Group Strengthens Presence in Sarawak With The Opening Of iCOM Square Branch In Kuching

Strategically anchored in the heart of Kuching's premier commercial hub, the AFFIN iCOM Square Branch delivers a comprehensive suite of financial solutions engineered to meet the evolving needs of businesses, SMEs, and the wider community. Surrounded by a thriving ecosystem of corporate offices, government agencies, financial institutions, and professional services, the branch is poised to fuel Sarawak's dynamic economic landscape.

The AFFIN iCOM Square Branch has been designed to:

• Strengthen access to essential banking services across Kuching's commercial and residential districts.
• Empower SME growth through bespoke financing, expert advisory services, and innovative banking solutions.
• Seamlessly integrate digital convenience with personalised service by connecting in-branch offerings to AFFIN Group's digital platforms, ensuring customers experience greater convenience, security, and efficiency.

By combining state-of-the-art banking facilities with customer-centric services, the branch reinforces the Group's position as a trusted financial partner while driving forward its strategic ambitions across Malaysia. The Group currently operates eight branches across Kuching, Sibu, Bintulu, and Miri, with plans to open six additional branches at strategic locations throughout Sarawak, reinforcing its commitment to expanding services and strengthening its presence in the State.

Datuk Wan Razly further noted that this launch coincides with a momentous occasion as AFFIN Group commemorates its 50th Anniversary this year. "This milestone symbolises five decades of commitment to empowering Malaysians. Guided by our AFFIN Axelerate 2028 Plan, we will continue to deliver Unrivalled Customer Service, champion Digital Leadership, and advance Responsible Banking With Impact."

In his speech, YB Datuk Amar Douglas Uggah Embas, Deputy Premier of Sarawak, Second Minister for Finance and New Economy, and Minister for Infrastructure and Port Development of Sarawak, said, "This milestone underscores the strong alignment between Sarawak's economic ambitions and AFFIN Group's commitment as a strategic financial partner in promoting inclusive, resilient and future-ready growth. We value the Group's important role as a capital partner in supporting Sarawak's transformation journey, particularly in supporting key infrastructure developments and driving the State's next wave of progress."

For more information on the financial services available at the AFFIN iCOM Square Branch, visit us at AT109, Block A, iCOM Square, Jalan Pending, 93450 Kuching, Sarawak, explore https://www.AffinAlways.com or contact the branch at 082-552 953.

About AFFIN Group

Incorporated on 23 October 1975, AFFIN Group proudly commemorates its 50th anniversary in 2025, a milestone that reflects five decades of steadfast dedication to growth, innovation, and financial excellence, all in line with its vision to be the Most Creative and Innovative Financial Company in Malaysia. Affin Bank Berhad operates as the financial holding entity of Affin Islamic Bank Berhad, Affin Hwang Investment Bank Berhad and Affin Moneybrokers Sdn Bhd. Generali Insurance Malaysia Berhad and Generali Life Insurance Malaysia Berhad are affiliated companies of Affin Bank Berhad.

AFFIN Group provides an array of financial products and services catering to individual, enterprise, commercial, and corporate clients. The focus market segments are categorised under essential business units such as Community Banking, Enterprise Banking, Corporate Banking, Treasury, and Investment Banking. For more information, please visit https://www.affingroup.com.