N=1003 Survey Completed May 2019

  40. Slide 40: Kills 99.9% of Bacteria and Viruses

    • Kills 99.9% of bacteria and viruses • Removes germs, odors & stains

  41. Slide 41: Consumer Insight: Cleaning Household Surfaces

    CONSUMER INSIGHT: Consumers have been hyper-focused on cleaning household surfaces.

  42. Slide 42: Multi-Purpose Disinfectant Sprays

    Multi-Purpose Disinfectant Sprays Kills COVID. Powerful cleaning and disinfecting without chlorine bleach Note: claims pending

  43. Slide 43: Consumer Insight: Small Bathrooms

    CONSUMER INSIGHT: Consumers with smaller bathrooms struggle with counter space and outlets.

  44. Slide 44: The Same Amazing Clean, Unplugged!

    The same amazing clean, unplugged! • 30% smaller than traditional plug-in models. • 90 seconds of water capacity • lithium-ion battery that lasts up to 4 weeks with a single charge

  45. Slide 45: Consumer Insight: Condom Fit and Feel

    CONSUMER INSIGHT: Men seek condoms that fit and feel the best.

  46. Slide 46: A Selection of Our Best Condoms

    A selection of our best condoms • personalized fit and feel • better feel = more usage

  47. Slide 47: Consumer Insight: At-Home Beauty Routines

    CONSUMER INSIGHT: Consumers are becoming more confident in doing beauty routines at home and are aware of the cost savings.

  48. Slide 48: For Your At Home Solutions

    CLEANSE For your “at home” solutions. SALON NAILS

  49. Slide 49: Consumer Insight: Immune Support

    CONSUMER INSIGHT: 33% of consumers plan to purchase more immune support supplements. Source: Covid Behavior Study, Dec 2020

  50. Slide 50: Super Immune Support

    Super Immune Support • Only gummy to deliver over 100% Daily Value of the top 3 immune ingredients: vitamin C, zinc and elderberry • Includes hot new ingredient: manuka honey • First vitafusion item in the cough and cold aisle!

  51. Slide 51: History of Launching New VMS Items

    HISTORY OF LAUNCHING NEW VMS ITEMS 5 new items 22 new items 12 new items 51

  52. Slide 52: International Story

    04 International Story Barry Bruno, EVP of International

  53. Slide 53: International Net Sales

    INTERNATIONAL NET SALES ~$828 MM 81% ~$535 MM United States 2014 2020 53

  54. Slide 54: International Composition: Subsidiaries + GMG

    INTERNATIONAL COMPOSITION: SUBSIDIARIES + GMG 54

  55. Slide 55: International Composition: Subsidiaries + GMG

    INTERNATIONAL COMPOSITION: SUBSIDIARIES + GMG 2020 INTERNATIONAL Global Markets Group Canada 29% NET SALES: 34% $828 million Mexico Europe 6% 23% Australia 8% 55

  56. Slide 56: 2020 Sources of International Organic Growth

    2020 SOURCES OF INTERNATIONAL ORGANIC GROWTH Subsidiary Markets: +4.8% Global Markets Group: +19.0% 56

  57. Slide 57: 2021 Key Growth Drivers

    2021 KEY GROWTH DRIVERS Subsidiary Markets: • Delivering outsized growth, more than double CPG competitor average growth, Approaching Scale Global Markets Group: • Emerging Markets serve as future growth driver Acquisitions: • Waterpik & Flawless still under-represented in International markets vs.

