FY2021 May | |
Financial Results | TSE 1st: 2722 |
Briefing Materials | |
I.K Co., ltd. | |
July 13, 2021 |
Index
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Business Description FY2021 Financial Results FY2022 Performance Forecasts Future strategies
Appendix
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01 Business Description
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Business Description
Group Business Structure Diagram
BtoBtoC
Co-op
Wholesale to nationwide Co-op and is IK's founding business. Currently the
top share in overall Group sales
Mail-order
Wholesale to department store mail- order and online mail-order companies
Retail Store
Wholesale to retail stores such as drugstores and variety stores
Overseas
Sales of cosmetics, mainly in China andSoutheast Asia. Founded subsidiaries in both China and Hong Kong in 2017
IT Solutions
Sales and development of IT products, centering on chat system 「M-Talk」 and call recording system 「Voistore」
BtoC
TV
Sales of in-house developed products through TV shopping. It is a highly profitable market and the pillar of the Group's growth business. Aim to secure stable profits throughout the year by creating multi-genre hit products
EC
Subscription and Recurring sales on self- owned EC sites. By strengthening the subscription type in particular, we aim to secure stable profits
SHOP
Sales of cosmetics in self-owned retail stores of Korean cosmetics brands "SKINFOOD" and "OLIVE YOUNG." Currently 23 stores, mainly in urban department stores nationwide
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Business Description
Marketing Manufacturer Concept Diagram
Marketing Manufacturer
I.K Co., Ltd is a "Marketing
Manufacturer" that conducts integrated business activities including product planning, manufacturing, sales and distribution through its
original promotion strategy.
By continuing to rotate both axes of "BtoC" and "BtoBtoC" sales, we rotate the gears of product development, the core of this concept. We call such a business model a "Marketing Manufacturer."
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