Hakuhodo Dy Holdings Incorporated · TSE:2433
Hakuhodo Dy — Q1 FY2025 Earnings Presentation
28 slides from Hakuhodo Dy's earnings presentation, Aug 6, 2025
Slide 1: Consolidated Financial Highlights First Quarter FY2025 (April–June, 2025)
Consolidated Financial Highlights First Quarter FY2025 (April–June, 2025) August 6, 2025 © Hakuhodo DY Holdings Inc. All rights reserved.
Slide 2: Business Topics
Business Topics © Hakuhodo DY Holdings Inc. All rights reserved.
Slide 3: Business Topics
Business Topics Strengthening initiatives that leverage AI Launch of one-stop e-commerce support Improving operational efficiency with “Hosoda AI,” Launch of comprehensive support services for onto which the thinking of Hakuhodo’s utilizing TikTok Shop “star employee” has been copied through HDY Gro
Slide 4: Business Topics
Business Topics Expanding into new incubation businesses Launch of WESION, an incubation program utilizing urban demonstration fields Won numerous international advertising awards © Hakuhodo DY Holdings Inc. All rights reserved. 3
Slide 5: Highlights of Consolidated Results for Q1 FY2025
Highlights of Consolidated Results for Q1 FY2025 © Hakuhodo DY Holdings Inc. All rights reserved.
Slide 6: Q1 FY2025 Consolidated Results
Q1 FY2025 Consolidated Results • Due to the effect of changes in the scope of consolidation and a reactionary decline from the gain on the sale of Mercari, Inc. shares recorded in the previous fiscal year, billings decreased by 3.8% YoY. • Gross profit decreased by 3.6% YoY, operating income decreas
Slide 7: Q1 FY2025 Consolidated Results (After Adjustments) 1
Q1 FY2025 Consolidated Results (After Adjustments) 1 • Billings decreased by 2.9% YoY. Gross profit was flat YoY, and the gross margin improved by 0.7 percentage points. • SG&A expenses decreased by 1.8% YoY, and operating income increased by ¥1.5 billion YoY. • Operating income before amortization
Slide 8: Q1 FY2025 Consolidated Results (After Adjustments) 2
Q1 FY2025 Consolidated Results (After Adjustments) 2 ⚫ Operating income before amortization of G/W for Q1 increased by ¥0.9 billion YoY. • Japan/Corporate: In Japan, billings decreased by 1.2% YoY due to the impact of changes in the scope of consolidation, in addition to a one- time factor that caus
Slide 9: Guidance for FY2025
Guidance for FY2025 © Hakuhodo DY Holdings Inc. All rights reserved.
Slide 10: Guidance for FY2025
Guidance for FY2025 ⚫ The guidance for the full fiscal year ending March 2026 remains unchanged from the previous forecast. Guidance for FY2025 （Millions of JPY） Forecast YoY Billings 1,650,000 +2.3% Revenue 970,000 +1.8% Operating Income 40,000 +6.4% Ordinary Income 43,000 +0.8% Net Income Attribut
Slide 11: Cautionary Statements Concerning Forward-looking Statements, Change in Accounting Standards & Note Concerning Audits
Cautionary Statements Concerning Forward-looking Statements, Change in Accounting Standards & Note Concerning Audits (Cautionary Statements Concerning Forward-looking Statements) This presentation includes forward-looking statements concerning forecasts of operating results, business plans and polic
Slide 12: Appendix
Appendix © Hakuhodo DY Holdings Inc. All rights reserved.
Slide 13: Interim Income Statements
Interim Income Statements Japanese GAAP-basis Interim Income Statements for Q1 FY2025 （Millions of JPY） Actual YOY Billings 339,011 -13,502 -3.8% Revenue 169,820 -30,541 -15.2% Gross Profit 85,815 -3,238 -3.6% Gross Margin 25.3% +0.1pt SG&A Expenses 83,288 -1,558 -1.8% Operating Income 2,527 -1,680
Slide 14: Results After Adjustments
Results After Adjustments Q1 FY2025 Results After Adjustments （Millions of JPY） Actual YOY Billings 339,011 -10,235 -2.9% Gross Profit 85,815 17 +0.0% Gross Margin 25.3% +0.7pt SG&A Expenses 83,288 -1,558 -1.8% Operating Income 2,527 1,576 +165.6% Operating Margin 2.9% +1.8pt Amortization of Goodwil
Slide 15: Results by Region
Results by Region （Millions of JPY） Actual YOY Q1 FY2025 Japan Billings 294,367 -6,896 -2.3% Revenue 125,176 -23,935 -16.1% Gross Profit 61,983 -2,528 -3.9% SG&A Expenses 48,031 -1,034 -2.1% Operating Income 13,951 -1,494 -9.7% Overseas Billings 47,156 -6,588 -12.3% Revenue 47,156 -6,588 -12.3% Gros
Slide 16: Results by Region (Japan: After Adjustments)