  58. Slide 58: Fuel for Growth: Subsidiary Markets

    FUEL FOR GROWTH: SUBSIDIARY MARKETS 1. Power Brand Expansion: Arm & Hammer, OxiClean, Trojan 2. Acquisition Acceleration: Waterpik & Flawless 3. Pricing 58

  59. Slide 59: International Organic Sales Evergreen Target: 6%

    INTERNATIONAL ORGANIC SALES EVERGREEN TARGET: 6% 2% United States 3% 6% International 5% Specialty Products 59

  60. Slide 60: Committed to International Organic Growth

    COMMITTED TO INTERNATIONAL ORGANIC GROWTH • Long int’l runway for existing U.S. power brands • Leverage newly acquired brands • Global Markets Group fueled by Emerging Markets • Strategic investments in Resources & Capabilities 60

  61. Slide 61: Animal Productivity Story

    05 Animal Productivity Story

  62. Slide 62: SPD Organic Sales Evergreen Target: 5%

    SPD ORGANIC SALES EVERGREEN TARGET: 5% 2% United States 3% 6% International 5% Specialty Products 62

  63. Slide 63: Specialty Products Division

    SPECIALTY PRODUCTS DIVISION Animal Non-Dairy 2020 SPD 18% NET SALES: Animal Dairy $300 million 49% Specialty Chemical 33% 63

  64. Slide 64: Nutritional Supplements

    FARM-TO-FORK SOLUTIONS TO HELP IMPROVE PRODUCTIVITY NUTRITIONAL SUPPLEMENTS 64

  65. Slide 65: The Cyclical Dairy Industry Drives SPD Organic Revenue

    THE CYCLICAL DAIRY INDUSTRY DRIVES SPD ORGANIC REVENUE Organic Sales 30% 22.6% 20% 11.5% 10% 6.0% 0.4% 0% -10% 2011 2014 2017 2020 65

  66. Slide 66: Acquisitions Created a More Balanced Business

    ACQUISITIONS CREATED A MORE BALANCED BUSINESS Non-dairy sales expected to grow approximately 10% in 2021. % OF NON-DAIRY SALES 30% <1.0% 2015 2021 66

  67. Slide 67: Positioned for Organic Growth

    POSITIONED FOR ORGANIC GROWTH • Trusted brand • Aligned with consumers’ trend • Multiple species • Global growth 67

  68. Slide 68: How We Run the Company

    06 How We Run the Company

  69. Slide 69: We Have Five Operating Principles

    WE HAVE FIVE OPERATING PRINCIPLES Brands Consumers Love 1 Leverage Brands 2 Friend of the Environment 3 Leverage People Highly productive people in a place where people matter 4 Leverage Assets Asset Light 5 Leverage Acquisitions GOOD shareholder returns become GREAT shareholder returns 69

  70. Slide 70: Brands Consumers Love

    BRANDS CONSUMERS LOVE Brands Consumers Love 70

  71. Slide 71: Friend of the Environment

    FRIEND OF THE ENVIRONMENT Company institutes the use of recycled paperboard to package household products. Company introduces Sole sponsor of first pro-environmental Earth Day. wall charts & trading cards as product Launches first non- promotion. polluting, phosphate- free laundry detergent. 71

  72. Slide 72: Friend of the Environment

    FRIEND OF THE ENVIRONMENT Partnering with the Arbor Day Foundation to plant millions of trees in the Mississippi River Valley. 50% of global 100% of global electricity demand electricity demand supplied by offset by green renewable energy energy. sources. 72

  73. Slide 73: Environmental Goals

    ENVIRONMENTAL GOALS Water: to reduce water and/or wastewater by 25% by 2022* Solid waste: to increase solid waste recycling rate to 75% by the end of 2021. Air: to achieve 100% carbon neutral status for all global operations by end of 2025. * using 2016 as a baseline. 73

  74. Slide 74: ESG Recognition

    ESG RECOGNITION 2020 NATIONAL TOP 100 74

  75. Slide 75: Highly Productive People in a Place Where People Matter

    HIGHLY PRODUCTIVE PEOPLE IN A PLACE WHERE PEOPLE MATTER Revenue per Employee $958 (in ‘000s) $761 $717 $465 $461 $458 $402 $336 $324 CHD CLOROX PG ENERGIZER KIMBERLY COLGATE RECKITT EDGEWELL NEWELL Source: Most recent 10K filings 75

  76. Slide 76: Simple Compensation Structure

    SIMPLE COMPENSATION STRUCTURE 1. Bonuses are tied 100% to Gross business results. Net Revenue Margin Expansion 2. Equity compensation is 100% stock options. 3. Management is required to be heavily invested in Cash From EPS company stock. Operations 76

