SOUTHWEST AIRLINES RANKED FIRST BY JD POWER IN CUSTOMER SATISFACTION AMONG ECONOMY TRAVELERS FOR FIFTH CONSECUTIVE YEAR

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Customer-Driven Changes Recognized with Award-Winning Satisfaction DALLAS, May 6, 2026 /PRNewswire/ -- Southwest Airlines Co. (NYSE: LUV) has been named #1 in Customer Satisfaction among Economy Passengers in the JD Power 2026 North America Airline Satisfaction StudySM, marking the fifth consecutive year the airline has secured the top ranking. Earning the highest ranking for five years in a row underscores Southwest's® sustained commitment to its Customers in an increasingly dynamic travel environment, demonstrating the airline's ability to deliver consistent value even as it evolves its product and overall experience to meet changing expectations. This recognition comes as Southwest introduces significant changes designed to better meet Customer needs, reinforcing that the airline's evolution is grounded in listening and delivering what matters most. The recognition reflects strong performance across critical dimensions evaluated by JD Power—including airline staff, level of trust with airline, and overall satisfaction—reinforcing that Hospitality and a reliable operation remain core differentiators for Southwest. "Earning the top spot for a fifth consecutive year is a powerful demonstration of the experience our People provide to our Customers," said Tony Roach, Executive Vice President and Chief Customer and Brand Officer. "As we continue to evolve and introduce new enhancements at Southwest, this recognition reflects the consistency, care, and reliability our Employees bring to every Customer interaction, every day." A Continued Focus on the Customer Experience Southwest Airlines continues to elevate the Customer experience through purposeful, feedback-driven enhancements designed to offer greater comfort and choice while staying grounded in the Hospitality that defines the brand. The airline has made recent updates including the introduction of assigned seating, enhancements to the boarding experience, and continued investments in the onboard product. These updates reflect Southwest's focus on listening to Customers and evolving with intention—while staying true to the warmth and reliability that set the airline apart. ABOUT SOUTHWEST AIRLINES CO.Southwest Airlines Co. operates one of the world's most admired and awarded airlines, offering its one-of-a-kind value and Hospitality at 121 airports across 12 count...

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