Hannover House, Inc.OTC: HHSE

Deferred Recognition of Home Video Sales Leads to Modest Q4 During a Record 2015 for Hannover House

· Issued by Hannover House, Inc.

Hannover House, Inc. (OTC PINK: HHSE), a leading independent distributor of films, books and entertainment products, reported that revenues for the fourth quarter ending December 31, 2015 were comparable to the same quarter's results in 2014 – due primarily to the company's decision to defer the recognition of home video sales until retail sell-through rates are determined. Home video sales for five releases, including "The Algerian", "Bonobos: Back to the Wild" and "Dancin' It's On" will be posted by Hannover House during the first quarter of 2016. Despite the company's decision to defer certain Q4 home video revenues, calendar year 2015 was still the best year ever for Hannover House since becoming publicly traded in 2010. 

Revenues that were recognized by Hannover House during the last quarter of 2015 were $707,416, with pre-tax profits of $197,562 after deducting all overhead, cost-of-goods, a 25% returns reserve for mass merchant sales and all other customary income statement deductions and adjustments. Hannover House and Medallion Releasing's annual revenues for the year ending 12-31-2015 were $6,519,409, as compared to $2,802,392 for 2014 year and $2,677,061 for all of 2013. The company attributes the significant revenue growth to an enhanced focus on releasing films to theatres prior to home video distribution, which has proven to be a viable strategy to increase the ancillary values of the physical home video release and digital streaming revenues.

Principal sales and marketing activities for Hannover House during the fourth quarter of 2015 were:  Theatrical Release duties for "Dancin' It’s On" (opened in theatres on Oct. 30); theatrical expansion of "The Algerian" and "Bonobos: Back to the Wild" and solicitation and fulfillment of catalog, seasonal home video and Video-On-Demand releases. Principal issues impacting the Company during the last quarter included a temporary disruption of DVD and BluRay products flowing into U.S. Walmart Stores (as a result of the acquisition of wholesaler Anderson Merchandisers by Alchemy Entertainment), and a change in ownership of FreeStyle Releasing / FreeStyle Digital Media, a major streaming-media consolidator and placement agency for HHSE titles.  Neither of these changes in customer status are expected to negatively impact ongoing activities or 2016 revenue results for Hannover House, Inc. and its supplier studios under the Medallion Releasing labels.

The Q4 revenue results were posted on the Hannover House blog site, and will be included in a full annual report filing to be released prior to the March 4th publication deadline as required under the OTC Markets Guidelines for Current Reporting.

Hannover House was established in 1993 as a book publisher. The company added DVD products in 2002 and has since grown its library of film and television properties to more than 250 titles. Principal executives of Hannover House are Eric Parkinson, C.E.O. (a 30-year veteran of the film distribution industry and former C.E.O. of multi-Oscar winning studio Hemdale), D. Frederick Shefte, President (a former attorney and banker), and Tom Sims, V.P. Sales (a former Walmart Video Buyer for Anderson Merchandisers and executive for Vivendi-Universal Music Group).  Other key employees include: Jayson Blocksidge (Exhibitor Relations), Caitlin McKenzie (Director of Sales), Katherine Mills (Production Manager), Desiree Garnier (Director of Promotions) and Taylor Wyatt (Technical Services). 

Hannover House is headquartered in N.W. Arkansas, in close proximity to the world's largest video retailer, Walmart Stores, Inc. Other key customers for Hannover House and Medallion video products include Best Buy, Target, Netflix, Redbox, Barnes & Noble, Family Video, dozens of Internet sites and thousands of independent video retailers, schools and libraries. Theatrical customers for Hannover House include direct distribution relationships with (listed alphabetically) AMC Theatres, Bow Tie Cinemas, Carmike Theatres, Cinemark-Century, Harkins, Laemmle, Malco, Marcus, National Amusements, Regal Entertainment Group, Santikos and Wehrenberg Theatres.

SAFE HARBOR STATEMENT

This press release may contain certain forward-looking statements within the meaning of Sections 27A & 21E of the amended Securities and Exchange Acts of 1933-34, which are intended to be covered by the safe harbors created thereby. Although the company believes that the assumptions underlying the forward-looking statements contained herein are reasonable, there can be no assurance that these statements included in this press release will prove accurate.