  77. Slide 77: All Employees Focus on Gross Margin

    ALL CHURCH & DWIGHT EMPLOYEES FOCUS ON GROSS MARGIN Gross margin is 25% of all employees’ a n n u a l b o n u s . 77

  78. Slide 78: Asset Light

    ASSET LIGHT 2.5% Capital Expenditures as a % of Sales 2.0% 2.1% 2.0% 1.8% 1.5% 1.7% 1.5% 1.4% 1.0% 1.2% 0.5% 0.0% 2014 2015 2016 2017 2018 2019 2020 Outlook as of July 31, 2020 78

  79. Slide 79: Strong M&A Platform

    07 Strong M&A Platform

  80. Slide 80: We Have Five Operating Principles

    WE HAVE FIVE OPERATING PRINCIPLES Brands Consumers Love 1 Leverage Brands 2 Friend of the Environment 3 Leverage People Highly productive people in a place where people matter 4 Leverage Assets Asset Light 5 Leverage Acquisitions GOOD shareholder returns become GREAT shareholder returns 80

  81. Slide 81: Long History of Growth Through Acquisitions

    LONG HISTORY OF GROWTH THROUGH ACQUISITIONS Net Sales (Billions) $4.9 $1.5 2004 2005 2006 2008 2010 2011 2012 2014 2015 2016 2017 2018 2019 2020 Note: Trojan, Nair and First Response acquired in two parts – 2001 and 2004. 81

  82. Slide 82: We Have Clear Acquisition Criteria

    WE HAVE CLEAR ACQUISITION CRITERIA Primarily #1 Higher growth, Asset Light Leverage CHD Deliver or #2 share higher margin manufacturing, sustainable brands brands logistics and competitive purchasing advantage 82

  83. Slide 83: Zicam: #1 Zinc Supplement in the United States

    #1 zinc supplement in the United States in the Adult cold shortening category. 83

  84. Slide 84: 13 Power Brands Today, 20 Tomorrow

    13 POWER BRANDS TODAY, 20 TOMORROW Net Sales (Billions) $5.0 13 $4.5 12 $4.0 11 $3.5 $3.0 10 9 $2.5 8 $2.0 7 6 $1.5 $1.0 5 $0.5 1 $0.0 1846 2001 2005 2006 2008 2011 2012 2017 2019 2020… Note: Trojan, Nair and First Response acquired in two parts – 2001 and 2004. 84

  85. Slide 85: Financials

    08 Financials Rick Dierker EVP and Chief Financial Officer

  86. Slide 86: We Have an Evergreen Business Model

    WE HAVE AN EVERGREEN BUSINESS MODEL 3% Organic Sales Growth 8% EPS Growth 86

  87. Slide 87: Evergreen Model

    EVERGREEN MODEL TSR Model Organic Net Sales Growth +3.0% Gross Margin +25 bps Marketing FLAT SG&A -25 bps Operating Margin ∆ +50 bps EPS Growth 8%

  88. Slide 88: Full Year 2020 Highlights

    FULL YEAR 2020 HIGHLIGHTS Domestic 10.7% International 8.6% Organic Sales Growth +9.6% SPD 0.4% Gross Margin 45.2%, -30 bps Marketing % 12.1%, +30 bps Adjusted SG&A 14.1%, -10 bps Adjusted EPS +14.6% to $2.83 Cash from Operations $990MM FCF Conversion 125% Organic sales, adjusted SG&A and adjusted E

  89. Slide 89: 2021: +6-8% EPS Growth

    2021: +6-8% EPS Growth 2021 Outlook Reported Sales Growth ~4.5% Domestic +2% Organic Sales Growth ~3.0% International +6% SPD +5% Gross Margin +50 bps Marketing -30 bps Adjusted SG&A -20 bps Adjusted Operating Profit Margin +100 bps Effective Tax Rate ~21-22% Adjusted EPS Growth +6-8% Cash From Oper

