Business
Director/PDMR Shareholding
Holly Keller Koeppel, a Non-Executive Director at British American Tobacco p.l.c., has received an initial notification regarding a transaction involving Deferred Stock Units (DSUs). These DSUs are linked to the value of the company's American Depositary Shares (ADSs) under the Reynolds American Inc. Deferred Compensation Plan. The transaction involved the credit of 472.19 additional DSUs at a price of $Nil, reflecting dividend declarations on the underlying ADSs, and occurred outside a trading venue on February 9, 2026. Disclaimer*
About this update from British American Tobacco P.l.c.
British American Tobacco p.l.c. ("the Company") Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them 1 Details of the person discharging managerial responsibilities/person closely associated a) Name Holly Keller Koeppel 2 Reason for the notification a) Position/status Non-Executive Director b) Initial notification /Amendment Initial notification 3 Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor a) Name British American Tobacco p.l.c. b) LEI 213800FKA5MF17RJKT63 4 Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted a) Description of the financial instrument, type of instrument Identification code Deferred Stock Units ("DSUs") tracking the value of British American Tobacco p.l.c. American Depositary Shares ("ADSs") in accordance with the terms of the Reynolds American Inc. Amended and Restated Deferred Compensation Plan. N/A because the transaction relates to financial instruments linked to the issuer's ADSs. b) Nature of the transaction Credit of additional DSUs by reference to the value of dividends declared on the ADSs underlying the DSUs. c) Price(s) and volume(s) Price(s) Volume(s) $Nil 472.19 d) Aggregated information - Aggregated volume - Price 472.19 $Nil e) Date of the transaction 2026-02-09 f) Place of the transaction Outside a trading venue Name of officer of issuer responsible for making notification: Nancy Jiang Date of notification: 09 February 2026
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