DALLAS, Texas, August 28, 2026 - On, the premium global sportswear brand, announced today the opening of its first retail store in Dallas, located in the city's upscale NorthPark Center at 8687 North Central Expressway. The new location brings On's innovative, performance-driven footwear and apparel to Dallas's community of runners and athletic enthusiasts.
Premium, Athlete-Inspired SportswearSpanning approximately 3,000 square feet, the NorthPark Center store offers shoppers an elevated experience, showcasing a full assortment of On footwear, apparel and accessories for running, tennis, training, outdoor and all-day lifestyle. Select products from partner collaborations will be available in limited quantities.
The store's design seamlessly blends Swiss engineering with Texas heritage, drawing inspiration from the natural beauty of the local landscape and minimalist architecture. The premium space contrasts warm, earthy tones with sleek, modern materials, featuring raw stone walls and elegant concrete structures that create a clean, open layout. By pairing natural Texas fieldstone with high-tech aluminum elements, the store offers a sophisticated environment designed to celebrate nature and human movement.
Company Growth and ExpansionThe Dallas store is the newest addition to On's global retail portfolio, which now includes 17 stores in the U.S. and more than 70 worldwide. On opened its first Texas store on South Congress Avenue in Austin in October 2024, followed by a location in Houston's Rice Village in August 2025.
- Opening: Aug. 28, 2026
- Address: NorthPark Center, 8687 North Central Expressway, Suite 1028, Dallas, Texas 75225
- Hours: Mon - Sat: 10 a.m. - 8 p.m. | Sun: 12 p.m. - 6 p.m.
- Footprint: 3,000 sq. ft. of retail space
- Job Creation: Approx. 35 team members
On was born in the Swiss Alps in 2010 with the mission to ignite the human spirit through movement - a mission that still guides the brand today. Sixteen years after market launch, On delivers industry-disrupting innovation in premium footwear, apparel and accessories for high-performance running, outdoor, training, all-day activities and tennis. On's award-winning CloudTec® and LightSpray™ innovation, purposeful design and groundbreaking strides within the circular economy have attracted a fast-growing global fan base - inspiring humans to explore, discover and Dream On.
On is present in more than 90 countries globally and engages with a digital community on www.on.com.