  90. Slide 90: Organic Sales – 10 Year Trend

    ORGANIC SALES – 10 YEAR TREND 10.0% 9.0% 8.0% 7.0% 10-year 6.0% average: 5.0% 4.1% 4.0% 3.0% 2.0% 1.0% 0.0% 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021E Outlook as of February 16, 2021. 90

  91. Slide 91: Focus on Adjusted Gross Margin

    FOCUS ON ADJUSTED GROSS MARGIN +50 bps 45.8% 45.5% ~45.7% 45.2% 44.4% 2017 2018 2019 2020 2021E Note: Percentages are adjusted gross margin, a non-GAAP measure. See appendix for adjustments to gross margin presented in accordance with GAAP. Normalized gross margin and excludes prior year Flawless 91

  92. Slide 92: Gross Margin Expansion in 2021

    GROSS MARGIN EXPANSION IN 2021 2020 2021 Price/Volume/Mix +150 bps +80 bps Inflation, Covid (240) bps (130) bps Productivity Programs +140 bps +100 bps Tariffs (50) bps (40) bps Acquisition +10 bps +40 bps Flawless Accounting (40) bps - Gross Margin Change (30) bps +50 bps 92

  93. Slide 93: Gross Margin 2021

    GROSS MARGIN 2021 First Half Gross Margin Impacted By: +150 bps • More normal promotional activity • Higher Waterpik tariffs • Covid costs +50 bps • Higher commodity costs Second Half Gross Margin Impacted By: • Lower Covid costs -50 bps • Tariff remediation 1H 2H FY21E • Improved promotional effici

  94. Slide 94: Marketing Spend Target: ~11% - ~12%

    MARKETING SPEND TARGET: ~11% - ~12% 5-year average: 12.0% 12.1% 11.7% 11.8% ~11.8% ~11.8% 2017 2018 2019 2020 2021E 94

  95. Slide 95: SG&A Leverage

    “SG&A” LEVERAGE -20 bps 13.6% 14.2% 14.1% ~13.9% 13.3% 2017 2018 2019 2020 2021E Note: Adjusted SG&A is a non-GAAP measure. Refer to the Appendix for a reconciliation to the most comparable GAAP measures. 95

  96. Slide 96: SG&A Leverage Ex Acquisition Amortization

    “SG&A” LEVERAGE EX ACQUISITION AMORTIZATION “FLATTISH” 11.6% 11.8% 11.6% 11.6% ~11.0% 2017 2018 2019 2020 2021E Note: Adjusted SG&A is a non-GAAP measure. Refer to the Appendix for a reconciliation to the most comparable GAAP measures. 96

  97. Slide 97: Consistent Strong Adjusted EPS Growth

    CONSISTENT STRONG ADJUSTED EPS GROWTH ~$3.00 - ~$3.06 $2.83 $2.47 +6-8% $2.27 14.6% $1.94 8.8% 17.0% 9.6% 2017 2018 2019 2020 2021E Note: Adjusted EPS growth is a non-GAAP measure. Refer to the Appendix for a reconciliation to the most comparable GAAP measures. Excludes Waterpik. 97

  98. Slide 98: EPS 2021

    EPS 2021 First Half EPS Impacted By: ~20% • More normal promotional activity • Higher Waterpik tariffs • Covid costs • Higher Commodity Costs +6-8% Second Half EPS Impacted By: • Return to historical marketing levels • Improved promotional efficiency ~(5%) • Lower Covid costs 1H 2H FY21E • Tariff re

  99. Slide 99: Best in Class FCF Conversion

    “BEST IN CLASS” FCF CONVERSION 10-Year Average: 122% 129% 131% 128% 126% 126% 125% 123% 116% 112% 108% 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 Sources: Nasdaq Actual and Consensus 99

  100. Slide 100: Cash Conversion Cycle

    CASH CONVERSION CYCLE TIGHT CONTROL OF WORKING CAPITAL DRIVES CCC IMPROVEMENT 52 40 32 34 36 32 27 21 18 22 21 18 16 days 16 13 days excluding 8 7 5 Waterpik & Flawless 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021E Outlook as of February 16, 2021. 100

