Trawell Co S.p.a. MIL:TWL

TraWell S p A : Business Plan 2025-29

Published

Source: MarketScreener





Business Plan 2025-2029

Value growth, financial strength and environmental sustainability.



© TraWell Co S.p.A. TWL.MI

Message from the Founder



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«Since 1997 we have built, step by step, a solid and internationally recognized group. In almost thirty years of activity, we have gone from an Italian start-up to a European leader in baggage protection and tracking services, with a stable presence in the main airports of the world. We have faced global crises, technological evolutions and new travel habits, transforming every challenge into an opportunity for growth. Today, the Group has reached full industrial maturity, with a diversified portfolio of services and products for the safety and comfort of travelers. The goal we set ourselves now is clear: to consolidate our position, strengthen profitability and return to generating stable value for shareholders, also through the resumption of dividend distribution. The future will be built on innovation, efficiency and economic sustainability, with the same determination that has accompanied us since day one."



TICKER:TWL.MI



Rudolph Gentile / Founder, President & CEO Rudolph Gentile is an eclectic and innovative entrepreneur, with over 28 years of professional experience in the air transport and airport services industry. Gentile has also held other roles inside and outside the airline industry: he was Manager of Air Europe and Member of the Board of Directors of AirItaly, one of Italy's leading airlines; he was the founder of Moviemax and M2Pictures, two leading Italian companies in the film distribution sector, and of Mirakhan Entertainment, a music and film production company.

Management



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David Debach COO

20 years of consulting experience, including 11 years at Kearney. He joined TraWell Co in 2009 as Director of Business Development and Marketing.

Roberto Mosca CCO

He started at Mediolanum bank and then moved on to business development in the TLC sector.

Relationship and communication expert, he joined TraWell Co in 2004.

Gianluca Farioli CFO



Edoardo Zarghetta IR Advisor

20 years of experience in debt capital markets, working with Swiss, Japanese and European banks.





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20 years of experience in management control at Lauda Air, Livingston, Air Italy and Meridiana. He joined TraWell Co in 2014 and has been CFO since 2019.

TraWell co in the context of global travel retail

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A leader in retail services for airport travelers, TraWell Co operates in 12 countries offering integrated solutions for travel safety, comfort and sustainability. The group benefits from the steady growth in passenger traffic and the expansion of the travel retail market (+30% expected by 2029).

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AIR PASSENGERS IN BN. TRAVEL RETAIL TRAVEL MARKET


Source: ACI (Airports Council International) World Airport Traffic Forecasts 2023-2052 Source: https://www.researchandmarkets.com/reports/5610363 Source: Allied Market Research, https://www.alliedmarketresearch.com/travel-retail-market-A01281



Relevant news

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The most significant events in the development path of the TraWell Co Group in the last 24 months

Date Press Release Title

30/01/2024 TraWell Co wins the contract for luggage protection services at the New Jorge Chavez International Airport in Lima, Peru for seven years.

30/05/2024 The shareholders' meeting approves the financial statements as of december 31,2023.

31/05/2024 New composition of the share capital after corporate transactions.

02/07/2024 TraWell Co wins the contract for providing baggage protection services at Palermo Airport.

29/07/2024 TraWell Co renews its baggage protection contract at Zurich International Airport for 5 years.

02/09/2024 Signed the letter of intent for strategic acquisition in northern europe.

23/09/2024 Voluntary change in share capital of TraWell Co. announced.

15/10/2025 TraWell Co wins the contract of baggage protection service and Lost Luggage Concierge at Naples-Capodichino International Airport

21/10/2024 TraWell Co signs a five-year contract for Adolfo Suárez Madrid-Barajas Airport.

07/11/2024 The subsidiary Safe Wrap of Florida JV LLC signs a partnership with Sostravel.com to provide the Lost Luggage Concierge service at Miami Airport.

30/01/2025 The company decides not to proceed with the acquisition in Northern Europe.

24/06/2025 TraWell Co changes Euronext Growth Advisor, appointing Corporate Family Office SIM S.p.A.

26/06/2025 The shareholders' meeting of TraWell Co S.p.A. approves the financial statements as of December 31, 2024 and appoints the new board of directors.

04/07/2025 The Board of Directors appoints the CEO, assigns powers, tasking to review the Business Plan.

25/09/2025 The first TraWell Co store has opened in Terminal 4 of Madrid-Barajas Airport.

30/09/2025 First half of 2025 profitable with slight compression of operating margins.

17/10/2025 The Board of Directors approves the issuance of a bond reserved for professional investors, subscribed by Cassa Depositi e Prestiti S.p.A.



An ecosystem of solutions for the traveler

From wrapping to digital baggage management, with value-added services.

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TraWell Co is the leading multifunctional group in the field of airport services dedicated to passengers. Activities include:

BAGGAGE WRAPPING

BAGGAGE AND TRAVEL GOODS

  • Proprietary technology (HW and SW)

  • 100% recyclable film

  • Lost Luggage Concierge*

  • Wide assortment

  • Targeted selection of suppliers

  • Innovative products

BAGGAGE STORAGE

PASSENGER SERVICES

  • Proprietary management software

  • Procedures shared with Apt

  • X-ray and specialized personnel

  • Partnerships with digital operators

  • Shipping - delivery

  • Buy and collect

  • Postal services

  • Rental of equipment for children

  • Concierge



* Fornito da



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Global presence and operational strength



43 AIRPORTS IN

12 COUNTRIES



With a network of 43 airports in 12 countries and operating locations in Europe, America and Asia, TraWell Co maintains a balanced presence between developed and growing markets. Geographical diversification reduces risk and supports stable cash generation.

Stable and balanced airport portfolio

The average duration of airport concessions, weighted on passenger traffic, is 3 years, with most active contracts between 2 and 5 years.

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This profile ensures TraWell Co stable visibility of revenues in the medium term, thanks to a balanced and well-distributed contract portfolio.

The Group's main airports have above-average residual durations, confirming the solidity of commercial relations and the stability of operating flows.

This balance ensures revenue continuity and predictable results, creating a solid foundation for strategic planning and shareholder value growth.

7,1



6,7

6,3

5,9

5,5

5,1

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4,7

4,3

3,9

3,5

3,1

2,7

2,3

1,9

1,5

1,1

0,7

-0,1

-0,5

0,3

The size of the bubble indicates the number of passengers.



Long term contracts = predictable revenues = sustainable value

Competitive position and growth potential

Market share of baggage protection services*

The market for baggage protection services is highly fragmented and offers huge opportunities for consolidation.

The world's three major players - Excess Baggage, TraWell Co and Secure Wrap - collectively hold only 16% of the global market, leaving more than 75% of the market remaining uncovered or controlled by small local operators providing services at a single airport.

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This structure represents significant expansion potential for TraWell Co, thanks to the strength of the Safe Bag brand,

international presence and operational capacity in the main airport hubs.

76,6%

6,1% 5,9%

4,0% 2,4% 1,8% 1,7%

1,4%

Excess Baggage

TraWell Co

Secure Wrap

Secure Wrap (India)

Seal&Go

True Star

Safe Wrap SA

Others





(*) Market shares are calculated as a percentage of the 2024 passenger volume transiting through the airports where each operator is present.

Financials 2025-29





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The numbers of the plan