Route1 Inc.TSXV: ROI

Route1 broadens global reach with UK office

· Issued by Route1 Inc. via CNW
Market demand for flagship MobiKEY product drives Route1 into United
Kingdom and France

TORONTO, July 18 /CNW/ - Route1, Inc.(TM) (TSX-V:ROI), a market leader in
providing secure, identity-managed remote computing solutions, today announced
that it will be selling the Route1 MobiKEY into the United Kingdom and
European Markets. The Company's growth initiatives in this market will be
supported through a relationship with Sales Partnering Limited, a business
partner for companies wishing to expand into the United Kingdom and European
markets.
"There has been increasing interest in the MobiKEY in Europe,
particularly from some of the larger telecommunications companies," said
Andrew White, CEO of Route1. "With a presence today in Latin America and
Germany, expansion into the United Kingdom and France was inevitable. By
joining forces with Sales Partnering, we can leverage their expertise and
expansive networks to very quickly build out our channel in the European
market."
Route1 meets the needs of its customers by selling its solution through
an extensive network of highly specialized global channel partners. "Route1
has developed a highly secure and powerful product that is not only simple to
use, but drives immediate value for any business," said Roger Bates, CEO of
Sales Partnering. "We are pleased to be the UK agent for Route1 as they grow
their business into new regions and expand their network of channel partners."
Recent reports of stolen laptops, compromised data, security and privacy
breaches are forcing organizations to re-examine their remote access
solutions. Powered by MobiNET, the Route1 MobiKEY is ideal for businesses that
want to provide employees with secure access to use their office computer
while visiting customers, working from home or while traveling. MobiKEY can
also be used for security, disaster recovery and business continuity while
meeting an organization's regulatory compliance needs.
Route1's approach to computing provides organizations with tremendous
cost savings in identity management and the deployment of a public key
infrastructure (PKI). It eliminates the need to buy, build and maintain a
costly security infrastructure.
Route1 currently has customers and channel partners in 7 different
countries, including the United States, Germany, Mexico and Bermuda. "The
rapid acceptance of our technology, particularly in the telecommunications and
government sectors, is extremely encouraging," said White.

About Route1, Inc.

Route1 is a trusted provider of secure, identity-managed computing
solutions that redefine the way people work. Route1's technology empowers the
workforce to securely extend access to their data, applications and network
resources beyond the boundaries of the workplace. At the heart of Route1's
solution is MobiNET, a service delivery platform for secure identity
management. MobiNET works in tandem with the MobiKEY, an ultra-portable
computing device that securely connects users to their desktop and network
resources from any Internet-enabled Windows-based PC. Headquartered in
Toronto, Route1 is listed on the TSX Venture Exchange (symbol: ROI) and has
offices in New York, California, the UK, and Florida. For more information,
visit www.route1.com.

About Sales Partnering Ltd.

Sales Partnering Limited is a local business partner for companies
wishing to expand into the United Kingdom and European markets. Based in
Central London, the company provides a full range of solutions from 'hands-on'
selling to marketing and business development, backed by a well-developed
business infrastructure. Sales Partnering's innovative approach is to share
market entry risk with its partners, resulting in accelerated sales growth at
less cost. For more information, visit www.salespartnering.com.

This news release does not constitute an offer to sell or a solicitation
of an offer to buy any of the securities in the United States. The securities
have not been and will not be registered under the United States Securities
Act of 1933, as amended (the "U.S. Securities Act") or any state securities
laws and may not be offered or sold within the United States or to U.S.
Persons unless registered under the U.S. Securities Act and applicable state
securities laws or an exemption from such registration is available.

The TSX Venture Exchange has not reviewed or approved the contents of
this press release and does not accept responsibility for its adequacy or
accuracy.

(C) Route1 Inc. All rights reserved. Route1, the Route1 Logo, Mobi,
MobiSecure, Route1 MobiKEY, and Route1 MobiNET are either registered
Trademarks or Trademarks of Route1 Inc. in the United States and or
Canada. All other trademarks and trade names are the property of their
respective owners.