  101. Slide 101: Strong Balance Sheet

    STRONG BALANCE SHEET TOTAL DEBT/BANK EBITDA 2.6x 2.2x 1.6x 1.5x 1.7x 1.4x 1.9x 1.2x 1.4x 1.4x 1.3x CREDIT RATING 0.6x A3/BBB+ 0.5x 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021E Note: Total debt/EBITA is a non-GAAP measure. Refer to the Appendix for a reconciliation to the most co

  102. Slide 102: Significant Financial Capacity $4.2B

    SIGNIFICANT FINANCIAL CAPACITY as of December 31, 2020 (in $millions) Cash & Cash $185 Equivalents on Hand Acquisition Power: Leverage Capacity $4,000 $4.2B • 2020 TTM Bank EBITDA = $1,295M Current $2,165 • Leverage capacity to 3.75x EBITDA Outstanding Debt • Example: Acquisition EBITDA multiple of

  103. Slide 103: Prioritized Uses of Free Cash Flow

    PRIORITIZED USES OF FREE CASH FLOW 1 TSR-Accretive M&A 2 Capex For Organic Growth & G2G 3 New Product Development 4 Debt Reduction 5 Return Of Cash To Shareholders 103

  104. Slide 104: Minimal Capital Investment

    MINIMAL CAPITAL INVESTMENT Capital Expenditures as a % of Sales 5.4% Evergreen 3.5% Model: 2.5% 2.8% 2.5% 2.0% 2.1% 2.1% 2.0% 1.8% 1.7% 1.4% 1.5% 1.2% $135 $64 $77 $75 $67 $71 $62 $50 $45 $60 $74 $99 $180 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021E Outlook as of February 16, 20

  105. Slide 105: Ensuring a Steady Supply for Our Categories

    ENSURING A STEADY SUPPLY FOR OUR CATEGORIES 2020 LLD Unit Dose Baking Soda Cleaners VMS 2021- 2022 LLD Litter Baking Soda VMS Technology Capacity 105

  106. Slide 106: 5.2% Dividend Increase in 2021

    5.2% DIVIDEND INCREASE IN 2021 $1.01 $0.96 $0.91 120 $0.87 +5.2% +5.5% $0.76 +14.5% +4.6% +7.0% consecutive years of dividends +119% +35% 2017 2018 2019 2020 2021 106

  107. Slide 107: Slide 107

  108. Slide 108: Reconciliations

    Reconciliations www.churchdwight.com 108

  109. Slide 109: Reconciliation of Non-GAAP Measures

    RECONCILIATION OF NON-GAAP MEASURES Church & Dwight Co., Inc.’s Reconciliation of Non-GAAP Measures: The following pages provide definitions of the non-GAAP measures used in this presentation and reconciliations of these non- GAAP measures to the most directly comparable GAAP measures. These non-GAA

  110. Slide 110: Reconciliation of Non-GAAP Measures

    RECONCILIATION OF NON-GAAP MEASURES Organic Sales Growth: The presentation provides information regarding organic sales growth, namely net sales growth excluding the effect of acquisitions, divestitures and foreign exchange rate changes, from year-over-year comparisons. Management believes that the

  111. Slide 111: Total Company Organic Sales Reconciliation

    TOTAL COMPANY ORGANIC SALES RECONCILIATION Acquisitions & Discontinued System Calendar Shipping Year Reported FX Divestitures Operations Upgrade / Other Terms Organic 2020 12.3% 0.1% -2.8% 0.0% 0.0% 0.0% 0.0% 9.6% 2019 5.1% 0.5% -1.2% 0.0% 0.0% 0.0% 0.0% 4.4% 2018 9.8% 0.0% -5.5% 0.0% 0.0% 0.0% 0.0%

  112. Slide 112: Reconciliation of Non-GAAP Measures

    RECONCILIATION OF NON-GAAP MEASURES Adjusted Gross Profit Margin This presentation discloses the Company’s Gross Profit Margin. Adjusted Gross Profit Margin , as used in this presentation, excludes significant one-time items that are not indicative of the Company’s period-to-period performance. We b

