Heroz, Inc.TSE: 4382

Presentation_Material_for_FY04-2021_Q1

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This document is an excerpt translation of the original Japanese document and is only for reference purposes. In the event of any discrepancy between this translated document and the original Japanese document, the latter shall prevail.

Presentation Material for

FY04/2021 Q1 Financial Results

September 11, 2020

HEROZ, Inc.(4382)

  1. Business Overview
  2. FY04/2021 Q1

Performance

  1. Growth Strategy
  2. Reference Materials

Company Overview

2019

Listed on the First Section of Tokyo Stock Exchange (TSE)

Name

HEROZ, Inc.

2018

Location

PMO Tamachi 2F, 5-31-17 Shiba, Minato-ku,

Listed on Tokyo Stock Exchange (TSE) Mothers

Capital and business alliance with Netmarble Games Corporation

Tokyo

2017

Established

April 2009

Capital and business alliances with Takenaka Corporation and Koei

Representatives Takahiro Hayashi/Tomohiro Takahashi

Tecmo Games

Business

AI (B-to-B) services: HEROZ Kishin

2016

Capital and business alliance with Bandai Namco Entertainment

Description AI (B-to-C) services: "Shogi Wars", etc.

2013

Membership Japan Deep Learning Association,

Shogi AI, developed by HEROZ engineers, defeated a shogi

The Japanese Society for Artificial Intelligence

professional

2012

Launched mobile app, "Shogi Wars"

Representative Director and CEO

Takahiro Hayashi

Graduated from Waseda University Joined NEC as a technology engineer Experience at IT strategy division, business planning division

Founded HEROZ

Shogi Track Record

Amateur 6th dan (highest rank after becoming national amateur champion)

7th dan, Shogi Wars

Amateur Kisen Champion (7-time title defender as national champion)

Played against Yoshiharu Habu (permanent 7 title holder)

Representative Director and COO

Director and CFO

Director and CTO, Head of Development Div.

Tomohiro Takahashi

Daisuke Asahara

Keiichi Iguchi

Graduated from Waseda University

Graduated from Kyoto University

Graduated from

Joined NEC as a technology engineer

MBA from Wharton School

Tokyo Institute of Technology

Experience at Business Planning Division, BIGLOBE

ex-Goldman Sachs

Joined NEC Central Research Labs

Founded HEROZ

3

Our Vision

Creating the future through artificial intelligence (AI) revolutions

4

Global Leader in Mind Game AI

Chess AI

Shogi AI

Go AI

Deep Blue ('97)

AI developed by our

Google acquired Deep Mind

defeated a

engineers defeated a

('14)

professional Chess

professional Shogi

AlphaGo, developed by

player

(Japanese Chess)

Deep Mind, defeated a

player ('13)

professional Go player

('16)

IBM

Google

5

B-to-B Services: Machine Learning by Replacing Shogi Game Records with Other Data

Shogi game records

Structural design data,

financial data, etc.

HEROZ Kishin

Deep learning and other machine learning:

MLaaS (Machine Learning as a Service)

Shogi AI

Construction AI, Finance AI, etc.

MLaaS: What is Machine Learning as a Service?

Business model which provides machine learning/deep learning as service, similar to SaaS (Software as a Service) and IaaS (Infrastructure as a Service)

6

B-to-B Services: Profit Model and High Switching Costs

Client's data sent

Output after machine

Output applied in

learning through

to HEROZ Kishin

business settings

deep learning, etc.

Results measured and used for further

machine learning

Output precision increases through

repeated machine learning

Research/develop Shogi AI

Standardize AI technology accumulated through shogi AI

Establish "HEROZ Kishin"=MLaaS

(Machine Learning as a Service)

Establish an infrastructure which allows HEROZ to provide AI services efficiently to solve various challenges in various industries just by changing input data

Provide comprehensive AI services with massive servers

Achieve stable, sustained earnings and high switching costs

Earning structure: initial setup fee

and ongoing fees

7

B-to-B Services: Engines included in HEROZ Kishin and Examples of Applications

  • Create AI products by combining engines and achieve an efficient operating structure

AI-related technology and R&D capabilities

(deep learning, etc.)

Mind game

Game

Route

Placement

Prediction

processing

optimization

optimization

engine

engine

engine

engine

engine

HEROZ Kishin

Optimal

Classification

Anomaly

Text

Image

solution

recognition

search

engine

detection

processing

engine

engine

engine

engine

Know-how on

development and service operations

(massive servers, etc.)

