Wpp Plc · LSE:WPP

Wpp — Shareholder Meeting (May 2025)

23 slides from Wpp's shareholder meeting presentation, May 23, 2025

  1. Slide 1: Slide 1

  2. Slide 2: WPP AGM Friday 23 May 2025

    WPP AGM FRIDAY 23 MAY 2025

  3. Slide 3: Chair, Philip Jansen

    CHAIR, PHILIP JANSEN A . NN S ( =, \ \ ~ ‘ '# N . “Wike. = e 7

  4. Slide 4: CEO, Mark Read

    CEO, MARK READ 4

  5. Slide 5: Cautionary Statement Regarding Forward-Looking Statements

    CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING STATEMENTS This document contains statements that are, or may be deemed to be, “forward-looking statements”. Forward- looking statements give the Company’s current expectations or forecasts of future events. These forward-looking statements may include,

  6. Slide 6: Advertising Drives Economic Growth as well as Broader Societal Benefits

    ADVERTISING DRIVES ECONOMIC GROWTH AS WELL AS BROADER SOCIETAL BENEFITS 6

  7. Slide 7: Advertising Is an Industry at the Heart of Technology Disruption

    ADVERTISING IS AN INDUSTRY AT THE HEART OF TECHNOLOGY DISRUPTION TV DIGITAL MOBILE SOCIAL AI 7

  8. Slide 8: CTO, Stephan Pretorius

    CTO, STEPHAN <> PRETORIUS

  9. Slide 9: 6 Key Ingredients

    6 KEY INGREDIENTS PLATFORM VISION PARTNERSHIPS $400M per year INVESTMENT DATA SKILLS 9

  10. Slide 10: Significant AI Adoption

    SIGNIFICANT AI ADOPTION 1 2 3 How we produce work How consumers experience work How we work How we produce work How consumers experience work → Efficiency & speed to market → Effectiveness & waste reduction → Brand growth & virality 10

  11. Slide 11: Our AI Powered Canvas

    OUR AI POWERED 1 CANVAS Creative Production Media Commerce Experience PR 3rd Party Studio Studio Studio Studio Studio Studio Apps Workfront NVIDIA Miro Adobe … WPP Workspace Google Workspace Nestle Workspace Coca-Cola Workspace ... 2 AGENTS OPEN INTELLIGENCE – LARGE MARKETING MODEL WPP Licensed DATA

  12. Slide 12: Transforming How We Create

    TRANSFORMING HOW WE CREATE 12

  13. Slide 13: Transforming How We Produce

    TRANSFORMING HOW WE PRODUCE 13

  14. Slide 14: Transforming Consumer Experience

    TRANSFORMING CONSUMER EXPERIENCE 14

  15. Slide 15: WPP Is Leading in AI

    WPP IS LEADING IN AI AUGMENTING DELIVERING A DRIVING GROWING THE HUMAN STEP CHANGE GREATER VALUE OF DATA CREATIVITY IN EFFICIENCY INTEGRATION 15

  16. Slide 16: Medium-Term Financial Framework

    MEDIUM-TERM FINANCIAL FRAMEWORK 3%+ 16%-17% 85%+ 1.5-1.75x Like-for-like revenue Headline Adjusted Average net nebt / less pass-through operating margin operating cash headline EBITDA1 costs growth flow conversion DISCIPLINED CAPITAL ALLOCATION Potential for M&A to accelerate growth by up to 1% p.a.

  17. Slide 17: FY 2024 and Q1 2025 Highlights

    FY 2024 AND Q1 2025 HIGHLIGHTS • Stronger margin despite top line pressures in 2024 with LFL growth -1.0% (Q4 -2.3%) but a headline operating margin of 15.0%, a 40 bp improvement on a LFL basis, demonstrating disciplined cost control • Top 25 clients continued to grow 2.0% in 2024. GroupM saw 2.7% g

  18. Slide 18: Priorities for 2025

    PRIORITIES FOR 2025 WPP OPEN GROUPM NEW BUSINESS 48,000 Media Media Media WPP users (Dec ‘24: 33,000) 10%+ Acquisition of InfoSum the world’s leading data Uplift on new business Commerce Creative Creative conversion collaboration platform (compared with non-WPP Open pitches) 18

  19. Slide 19: Shareholder Returns

    SHAREHOLDER RETURNS DIVIDEND AND SHARE PURCHASES (£M) DIVIDENDS PER SHARE (P) Final dividend of 24.4p Dividends Share purchases Final Interim proposed, leading to a stable full year dividend 1,228 of 39.4p 1,134 39.4 39.4 39.4 31.2 24.4 24.4 24.4 £4.6 billion returned to 794 shareholders since 2018

  20. Slide 20: Summary

    SUMMARY Continued Momentum Reiterated 2025 Q1 2025 progress with will improve and medium-term performance as strategy outlined through second guidance expected at the 2024 CMD half of 2025 Confident the actions we are taking will accelerate WPP’s growth and deliver stronger returns and cash flow ove

  21. Slide 21: Q&A

    Q&A 21

  22. Slide 22: Thank You

    sesesesesese : sgscees>

  23. Slide 23: Slide 23

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