Thryv Launches New HVAC Marketing Solution to Help Contractors Drive Growth

About this update from Thryv Holdings, Inc.

Thryv for HVAC helps businesses attract leads and grow recurring revenue DALLAS, July 15, 2025 --( BUSINESS WIRE )-- Thryv Holdings, Inc. (NASDAQ:THRY), provider of the leading small business marketing and sales software platform, today announced the launch of Thryv for HVAC , a marketing solution tailored specifically to heating, ventilation, and air conditioning (HVAC) businesses. Currently working with nearly 6,000 HVAC-related businesses, the Thryv team brings deep industry insight to this specialized offering. Developed in collaboration with HVAC professionals, including Boeschen’s Heating & Cooling , the solution addresses the unique challenges contractors face in marketing, lead conversion, and customer retention. "We built Thryv for HVAC with direct input from the field," said Rees Johnson, Chief Product Officer at Thryv. "Contractors told us they need tools that work behind the scenes to automate customer follow-ups, boost their brand visibility, and drive repeat business. With Thryv automations, they can grow their business while keeping their focus on service delivery." Key Features Industry Insight Drives Innovation In a recent poll of 75+ HVAC business leaders by Thryv, 77% identified marketing as a top growth priority, yet only one-third said they had the time or expertise to execute it effectively. Thryv’s new solution bridges that gap with pre-built, customizable campaigns and automations that replace manual processes. "Marketing is critical to growing our business, but experience has taught us not all marketing software is created equal," said Janet Turner of Boeschen’s Heating & Cooling. "When Thryv asked us to help create a marketing solution specifically for HVAC companies, we couldn’t wait to share our expertise and insights. The result is a solution with customized automations covering the entire customer journey from estimate requests to satisfaction surveys and everything in between. No marketing expertise required. We can’t wait to see the benefits Thryv for HVAC brings to our industry colleagues." To find out more about Thryv for HVAC visit: https://www.thryv.com/reference/software-for-hvac/ . About Thryv Thryv Holdings, Inc. (NASDAQ:THRY) is the provider of the leading sales and marketing platform designed to help small businesses attract new and repeat customers. Thryv software offers SMBs everything they need to manage day-to-day operations and grow efficiently. The platform’s AI-supported marketing and business automations help business owners save time, compete, and win. More than 100K businesses globally use Thryv software to connect with customers and run and grow their business. For more information, visit www.thryv.com . View source version on businesswire.com: https://www.businesswire.com/news/home/20250715403933/en/ Contacts Media Contact: Julie Murphy Thryv, Inc. 617.967.5426 [email protected] Investor Contact: Cameron Lessard Thryv, Inc. [email protected]

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