Con-

struc Finance Entertainment

tion

Structural

Investment

Mind game AI,

support /

design support

etc.

market forecast

MediaHR Others

Optimization,

Matching

Route search,

jobseekers with

etc

etc

corporations

We aim to create the industry standard for AI in each sector through collaboration with companies which own high-quality private data

8

B-to-B Services:

Areas of Focus and Examples of Services Provided

  • Focusing on construction, finance, and entertainment for the foreseeable future
  • Earning structure is initial setup fee and ongoing fees

Construc

Fi-

-tion

nance

Structural design support, etc.

Investment support,

market forecasts, etc.

*Examples of clients served

Enter-

tainment

Creation of high-quality NPCs, game balance adjustment, etc. (In B-to-B service, HEROZ is not a game operator/publisher but a background AI provider)

Depending on the types of projects,

ongoing fees in the form of revenue sharing is also introduced

9

B-to-C Services: Fees from Application Users

Charging fees for B-to-C content which user AI

  • Leveraging AI-related technology to provide mind games such as shogi, chess, and backgammon worldwide
  • Shogi Wars has remained cash cow backed by increase of paid users on a YoY basis
  • Staying home by COVID-19 and shogi boom by a new star player led to increased demand for our mobile apps, with an increase in our paid active user base

Shogi Wars

Animal

Igo Wars

CHESS HEROZ

BackgammonAce

Shogi Wars

(English)

(English)

Earning structure: monthly membership fees,

Kishin (AI) usage fees, etc.

10

  1. Business Overview
  2. FY04/2021 Q1

Performance

  1. Growth Strategy
  2. Reference Materials

Our Key Performance Indicator

  • We believe that EBITDA, as calculated below, is our key performance indicator

EBITDA = Operating Profit +

Depreciation/Amortization

Expenses

  • In AI-related businesses, server investments, etc. are required to engage in advanced machine learning, leading to various depreciation/amortization expenses. We aim to continuously enhance enterprise value/equity value via EBITDA growth, without being concerned about fluctuations in one-time depreciation/amortization expenses.

12

COVID-19 Impact and Assumptions for Forecasts

  • Risks relating to COVID-19 are as listed below.

AI (B-to-B) Services

AI (B-to-C) Services

• Delays in documentation (contracts, receipts,

Materialized

etc.) and decreased opportunities for sales

•

Increased revenues from mobile

discussions due to work from home

Impact

apps such as Shogi Wars

•

Some clients have suspended new projects

until the situation settles down

Potential

•

Increase in the use of AI through promotion

•

Further revenue increase in our

mobile apps due to increased use of

Upside

of DX (digital transformation) , etc.

our online contents

Potential

•

Reduction in client budgets for IT investments,

•

Troubles due to increased traffic

Downside

etc.

  • FY04/2021 forecasts have been formulated based on the following assumptions
    • External environment: The increase in COVID-19 patients will settle down in the first half
    • Internal environment: Growth will slow down in the first half by slowdowns in progress of projects and reduced opportunities for sales discussions due to emergency declared by the government, but is expected to normalize in the second half
    • We plan to invest approximately ¥4 billion, proceeds from public offering in December 2019, in hiring for AI engineers, in-house computing servers and external cloud

computing services, etc. until 2022. While earnings will decrease for the foreseeable

future as a result, we expect earnings recovery after those investments are completed

13

Performance Overview (May-July 2020)

  • Revenues decreased as forecasted in the previous page due to emergency declared for COVID-19 by the government, but is expected to be normalized in Q3 and thereafter
  • EBITDA and other profits made steady progress towards achievement of fiscal year forecasts while they decreased on a year-on-year basis. We have been investing proceeds from public offering in December 2019 for our medium-to-long term growth

FY04/2021 Q1

(Reference)

FY04/2021

(Units: JPY millions)

FY04/2020 Q1

YoY

Progress

Actual

Actual

Forecast

Net Sales

367

376

△2.5%

1,700

21.6%

EBITDA*

83

126

△34.4%

290

28.7%

EBITDA Margin

22.6%

33.7%

-

17.1%

-

Operating Profit

69

111

△37.3%

230

30.3%

Operating Margin

19.0%

29.5%

-

13. 5%

-

Ordinary Profit

67

109

△37.9%

220

30.9%

Net Income

46

75

△38.5%

150

30.8%

* EBITDA = Operating Profit + Depreciation Expenses + Amortization of Lease Deposits