Results by Region (Japan: After Adjustments) Q1 FY2025 Gross profit & operating income before amortization (Millions of JPY) Actual YOY of goodwill by quarter Billings 294,367 -3,629 -1.2% (Millions of JPY) Gross Profit 61,983 +727 +1.2% Gross Margin 21.1% +0.5pt SG&A Expenses 48,031 -1,034 -2.1% Op
Slide 17: Results by Region (Overseas)
Results by Region (Overseas) Q1 FY2025 (Millions of JPY) Actual YOY Gross profit & operating income before amortization of goodwill by quarter Billings 47,156 -6,588 -12.3% (Millions of JPY) Gross Profit 25,310 -697 -2.7% Gross Margin 53.7% +5.3pt SG&A Expenses 27,625 -1,386 -4.8% Operating Income -
Slide 18: Japan: Billings by Type of Service
Japan: Billings by Type of Service Q1 FY2025 (Millions of JPY) Actual YOY Composition Newspaper 5,113 -418 -7.6% 1.8% Magazine 1,121 -196 -14.9% 0.4% Radio 1,908 -294 -13.4% 0.7% Television 80,010 -8,642 -9.7% 27.9% Traditional Media Service Subtotal 88,153 -9,551 -9.8% 30.7% Internet Media 90,803 +
Slide 19: Japan: Billings by Client Industry
Japan: Billings by Client Industry Q1 FY2025 （Millions of JPY） Actual YOY Composition Information/Communications 33,971 -2,157 -6.0% 12.8% Beverages/Cigarettes/Luxury foods 29,072 -532 -1.8% 10.9% Restaurants/Services 28,433 +963 +3.5% 10.7% Finance/Insurance 20,931 +2,647 +14.5% 7.9% Automobiles/Re
Slide 20: Japan: Billings by Client Industry
Japan: Billings by Client Industry ⚫ Positive Industries Finance/Insurance Q1 FY2025 Actual ¥ 20.9B YoY +¥ 2.6B (+14.5%) Government/Organizations ¥ 5.5B YoY +¥ 2.6B (+88.6%) ⚫ Negative Industries Distribution/Retailing Q1 FY2025 Actual ¥ 10.9B YoY -¥ 2.4B (-18.4％) Information/Communications ¥ 33.9B
Slide 21: Japan: Billings by Client Industry (by Quarter) 1
Japan: Billings by Client Industry (by Quarter) 1 FY2023 FY2024 FY2025 (Millions of JPY) Refer to the Notes on P.10 for the change in the companies included in the calculation of billings by client industry. © Hakuhodo DY Holdings Inc. All rights reserved. YoY figures for the FY2024 are based on dat
Slide 22: Japan: Billings by Client Industry (by Quarter) 2
Japan: Billings by Client Industry (by Quarter) 2 FY2023 FY2024 FY2025 (Millions of JPY) Refer to the Notes on P.10 for the change in the companies included in the calculation of billings by client industry. © Hakuhodo DY Holdings Inc. All rights reserved. YoY figures for the FY2024 are based on dat
Slide 23: Japan: Billings by Client Industry (by Quarter) 3
Japan: Billings by Client Industry (by Quarter) 3 FY2023 FY2024 FY2025 (Millions of JPY) Refer to the Notes on P.10 for the change in the companies included in the calculation of billings by client industry. © Hakuhodo DY Holdings Inc. All rights reserved. YoY figures for the FY2024 are based on dat
Slide 24: Japan: Billings by Client Industry (by Quarter) 4
Japan: Billings by Client Industry (by Quarter) 4 FY2023 FY2024 FY2025 (Millions of JPY) Refer to the Notes on P.10 for the change in the companies included in the calculation of billings by client industry. © Hakuhodo DY Holdings Inc. All rights reserved. YoY figures for the FY2024 are based on dat
Slide 25: Selling, General & Administrative Expenses
Selling, General & Administrative Expenses Q1 FY2025 （Millions of JPY） Actual YOY Major Change Factors in SG&A Expenses (Millions of JPY) Personnel 55,257 -1,445 -2.5% Q1 FY2024 SG&A Expenses 84,847 Rent 4,851 -437 -8.3% Change in scope of consolidation -940 Depreciations 2,911 +270 +10.2% Amortizat
Slide 26: Other Income & Extraordinary Items
Other Income & Extraordinary Items Q1 FY2025 Other Income/Loss （Millions of JPY） Actual YOY Non-operating Income 1,837 -1,442 Interest Income 163 -32 Dividend Income 1,052 -80 Foreign Exchange Gains - -1,094 Investment Partnership Income 196 -142 Non-operating Expenses 1,460 +647 Interest Expenses 3
Slide 27: Balance Sheet
Balance Sheet （Millions of JPY） As of June 30, 2025 Change * Composition Current Assets 539,027 -174,246 61.4% Cash & Deposits 140,737 -70,767 Notes and Accounts Receivable 313,207 -100,142 Non-current Assets 339,194 2,276 38.6% Tangible Assets 54,803 -2,988 Intangible Assets 92,283 -7,326 Goodwill
Slide 28: © Hakuhodo DY Holdings Inc. All Rights Reserved.
© Hakuhodo DY Holdings Inc. All Rights Reserved.
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