Adel Kalemcilik Ticaret Ve Sanayi A.s. · BIST:ADEL
Adel Kalemcilik Ticaret Ve Sanayi A.s — Adel Kalemcilik — Investor Presentation (December 2023)
19 slides from Adel Kalemcilik Ticaret Ve Sanayi A.s's investor presentation, December 2023
Slide 1: Adel Kalemcilik Investor Presentation December 2023
Adel Kalemcilik Investor Presentation December 2023
Slide 2: Contents
Contents 2 Company Overview 9 Turkish Stationery Market & 15 Financial Results 3 About Adel Adel Kalemcilik 16 Key Financial Indicators 4 Shareholding Structure 10 Turkish Stationery Market - December 2023 5 Plant & R&D Center 11 Sales Channels 6 Product Safety 12 Marketing & Sales Operations / 2023
Slide 3: Company Overview
Company Overview ADEL KALEMCİLİK INVESTOR PRESENTATION DECEMBER 2023 2
Slide 4: About Adel
About Adel • Founded: 1969 • 1995: Anadolu Group - Faber- • 2019: R&D center opened at Castell joint venture Şekerpınar facility • Turkey’s biggest and most modern manufacturer of • 1996: İstanbul stock exchange • Member of national and stationary & writing implements (BIST) listing international pr
Slide 5: Shareholding Structure
Shareholding Structure Founded in 1950 Founded in 1761 27.71% of Adel Kalemcilik shares Operations in 7 different business 6,500 employees are publicly-traded lines Production facilities in 10 countries Operations in 20 countries Sales offices in 22 countries 90 production facilities Distributors in
Slide 6: Plant & R&D Center
Plant & R&D Center Manufactures a variety of product groups under a single roof Adel Kalemcilik product groups: Wood-cased pencils Art supplies Writing and drawing implements R&D center in operation since 2019 About 250 new products developed every year Product development, cost improvement, localiz
Slide 7: Product Safety
Product Safety We promise never to make or sell anything that we wouldn’t let our own kids use. 40,000 PRODUCT SAFETY & QUALITY TESTS Local and international certifications: ISO 9001 Quality Management System ISO 27001 Information Security Management System ISO 14001 Environmental Management System
Slide 8: Sustainability
Sustainability We were delighted to publish our 2022 Sustainability Report at the beginning of 2024 because it gave us the opportunity to share our environmental, social, governance, and performance results with our stakeholders. G O ODNESS TREE FOREST A L E MC İL İK ADEL K ONLY TREES GROWN FOR INDU
Slide 9: Social Responsibility
Social Responsibility Contributes to children’s intellectual development Adel Kalemcilik Goodness Tree Project: A legacy for future generations Helps children in need İz Bırakan Öğr etmenler WE CONTINUE TO COME TO THE AID OF EARTHQUAKE-IMPACTED AREAS ADEL KALEMCİLİK INVESTOR PRESENTATION DECEMBER 20
Slide 10: Turkish Stationery Market & Adel Kalemcilik
Turkish Stationery Market & Adel Kalemcilik ADEL KALEMCİLİK INVESTOR PRESENTATION DECEMBER 2023 9
Slide 11: Turkish Stationery Market
Turkish Stationery Market BRAND RECOGNITION BRAND LOYALTY Estimated dimensions: 2022 2023 ~ TL 4.4 billion ~ TL 8.2 billion 98% 79% Estimated numerical growth: 2022 2023 ~ 85% ~ 85-90% 78% 27% Adel Kalemcilik Market share ~ 25% - 30% Sources: Euromonitor International, Adel Kalemcilik Field Research
Slide 12: Sales Channels
Sales Channels Traditional Modern Exports School & tenders Online Stationers & other Direct customer 40+ countries Direct / indirect Online retail sales retailers management & sales sales Exclusive dealership sales Adel markets and sells nearly 3,000 products made by the world’s leading stationery a
Slide 13: Marketing & Sales Operations / 2023 Fairs
Marketing & Sales Operations / 2023 Fairs Adel Kalemcilik suspended all Interacted with 6,000 retail outlets (50% penetration) fair events in impacted areas in Average order value up by ~115% compared to 2022 the immediate aftermath of the earthquake. It resumed them in March and continued to hold t
Slide 14: Business Cycle
Business Cycle Each year’s business plans laid out in previous year’s 4th quarter January-February fairs attended and orders received Fair order procurement, shipping, and collection processes move forward as follows: Janu December ar y Main goal: Complete all shipments before schools reopen in the
Slide 15: New Business Relationships
New Business Relationships Adel now an approved In Q2 2023, Adel Kalemcilik was included in UNICEF’s approved suppliers list after UNICEF global supplier satisfying all the requirements to be a UNICEF Global Supplier. This inclusion led to the signing of a 24-month contract under which Adel will be
Slide 16: Financial Results
Financial Results ADEL KALEMCİLİK INVESTOR PRESENTATION DECEMBER 2023 15
Slide 17: Key Financial Indicators - December 2023
Key Financial Indicators - December 2023 Net Sales (TL million) Gross Profit (TL million) EBITDA (TL million) Net Profit (TL million) 1.4x 2.5x 4.0x 2,262 1,056 508 436 1,675 422 127 -19 2022 2023 2022 2023 2022 2023 2023 2022 25% 47% 8% 22% Gross Profit Margin EBITDA Margin TAS29-compliant financia
Slide 18: Key Financial Indicators - December 2023
Key Financial Indicators - December 2023 Net Working Capital (TL million) Net Financial Debt (TL million) Free Cash Flow (TL million) 3,1 107 30% 534 395 24% 503 2022 2023 187 0,4 -112 2022 2023 2022 2023 Net Working Capital (TL million) Net Financial Debt (TL million) Net Working Capital/Net Sales
Slide 19: Thanks
So Thanks PID DA DER DD) Sooo:
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