  113. Slide 113: Reconciliation of Non-GAAP Measures

    RECONCILIATION OF NON-GAAP MEASURES Adjusted SG&A: This presentation discloses the Company’s SG&A expenses as a percent of net sales. Adjusted SG&A, as used in this presentation, is defined as selling, general and administrative expenses excluding significant one-time items that are not indicative o

  114. Slide 114: Reconciliation of Non-GAAP Measures

    RECONCILIATION OF NON-GAAP MEASURES Adjusted Operating Profit Margin: The presentation discloses Operating Profit margin (a GAAP measure) and Adjusted Operating Profit Margin (a non-GAAP measure) which excludes significant one-time items that are not indicative of the Company's period-to-period perf

  115. Slide 115: Reported & Adjusted Non-GAAP Reconciliations

    REPORTED & ADJUSTED NON-GAAP RECONCILIATIONS For the year ending December 31, 2020 2019 2018 2017 Adjusted Gross Margin Reconciliation Gross margin Reported 45.2% 45.5% 44.4% 45.8% Brazil Charge 0.0% 0.0% 0.0% 0.0% Gross Margin - Adjusted (non-gaap) 45.2% 45.5% 44.4% 45.8% Adjusted SG&A Reconciliati

  116. Slide 116: SG&A less Amortization Expense Reconciliation

    Church & Dwight Co., Inc. and Subsidiaries SG&A less Amortization Expense Reconciliation 2020 2019 2018 2017 SG&A as % of Net Sales - Reported 12.1% 14.4% 13.6% 14.4% Pension Settlement Charge - - - -1.0% Brazil Charge - -0.2% - -0.1% Passport Earn-out Reversal - 0.2% Flawless Earn-out Adjustment 1.

  117. Slide 117: Reconciliation of Non-GAAP Measures

    RECONCILIATION OF NON-GAAP MEASURES Adjusted EPS: This presentation discloses reported EPS excluding the following, namely, earnings per share calculated in accordance with GAAP adjusted to exclude significant one-time items that are not indicative of the Company’s period-to-period performance. We b

  118. Slide 118: Reported & Adjusted Non-GAAP Reconciliations

    REPORTED & ADJUSTED NON-GAAP RECONCILIATIONS For the year ending December 31, 2020 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 2009 Adjusted EPS Reconciliation EPS - Reported $ 3.12 $ 2.44 $ 2.27 $ 2.90 $ 1.75 $ 1.54 $ 1.51 $ 1.40 $ 1.23 $ 1.06 $ 0.94 $ 0.85 Restructuring Charges $ - $ - $ - $

  119. Slide 119: Reconciliation of Non-GAAP Measures

    RECONCILIATION OF NON-GAAP MEASURES Free Cash Flow: Free cash flow (a non-GAAP measure) is defined as cash from operating activities (a GAAP measure) less capital expenditures (a GAAP measure). Management views free cash flow as an important measure because it is one factor in determining the amount

  120. Slide 120: Reconciliation of Non-GAAP Measures

    RECONCILIATION OF NON-GAAP MEASURES Total Debt to Bank EBITDA: Total Debt to Bank EBITDA is a ratio used in our debt agreements. Bank EBITDA (a non-GAAP measure) is a form of adjusted EBITDA, and represents earnings from Income (a GAAP measure), excluding interest income, interest expense, and befor

  121. Slide 121: Debt to Bank EBITDA Reconciliation

    DEBT TO BANK EBITDA RECONCILIATION Church & Dwight Co., Inc ($ in millions) 2020 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 Total Debt as Presented (1) $ 2,163.9 $ 2,063.1 $ 2,107.1 $ 2,374.3 $ 1,120.1 $ 1,050.0 $ 1,086.6 $ 797.3 $ 895.6 $ 246.7 $ 333.3 Other Debt per Cov enant (2) 1.5 15.9 5

  122. Slide 122: Reconciliation of Non-GAAP Measures

    RECONCILIATION OF NON-GAAP MEASURES Non-GAAP Reconciliations for Fourth Quarter of Fiscal Year 2020 122

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