14

Net sales and EBITDA Trends

  • While growth will slow down in the first half, we forecast over 20% year-on-year revenue growth for AI (B-to-B) services, the core pillar of our growth strategy, in FY04/2021
  • Net sales of AI (B-to-C) services increased compared with the previous fiscal year led by
    "Shogi Wars" although we terminated "Pokémon Duel" in October 2019

34.2%

1,544

(Units: JPY millions)

30.9%

1,377

33.9%

1,155

727

22.6%

877

828

908

470

523

357

367

824

10.7%

817

549

94

247

201

83

53

165

FY04/2017

FY04/2018

FY04/2019

FY04/2020

FY04/2021 Q1

Net Sales(BtoB)

Net Sales(BtoC)

EBITDA

EBITDA margin

15

COGS and SG&A Trends

  • Labor cost has increased on a year-on-year basis and is expected to keep growing to increase our engineering capacity, which will lead to our medium-to-long term growth
  • In addition, there were expenses to improve the workplace environment to counter COVID-19, an increase in size-based business tax, and anticipatory investments of proceeds via public offering for our growth strategy. Although profits were down compared with the previous year, they are in line with our forecast.

1,085

(Units: JPY millions)

788

800

956

417

372

339

338

21

8

37

201

9

191

63

297

187

2

215

49

6

4

381

112

57

305

248

235

13

108

FY04/2017

FY04/2018

FY04/2019

FY04/2020

FY04/2021 Q1

labor cost

depreciation cost

app commission fees

16

advertisement expenses

others(COGS/SG&A)

Balance Sheet (as of July 31, 2020)

  • B/S remains strong backed by cash and deposits increased via public offering in 2019
  • We plan to invest them in efforts to achieve the medium-to-long term growth strategy (e.g. hiring for AI engineers, in-house computing servers and external cloud computing services, expansion of office space, investments to companies with peripheral technologies which can be applied to our operations, working capital) until 2022

Units: JPY millions

As of 7/31/2020

(Reference)

As of 4/30/2020

Current Assets

5,922

5,935

Cash and deposits

5,715

5,562

Fixed Assets

455

473

Property, plant and equipment

119

131

Intangible assets

6

6

Investments and other assets

329

334

Total Assets

6,377

6,408

Current Liabilities

148

226

Fixed Liabilities

-

-

Net Assets

6,229

6,182

17

(Reference) Initiatives to Prevent Spread of COVID-19

  • We continue to promote efforts to prevent the spread of COVID-19 and prioritize health and safety of our stakeholders including our employees
  • There is no significant impact on operations and labor productivity
  • No officers or employees have been infected with COVID-19 to date

~April 2020

May

June~

Internal

External

・Introduced a selective system for work from home and flexible hours in February

・All officer and employees were instructed to work from home if at all possible, in April

・Set up an internal consultation desk for COVID-19

・Improved the work from home environment through reinforcement of VPN (virtual private network)

・Transitioned to online internal/external meetings and recruiting interviews

・Adopted an optional system for work from home and flexible hours based on Tokyo's roadmap against virus ・Alcohol sterilization and temperature measurements when entering the office

・Weekly online company- wide meeting

・Alcohol sterilization and temperature measurements when entering the office

・Promoted shift to paperless work

・Continue an optional system for work from home and flexible hours

・Promote an internal DX to improve our work productivity

・Held an online financial results meeting

・Held an online recruiting event

18

  1. Business Overview
  2. FY04/2021 Q1 Performance
  3. Growth Strategy
  4. Reference Materials
AI B-to-B
initial setup fee
(growth
market)
AI B-to-C
(stable CF)
AI B-to-B
ongoing fee (profitable, growth market) ¥

Medium-to-long term Growth Strategy

  • We aim to achieve EBITDA growth by investing our cash flows and leveraging our know-how from our AI (B-to-C) services to our AI (B-to-B) services, which are positioned as our key medium-to-long-term pillar of growth
  • In our AI (B-to-B) services, we aim to achieve more projects in the initial setup fee phase, to complete development as rapidly as possible, and to convert to the ongoing fee phase B-to-B

Provide AI services

to businesses

Growth area

B-to-C

→core operation for

the medium-to-long

Shogi AI,

term

other mind games AI

¥

stable cash cow

Time

EBITDA

¥

20

Use of Our AI in DX

  • Domestic DX (digital transformation) is expected to accelerate due to the future decrease in the working population as well as the impact of the COVID-19 pandemic
  • AI allows for DX of a wide variety of operations including those involving decision- making, which were previously considered difficult to automate

Standard

Decision-

Creative

Tasks

making

Tasks, etc.

