Zee Entertainment Enterprises LimitedNSE: ZEEL

Z Investor Update June 2025

· Issued by Zee Entertainment Enterprises Limited

Investor Update

June 2025

Zee Entertainment Enterprises Limited



A year ago : Pre-Consolidation

Now : Post-Consolidation

Peer I

24%

17%



10%

Peer II

Peer 1

34%

Peer I

+

Peer II

Duopoly

Structure

17%

Peer III

9%



Pan India

Peer III

8%

'Z' Board and its leadership are focused on achieving sustained relevance in a dynamic environment, which demands unwavering focus and excellence in

execution at every level

9%

Peer IV

Peer IV

9%

Peer IV is a significant player in Southern Market

Zee Entertainment Enterprises Limited

TV Viewership share FY 24 & FY 25 - Source: BARC, 15+, India Urban 3





Metric (FY 25)

Peer 1

Operational

TV Market Share

17%

34%

TV Daily Viewers

286mm+

358mm+

Content

TV Channels

90+

100+

OTT Content

130k+ hours

320k+ hours

Financials (INR Cr)

Revenue

8,294

25,3021

EBITDA

1,196

7091

EBITDA %

14.4%

2.8%

Cash and Cash Equivalents

INR 2,406cr

INR ~12,000cr*

Peer-1
  • Parentage of INR 2,000,000cr+ market cap provides substantial financial, strategic resources

  • Largest shareholder infused ~INR 12,000cr in cash in merged

    entity

    • Peer-1 is investing INR 85,000cr+ in content in over a 3-year period

  • Strong ecosystem with well - entrenched distribution given parents' presence in telecom, OTT, cable etc. 'Z'
  • Most profitable network, though smaller in scale as compared to

    Peer-1 (no presence in sports)

  • Executing its growth plans for the next few years to further strengthen its presence in General Entertainment

  • Target - continue being a formidable player in the changed M&E landscape

Zee Entertainment Enterprises Limited

Note: 1Annualized from company filings 4

'Z' to create a significant cash reserve in order to compete effectively with the competitor and to act proactively to address any rapid market shift

* Infusion by parent company

Traditional Media Emerging Media

TV

Social Media

Music

Cinema

Video Streaming

Print

Radio

Audio Streaming

…& more …& more

Other competitors for ad revenue

Search Engines E-commerce & Q-commerce OOH Advertising

…& more

  • Major players are shifting to a "full stack" model

where they continue to operate their traditional channels, but also incorporate emerging media into their platforms

  • Digital platforms (domestic and international) are

investing aggressively into content (general entertainment and sports) to ramp up their subscriber base

  • Increasing investments going into short-form content

with its rising popularity resulting in social media

gaining importance as a mode of content engagement

  • Production houses have the potential to monetize

traditional and emerging channels in parallel with the

same content and IPs



'Z' to enhance its digital offerings in a profitable manner both domestically and internationally without going beyond content ecosystem

Zee Entertainment Enterprises Limited 5

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