Grant of Options / PDMR Notification

About this update from Naked Wines Plc

4 August 2026   Naked Wines Plc (the "Company")    Grant of Options / PDMR Notification   The Board of Naked Wines announces that on 4 August 2026 the Board granted a total of 2,686,996 new share options (the " Options ") over Ordinary shares of 7.5 pence each in the Company under the 2023 Naked Wines Long-Term Incentive Plan (the " Plan "). 595,139 of the Options are nil-cost options (" Nil-Cost Options ") and the balance of 2,091,857 are exercisable at £0.742 each (" Market Value Options ").    Following this grant of Options, Naked Wines has 8,448,209 unvested shares in issue, of which 4,428,309 are options and 4,019,900 are restricted stock units, representing approximately 11.8 per cent of the Company's issued share capital.   111,186 Nil-Cost Options and 1,000,673 Market Value Options were granted to Rodrigo Maza, Chief Executive Officer and 84,232 Nil-Cost Options and 758,086 Market Value Options were granted to Dominic Neary, Chief Financial Officer.   All of the Options shall vest on 31 March 2029 if certain performance criteria related to growth in Adjusted EBITDA, Free Cashflow, and Return on Equity and Cash are met. The Options are exercisable until 31 March 2032.   Vesting outcomes will be determined by the Board following the end of the performance period, based on audited results and in accordance with the Plan rules. Options have been granted for strategic alignment and to incentivise retention.   For further information, please contact:   Naked Wines plc Rodrigo Maza, Chief Executive Officer Dominic Neary, Chief Financial Officer Catherine Miles, Investor Relations   [email protected] Panmure Liberum (Nomad and Broker) Ed Thomas / John More / Dru Danford   Tel: 0203 100 2222 Vigo Consulting (Financial PR) Guy Scarborough / Damian Reece   Tel: 0207 390 0230 Naked Wines  is not just an online wine retailer; we help wine drinkers experience better wine, made by independent winemakers, without compromise. Founded in 2008, we set out to change how wine is bought and sold - funding world-class independent winemakers directly so they can focus entirely on their craft, and connecting them with the customers who value it. Most of those customers we call out 'Angels', and we've been delivering outstanding wines to them for over 18 years.   Our model is simple but distinctive. Naked Wines funds independent winemakers' production costs upfront, freeing them from the financial burden of traditional production to take creative risks and make exceptional wine. Because we back them directly, our Angels gain access to proprietary, award-winning wines they can't buy anywhere else - at fair prices that reflect the value of cutting out the traditional supply chain. It's a virtuous cycle: the more Angels back winemakers, the more great wine there is to enjoy, and the stronger the community becomes.   This is what sets Naked apart. We aren't built to compete at the cheapest, most discount-driven end of the market. We win with customers who value craft, provenance and proximity to the people who make their wine - a community they actively choose to belong to, rather than simply transact with.   For our Angels in the UK, US and Australia, that means:   ●     Better wine, made by independent winemakers ●     Over 2,500 exclusive wines they can't get elsewhere, from c.280 winemakers across 20 countries ●     A direct connection to the makers - the craft, provenance and stories behind every bottle ●     Personalised recommendations that take the guesswork out of buying wine   For more information visit  nakedwinesplc.co.uk   and   nakedwines.co.uk   or find us   @nakedwines     Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them   1.  Details of PDMR / person closely associated with them ('PCA')  a)  Name  Rodrigo Maza 2.  Reason for the Notification  a)  Position / status  Chief Executive Officer b)  Initial notification /amendment  Initial notification  3.  Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor  a)  Name  Naked Wines plc  b)  LEI  213800IYPFIRRQQE9R62 4.  Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted   a)  Description of the financial instrument, type of instrument  Ordinary shares of 7.5p Identification code  GB00B021F836 b)  Nature of the transaction  Grant of options c)  Price(s) and volume(s)  Price(s)  Volume(s)  Exercise price of £0.00 111,186 Exercise price of £0.742 1,000,673 d)  Aggregated information:  Aggregated volume  Price    1,111,859 £0.00   e)  Date of the transaction  4 August 2026 f)  Place of the transaction  Outside of a trading venue   1.  Details of PDMR / person closely associated with them ('PCA')  a)  Name  Dominic Neary 2.  Reason for the Notification  a)  Position / status  Chief Financial Officer b)  Initial notification /amendment  Initial notification  3.  Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor  a)  Name  Naked Wines plc  b)  LEI  213800IYPFIRRQQE9R62 4.  Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted   a)  Description of the financial instrument, type of instrument  Ordinary shares of 7.5p Identification code  GB00B021F836 b)  Nature of the transaction  Grant of options c)  Price(s) and volume(s)  Price(s)  Volume(s)  Exercise price of £0.00 84,232 Exercise price of £0.742 758,086 d)  Aggregated information:  Aggregated volume  Price    842,318 £0.00 e)  Date of the transaction  4 August 2026 f)  Place of the transaction  Outside of a trading venue  

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