
1 July 2026
Cake Box Holdings plc
("Cake Box", the "Company" or the "Group")
Director purchase of shares
Cake Box Holdings plc (AIM: CBOX), the UK's largest retailer of fresh cream celebration cakes, was notified on 1 July 2026 that, on the same day, Sukh Chamdal, Chief Executive Officer, purchased 15,000 ordinary shares of 1 pence each ("Ordinary Shares") at a price of 201.5 pence per Ordinary Share.
Following this purchase, Sukh Chamdal has an interest in 10,283,470 Ordinary Shares, representing approximately 23.37% of the issued share capital of the Company.
For further information, please contact:
Cake Box Holdings plc Sukh Chamdal, CEO Michael Botha, CFO | c/o +44 (0) 20 4582 3500 |
Shore Capital Stephane Auton Patrick Castle George Payne Fiona Conroy - Corporate Broking | +44 (0) 20 7408 4050 |
Gracechurch Group Harry Chathli Alexis Gore Rebecca Scott | +44 (0) 20 4582 3500 cakebox@gracechurchpr.com |
1 | Details of the person discharging managerial responsibilities / person closely associated | |||||
a) | Name | Sukh Chamdal | ||||
2 | Reason for the notification | |||||
a) | Position/status | Chief Executive Officer | ||||
b) | Initial notification /Amendment | Initial notification | ||||
3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | |||||
a) | Name | Cake Box Holdings plc | ||||
b) | LEI | 213800HZ61RLHNSM2698 | ||||
4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | |||||
a) | Description of the financial instrument, type of instrument Identification code | Ordinary Shares in the Company GB00BDZWB751 | ||||
b) | Nature of the transaction | Purchase of Ordinary Shares | ||||
c) | Price(s) and volume(s) |
| ||||
d) | Aggregated information | N/A | ||||
e) | Date of the transactions | 01 July 2026 | ||||
f) | Place of the transaction | London Stock Exchange, AIM | ||||

