Bridgeline Digital, Inc. · NASDAQ:BLIN

Bridgeline Digital — Investor Presentation (September 2021)

22 slides from Bridgeline Digital's investor presentation, Sep 13, 2021

  1. Slide 1: Bridgeline Digital Investor Update

    NASDAQ: BLIN BRIDGELINE D [Ce ieA Investor Update September 13, 2021

  2. Slide 2: Safe Harbor Statement

    Safe Harbor Statement The information in this presentation may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. You can identify these statement by use of the words “may,” “will” “should,” “plans,” “explores,” “expects,” “anticipates,” “c

  3. Slide 3: Bridgeline Highlights

    Bridgeline Highlights NASDAQ: BLIN Profitable Growth stom 31% 47% 76% sso Q3CAGR 4 cAGRY Subscription aa Revenue sow 9% $10M 2X s aim am oar srr ms snrciption smmSendces: —na)E804 Adj EBITDA Cash EV/Revenue Company Profitable Growth Recent Events * Cloud Software in Marketing Technology > 5 Quarters

  4. Slide 4: MarTech Market

    BRIDGELINE DIGITAL MarTech Market

  5. Slide 5: Marketing Technology

    Marketing Technology Digital Marketing Software to Drive Online Sales Rapidly evolving market thanks to Al, Mobile, and market trend from brick & mortar to online shopping. oS () Gee Cy

  6. Slide 6: MarTech Market

    MarTech Market COVID-19 C Accelerates Shift to Online Retail 25% 20% as ~ a [ees ores | 10% 5% 0% 2000 2002 2004 2006 2008 2010 2012 2014 2016 2018 2020 age Monster ee Hh ves ceimesscne < Bw wee Bi ve toreer tne ut = Hi ve comers tornerons oun 2014 2015 2016 2017 2018 2019 2020 2001 2022 2 Accelerat

  7. Slide 7: Bridgeline Digital

    BRIDGELINE DIGITAL

  8. Slide 8: eCommerce360: High Growth Strategy

    eCommerce360: High Growth Strategy fos BE Be Be Long-Term Growth Trend Accretive with Fast Integration Faster & Efficient + 28% CAGR * Target Rich Environment + Marketplaces & Partners + Long-Term Fundaments * Multiple Accretive Acquisitions * Dashboard Drives Cross Sales

  9. Slide 9: Platforms and Apps

    Platforms and Apps Platforms Apps Platforms Sr Al shopifyplus jo | ull my) Magento fcommerce ORACLE “unbound = | S|

  10. Slide 10: Apps Expand Our Total Addressable Market

    Apps Expand Our Total Addressable Market Platform Apps “ bt ~% & © content ‘COMMERCE PORTAL MARKETING PAGES TRANSLATE INstGHTs seancn Pubising camlog ve Slesoree al Macaig Francie Poses Trarlason esnbeas url Langone fnereae Seach Con Checkout comalnce evs capture store Loetor Wortfow Perfomance Mach

  11. Slide 11: Apps Drive More Sales Per Marketing Dollar

    Apps Drive More Sales Per Marketing Dollar Marketplaces A p PI . ms Retain Customers tream for Platforms QP Ashopifyplis | Magento affcommerce u

  12. Slide 12: eCommerce360 Strategy

    eCommerce360 Strategy REVENUE woorank Q@vnbounce L unbound * Sales Cycle from 6 mor + S consecutive quarter TRAFFIC x CONVERSION x AOV Help You Grow Online Revenue * Drive Traffic * Boost Conversion + Raise AOV Execution + Portfolio of e Generating Apps * Dashboard Cross: uustomer Base * Strategic G

  13. Slide 13: Dashboard

    Dashboard A Cross Sale Dashboard ‘ * Product Recommendations BM EE eek tenons manana + Ader a ° . apid Adoption Prescriptive Marketplace

  14. Slide 14: Strategic Growth

    Strategic Growth Seeceraaaseecre ta) 2018 é ssrawsss| 2019 Acquisitions @woorank Shawksearch seevolution Target Rich Environment * 8,000 Apps + $2M- $5M revenue * Customer Base is as Important as Tech Easy Integration + Dashboard is Fast Technical integration * Dashboard Cross Sells Deal Structure *

  15. Slide 15: Woorank Acquisition

    Woorank Acquisition co © tuospit (CC CELEBROS Qhawksearch a Customers Aca Price Constant Contact .« Highlights instantsearch, na ; somrust <3) algolia ¥ * Lead Generating Machine @vnbounce REVENUE x 4, eat er 1g Mat yext © dotdigital nosto% (bound Listensé0 ro

  16. Slide 16: Hawk Acquisition

    Hawk Acquisition Customers Aca Price © tuospit Constant Contact ..“ Highlights /oyntsenten yext © dotdigital nosto% (bound Listensé

  17. Slide 17: eCommerce360: What to Expect Going Forward

    eCommerce360: What to Expect Going Forward Long-Term Growth Trend Accretive with Fast Integration Faster & Efficient + 28% CAGR * Target Rich Environment + Marketplaces & Partners + Long-Term Fundaments * Multiple Accretive Acquisitions * Dashboard Drives Cross Sales ce

  18. Slide 18: Financials

    BRIDGELINE DIGITAL Financials

  19. Slide 19: Income Statement

    Income Statement [income statement Tanyas Tap van 7 [Revenue Serwoes 337] 385] 21] Subscription & Lcense 1335] 1.383] 262 [Revenue 2836] 2873 3A] \cost of Goods Sold 357] 065 2295 (cross Profit sendces 463] au] an| Subscription & Ucense 1ai6| 1394 1873 [Gross prof 1875 103) 2251 services Gu sss 463

  20. Slide 20: Balance Sheet

    Balance Sheet Balance sheet [aanan | [assets Current assets Cash and Equivalents 1277 3497] ae ther Curent Assets 1335] 2275 2,763 ‘otal Current assets 3212 sam 7531 Equipment, Irtangibles, and Depreciation 327 saxs 9275 Good 5557] 8018) 15,61 Other Assets ‘au ag 1261] rota assets aos 18893340281 lu

  21. Slide 21: Cap Table

    Cap Table ‘Common stock aed 3.359) .6M warrants exercised Preferred Stock 1.ssil 1.383] asconverted Total stock 37 10.275) asconverted Warrants 3,389] 1,783] $6.1M cash exercise Employee Stock Options 655f 735) $1.5M cash exercise Total Warrants/Options, 403d 2583] $7.7M cash exercise ‘Total stock &

  22. Slide 22: Comps

    Comps Asote/so/roa | vieker | share Price | nevenue** [NormesmDa™| enterprise val] ev/Rew 5 VerbTech ves [$205] 9877 | (ssuam) | sizzsw0 Tae Q3 Quarter ending 6/30/2021 Bangor scor |§ 213s] s20.008 32335 | $154,305 & + $5.25 Analyst Targe tea Worldwide wea |$ 255] saz3as (52837) | $9450, os 8 Marin

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