LAS VEGAS, NV, Interop Las Vegas 2006, May 1 /CNW/ - At its investor teleconference held Thursday, April 27, Route1, Inc. (TSXV:ROI) reported that since the start of the new year it has received an overwhelming market response to the Route1 MobiKEY(TM) secure remote access solution. Route1's seed and paid-trial strategy has been quickly accepted and adopted by its VAR and Channel distribution community. An unprecedented demo to trial conversion rate of over 80 per cent and trial to buy conversation rate of over 90 per cent, has resulted in a dramatically compressed sales cycle. "We are quickly migrating Route1 from a development company to a sales and marketing focused organization," said Andrew White, CEO of Route 1. "Q1's Clear Focus Sales Plan was designed to 'set the table' for success, by aggressively positioning MobiKEY in the market, establishing an expanded geographical footprint, and filling our sales pipeline with a myriad of opportunities." The MobiKEY, which was launched in mid-December 2005, has seen significant levels of interest and rapid growth across reseller channels. Since the MobiKEY's launch, Route1 has signed over 30 new Channel Partners in seven countries. "It has become clearly evident that once people see the impact that the MobiKEY has on an organization's mobile workforce, the more they want to deploy the solution," continued White. "Once we get them into trial, they don't want to give the keys back." White will be participating in two panel discussions with industry leaders at Interop Las Vegas 2006. He will be addressing a variety of issues pertaining to mobile computing and wireless clients, including emerging market trends and solutions that meet secure mobile computing and communications needs. Additional information is available at www.route1.com. About Route1, Inc. Route1's innovative remote access solution transforms the way people work. Route1 offers simple and trusted remote access, enabling companies to securely expand the remote computing capability of all their employees. Furthermore, since no applications or data reside on the remote devices, organizations can assure compliance with privacy, security and governance regulations. The Mobi Solution's secure design also supports regulatory and business continuity needs. Route1's Mobi Solution currently consists of the MobiKEY - a unique remote access software solution embedded on a cryptographic USB device - integrated with a managed secure connectivity service called MobiNET. The Company is listed on the TSX Venture Exchange (symbol: ROI) with offices in Toronto and New York. For more information, visit www.route1.com.