Fix Price PJSC · RUS:FIXR
Fix Price PJSC — Fix Price — Q4 2021 Earnings Presentation
9 slides from Fix Price PJSC's earnings presentation, January 2022
Slide 1: Q4 and 12M 2021 Operating Results
Q4 AND 12M 2021 OPERATING RESULTS January 2022
Slide 2: Disclaimer
DISCLAIMER IMPORTANT: This document does not constitute or form part of, and should not be because they relate to events and depend on circumstances that may or may not occur the results of the Company's operations presented under IAS 17 after 1 January 2019 construed as an offer for sale or subscri
Slide 3: Key Achievements in Q4 / 12M 2021
KEY ACHIEVEMENTS IN Q4 / 12M 2021 151 / 737 14.5% / 21.3% Net store openings(1) Revenue growth year-on-year 10% / 47% (2) 3.2% / 7.2% LFL sales Loyal customer base growth growth Source: Company information, Management Accounts for 12M 2020, 12M 2021, Q4 2020, Q4 2021 Notes: 1 Including company-opera
Slide 4: Continuous Store Expansion
CONTINUOUS STORE EXPANSION GEOGRAPGICAL COVERAGE (2020 and 2021, eop) Russia LEGEND KEY RUSSIA SIBERIAN FD(1) (Number of stores) +554 +79 CENTRAL FD(1) +xx 4,445 512 +138 xx 433 xx 3,891 1,291 2020 2021 1,153 NORTH-WESTERN FD(1) SOUTHERN FD(1) +64 +70 461 397 552 482 FAR-EASTERN FD(1) VOLGA FD(1) +2
Slide 5: Growing Loyalty Programme with Attractive Benefits
GROWING LOYALTY PROGRAMME WITH ATTRACTIVE BENEFITS HOW IT WORKS BENEFITS FOR CUSTOMERS BENEFITS FOR US 17 1 point = RUB 1 when spent Get the maximum value Data and feedback of the up to 20% active client base m through customised offers(3) of purchase amount is returned to the card in form of points
Slide 6: Continuous Store Expansion
CONTINUOUS STORE EXPANSION FIX PRICE PORTFOLIO EXPANSION SELLING SPACE EXPANSION (Number of stores) (Ths sqm) +737 +167 1,057 4,904 +147 +655 118 890 4,167 536 92 3,512 425 743 440 96 4,368 938 3,742 797 3,072 647 2019 2020 2021 2019 2020 2021 Company-operated Franchised Company-operated Franchised
Slide 7: LFL Performance
LFL PERFORMANCE LFL SALES (1) DYNAMICS AFFECTED BY COVID-RELATED RESTRICTIONS COMMENTS ON QUARTERLY DYNAMICS FY 2021 LFL sales (2) on Russian stores unaffected by restrictions: 9.0% • LFL sales increased by 3.2% in Q4 2021 on the back of new COVID-related restrictions: non- working week in November,
Slide 8: Tested Levers to Drive LFL Growth
TESTED LEVERS TO DRIVE LFL GROWTH Creating Growing active Investing in store Delivering constant range “Bonus Card” Managing pricing and customer essential products “newness” holders experience Attractive, clean, well-lit stores to Flexible price Higher spend, shop comfortably Drives desire Drives n
Slide 9: Extended CVP and Continued Robust Price Advantage
EXTENDED CVP AND CONTINUED ROBUST PRICE ADVANTAGE 65% OF ASSORTMENT UNDER RUB100(1) RETAIL SALES MIX % of retail sales % of SKU Q4 2019 Q4 2020 Q4 2021 1% 0% 0.4% 1% 2% 0% 14% 22% 12% 12% 15% 14% 25% 25% 27% 20% Food 21% 70% 64% 45% 71% 62% 33% 19% 20% 20% Drogerie 14% 13% 22% 16% 20% 32% 56% 55% 53