Adidas Ag Ord (ADDDF) Q2 2025 Earnings Call

Investor webinar replay

Replay transcript excerpt

Good morning, everyone, wherever you're joining us today. Welcome to our Q2 2025 results conference call here in Herzogenauer. Our presenters today are our CEO, Björn Golden, and our CFO, Harm Ohlmeier. Before Björn and Harm will take you through the puts and takes of the quarter and explain our expectations for the remainder of the year. I would like to ask you once again to limit your initial questions to two during our Q&A session to allow as many people as possible to ask their questions. Thanks very much. And now, without any further ado, over to you, Björn. Thanks, Sebastian. Before I go into the numbers and the story about Adidas, we have to say it's a sad day for us here. We have lost a very Good family member, Laura Dialmeier, which you see on the picture, Olympic champion, world champion, and very, very good friend of ours has passed away in the mountains of Pakistan, and we are actually very sad. This news came in a couple of hours ago, so it puts things into perspective, and at least we thought we should recognize it because the mood in the building because of this is not very good. But as the world moves on, then into the story, and we start the story with the marketing that we did for the women's Euro, which had their final on Sunday. Well, Matty, brilliant again. She just... Oh, my God. Oh, my God. Thank you. Thank you. Thank you. I hope you all watched the Women's Euro, a great tournament where, unfortunately, competitors team won. I hope you recognize that we had three of the four teams in the semifinal. We, as Adidas, had the best player, the best young player, and the top scorer. And I do think you also saw that this was a great tournament. Stadiums were full, great television ratings. And even commercially, although at a different league than the ...