Firestone Kicks Off 125th Anniversary

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Company honors legacy and pioneering spirit with year-long celebration NASHVILLE, Tenn. , Aug. 5, 2025 /PRNewswire/ --  Bridgestone Americas (Bridgestone) today announced a year-long celebration to commemorate the 125 th anniversary of its iconic Firestone brand. Marking more than a century as a leader in the tire industry in performance, dependability and value, Firestone is honoring the milestone through a series of new product launches, experiences and celebrations through August 2026 . "Founder Harvey S. Firestone was a pioneer whose life, legacy and commitment to customers remain engrained in our DNA today," said Scott Damon , Chief Executive Officer, Bridgestone West and Group President, Bridgestone Americas. "We continuously strive to innovate—improving our customers' lives with our products, services and solutions—and adapt to the evolving needs of tomorrow." Celebrating 125 Years of Firestone The year of commemoration will showcase Firestone's unwavering commitment to delivering trusted products and solutions consumers can count on, along with its deep-rooted heritage and vision for the future of mobility. Celebrations will include new product launches across segments and engaging anniversary activations, all designed to honor the brand's storied past and connect with consumers, customers and partners throughout this milestone year. Storied Legacy: From Harvey S. Firestone's Vision to Global Icon Firestone's legacy began 125 years ago with the pioneering spirit of its founder, Harvey S. Firestone . Establishing the Firestone Tire and Rubber Company in Akron, Ohio , on Aug. 3, 1900 , Harvey was driven by a revolutionary belief: The key to business success was providing "extra quality and extra value at no extra cost." This foundational vision quickly propelled Firestone to prominence, making it inseparable from American infrastructure. From pioneering the "Ship By Truck" movement to "putting the farm on rubber" with the first pneumatic tractor tire, Firestone consistently revolutionized mobility and industry. After Harvey's passing in 1938, the company continued its trajectory of growth by expanding globally, all the while continuing to improve the lives of everyday American drivers. In 1988, Firestone merged with Bridgestone, solidifying its position as one of the world's largest tire and rubber companies. The Firestone brand remains a household name, reaffirming its deep roots in motorsports with more than 75 Indianapolis 500 victories and launching top-selling product lines like Destination tires. Today, Firestone is a testament to dependability and reliability, continuously embodying the uncompromising spirit that its founder instilled. Firestone remains dedicated to offering products and solutions that help people take life head-on. Firestone's 125 th anniversary celebrations will continue through August 2026 . For more information, visit www.bridgestoneamericas.com/en/firestone-125th-anniversary . About Bridgestone Americas, Inc.: Bridgestone Americas, Inc. is the U.S.-based subsidiary of Bridgestone Corporation, a global leader in tires and rubber, building on its expertise to provide solutions for safe and sustainable mobility. Headquartered in Nashville, Tenn. , Bridgestone Americas employs more than 45,000 people across its worldwide operations. Bridgestone offers a diverse product portfolio of premium tires and advanced solutions backed by innovative technologies, improving the way people around the world move, live, work and play. View original content to download multimedia: https://www.prnewswire.com/news-releases/firestone-kicks-off-125th-anniversary-302521315.html SOURCE Bridgestone Americas, Inc.

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