Structured

data

Unstructured

data

Traditional

Our AI

IT

  • DX will begin with standard tasks based on structured data and is expect to expand to decision- making and tasks which utilize unstructured data
  • Our AI can automate a wide variety of operations including those requiring decision-making. We have also achieved DX for unstructured data, which were traditionally considered difficult for DX
  • We are promoting DX and building a track record in areas including construction, finance, and entertainment

21

Initiatives in Construction and Finance AI

  • Joined "Super City Open Lab"
    • In June 2020, we joined "Super City Open Lab" associated with "Super City Initiative", which Cabinet Office, Government of JAPAN has challenged
    • By participating the Open Lab, we will gain a better understanding of challenges and trends in the whole society in Japan. We will refine our ability to provide practical AI (including DX) that goes beyond the framework of individual areas such as finance, construction and others, enabling us to enter the conceptualization phase of new urban design as well
  • Registered as Investment Advisory and Agency Business (Financial Instruments Business) in June 2020
    • Aiming at expanding our AI (B-to-B) services in the finance industry, we were registered as Investment Advisory and Agency Business (Financial Instruments Business) in June 2020

22

  1. Business Overview
  2. FY04/2021 Q1 Performance
  3. Growth Strategy
  4. Reference Materials

Potential AI Demand in Our Areas of Focus

  • We believe there is also significant potential demand for enhancing operational efficiency through AI in the construction industry, which is one of our areas of focus

Chronic

Challenges

Shortage

of Man-

faced by the

power

Construction

Industry

Soaring

Materials

Prices

  • There will be a shortage of 110,000 construction technicians by 2025

(source: Human Touch Research Institute, "status quo" scenario in the Proprietary Analysis Monthly Report, December 2017)

  • Over 1/3 of first-class registered architects are over 60 (average: 56.2 years old)
    (source: Report on Construction-related Administration Aimed at Securing Safety of Architecture, Social Infrastructure Council, August 2016)
  • The number of construction and mining industry workers is expected to decrease from 5.05 million in 2014 to 4.16-4.24 million in 2030, with some variability depending on future economic growth and labor market participation trends (source: JILPT, 2015 Estimated Labor Supply/Demand)
  • The national construction materials price index has increased by 17% since 2010 (source: Economic Research Association)
  • We entered into a capital and business alliance with Takenaka Corporation in 2017 and became a member of i-Construction. We aim to create the industry standard AI for the construction industry, enhancing productivity

and creating a new, attractive construction site

24

Japan:

Potential AI Demand is Among the Largest Worldwide

  • Potential AI demand in Japan can be expected to be among the largest worldwide, as the working population is expected to decrease significantly going forward

140

120

100

80

Projection of Population Age 15-64

(Median Prediction Interval, 2020=100)

  • When defining the working population as those aged 15-64, the world average is forecasted to increase by about 12% from 2020 to 2035 and by about 21% from 2020 to 2055. On the other hand, the working population is expected to

60

40

About 28%decrease by about 11% and about 28% decrease during the same periods, respectively

20

0

2020 2025 2030 2035 2040 2045 2050 2055

Global

China

Japan

US

Source: Prepared by HEROZ based on United Nations, World Population Prospects, The 2019 revision

  • Based on such forecasts, the Japanese working population will show the largest decrease among leading GDP nations

25

Disclaimer

The contents set out in this material are prepared based on generally acknowledged economic, social and other conditions, and on certain assumptions deemed rational by HEROZ, Inc. and may therefore be subject to change without prior notice due to changes in the managerial environment or for other reasons.

The forward-looking statements set out in this material including performance outlooks are based on information currently available to HEROZ, Inc. and on certain assumptions deemed rational, and may therefore differ materially from actual results due to uncertainties in judgements or assumptions, or for other reasons.

Such factors of uncertainty and change include both general, domestic and international economic conditions, such as general industry and market conditions, interest rates, and foreign exchange fluctuations. HEROZ, Inc. shall not undertake any obligations to update or revise any forward-looking information set out in this material even in the event that new information becomes available or certain events occur hereafter.

This material is an excerpt translation of the original Japanese material and is only for reference purposes. In the event of any discrepancy between this translated material and the original Japanese material, the latter shall prevail.

26

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