Business
Issue and Repurchase of Series C shares for Performance-based Share Program
Issue and Repurchase of Series C shares for Performance-based Share
About this update from Pierce Group Ab
Pursuant to the authorization granted by the annual general meeting on 20 May 2025 , the board of directors of Pierce Group AB (publ) ("Pierce") has resolved to issue and immediately thereafter repurchase 850,000 series C shares. The shares are issued and repurchased in accordance with the performance-based share program LTI 2025, which was adopted by the annual general meeting on 20 May 2025 . Pursuant to the authorization granted by the annual general meeting on 20 May 2025 , the board of directors of Pierce has resolved on a directed issue of 850,000 series C shares to Nordic Issuing AB . The subscription price per share amounts to approximately SEK 0.02 , which corresponds to the quota value of the shares. Furthermore, the board of directors has resolved to immediately repurchase all 850,000 series C shares from Nordic Issuing AB at a price corresponding to the subscription price. The purpose of the issue and the repurchase of series C shares is to ensure delivery of performance shares to senior executives and key employees of Pierce who are participating in LTI 2025 (when the series C shares have been converted to ordinary shares). Allotment of performance shares in LTI 2025 shall take place within 30 days after 20 May 2028 . Pierce holds 1,975,000 series C shares since previously. The series C shares carry one-tenth of a vote per share and do not entitle to dividends. For further information, please contact: Fredrik Kjellgren , CFO Email: [email protected] Tel +46 72-554 95 25 Göran Dahlin, CEO Email: [email protected] Tel: +46 727 303 111 About Pierce Group Pierce Group is the leading European e-commerce company specializing in gear, parts, and accessories for motorcross, motorcycle and snowmobile enthusiasts. Through its e-commerce platforms 24MX, XLMOTO, and Sledstore, the company serves customers in more than 40 European markets. Pierce Group offers a broad and distinctive product assortment, including several own brands such as Raven and Proworks. With a strong focus on customer experience, sales are conducted through locally adapted websites tailored to the needs of on-road, off-road, and snowmobile riders. Headquartered in Stockholm, Sweden , Pierce Group operates its central warehouse in Szczecin, Poland . The company is listed on Nasdaq Stockholm . Attachments Issue and Repurchase of Series C shares for Performance-based Share Program © Modular Finance, source Nordic Press Releases