Creatd Inc. · OTC:CRTD
Creatd — Jerrick Media Holdings — Investor Presentation (April 2018)
30 slides from Creatd's investor presentation, Apr 26, 2018
Slide 1: Investor Presentation
vost rsonation Jerrick Media Holdings, Inc. ‘OTCQB: JMDA a NZ)
Slide 2: Forward-looking statements disclaimer
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Slide 3: JMDA's diversified portfolio combines technology, data analytics and media
JMDA’s diversified portfolio combines technology, data analytics and media related products to generate outsized shareholder value. Jertick Ventures
Slide 4: Jerrick develops technology solutions with a focus on sustainable and scalable revenues
Jerrick develops technology solutions with a focus on sustainable and scalable revenues. We capitalize on ch 3g a shift tows igital media by is amore sustainable ‘model for brands and erestors system, 1ount of penetration is needed t significant revenue:
Slide 5: Online advertising is projected to grow to $116 billion by 2021
Online advertising is projected to grow to a $116 billion by 2021 as is reflected in current valuations. 7000" $6.78 S600" $178 S135 1B si20 sagem BuzzFeeo
Slide 6: But traditional advertising business models are actually threatened
But traditional advertising business models are actually threatened. Display ads are inteus Google & Facebook have a duopoly on advertising Excessive tratf required to moni Causing 680M ad blockers installed Causing margin compression Causing content & asset deterioration
Slide 7: Content creation is surging, and projected to accelerate
Content creation is surging, and projected to accelerate. ‘Audiences are shitting from traditional digital media to Independent creator content. By the time you finish reading this: 4,300,000 936,073 2,400,000
Slide 8: Fragmented tools for creators have created a problem
Fragmented tools for creators have created a problem. “There is no obvious home for diverse creators, and ‘monetization tools are limited, With the rise of Gen soon to be 40% of consumers by 2020, tools for creation are a priority {or expressing their views, opinions and purchasing behaviors.
Slide 9: Our solution is a centralized publishing platform, organic communities, and monetization tools
Our solution is a centralized publishing platform, organic communities, and monetization tools for brands and creators.
Slide 10: Vocal is a platform to discover and support new generations of creators
Vocal is a platform to discover and support new generations of creators and their stories. O® Provides brands with ‘opportunities o auther gain awareness and drive Improves reader discovery through @ combination of human and machine recommendations.
Slide 11: Vocal's network is comprised of genre specific communities and growing
Vocal’s network is comprised of 32 genre specific communities and growing. eo
Slide 12: eo
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Slide 13: Create effortlessly, submit, build audience, monetize
Create effortlessly with a ‘Submit toone of the Build and amplify your Monetize your story with bestin-class editor communities loyal audience. builtin features. O®
Slide 14: In its first year, Vocal has experienced exponential growth and built a global audience
In its first year, Vocal has experienced exponential growth and built a global audience. O® 6M+ 200K+ 300+ Monty Uniqe Vtore rosters Daly Stores Balanced genders sna women eas 30+ communities 73% Mobile-first
Slide 15: Slide 15
Slide 16: Vocal creates meaningful connectivity and generates revenue streams from brands and creators
Vocal creates meaningful connectivity and generates revenue streams from brands and creators. Vocal chip Marketplace Creators Platform processing fees Brand collaborations Creator tool upgrades Brands Vocal Agency Affiliated sales Brand subscriptions
Slide 17: Vocal creator revenues
Vocal creator revenues: O® Platform Processing Fees Brand Collaborations Introducing Vocal Premium. Creator Tools
Slide 18: Vocal brand revenues
Vocal brand revenues: ‘Sgnoeaaucence Vocal Agency affiliates Brand Subscriptions eo
Slide 19: The Vocal Agency provides unique solutions for brands
The Vocal Agency provides unique solutions for brands.
Slide 20: Why Branded Content
Why Branded sos 90% 69% People trust branded content. 68% 73% Display as are generally itrusted and inefective. Vocals tconumor send tinon fea ter bind authentic qualty content results in longevity, brand aft, iaiae rial aes and loyaty Conversion rate is nearly 6x higher for content marketing brands
Slide 21: Build brand affinity
Bulld brand affinity: Connect with your audience er level through custom content. Brands can work independently or directly with the Vocal Agency to ensure strong KPIs and engaging consumer experience. f Drive conversions: (Our in-house team Expand your audience: Your brand's O®
Slide 22: Brand awareness contests create scale and a unique audience
FUTURISM Brand awareness contests 6 _ Kuri Robot Story create scale and a unique Kuri 4. eA audience. & Buitin Vocal audiences can contribute directly to a brand's awareness strategy through individual submissions while be moderated to maintain brand safety. The Vocal Agency vill create a unique con
Slide 23: Branded content is inherently long-lasting
Branded content is inherently long-lasting. Brand Impact Custom content generates organic growth over ‘an extended period of time while traditional advertising is shortlved ‘Awareness Consideration Decision O®
Slide 24: 2018 Roadmap
Crestor / Brand Marketplace Machine Monetization Vocal’s roadmap ensures a balanced approach to achieving our primary goals: revenue generation, audience growth and technology 108 + Android Transactional development. Apps Features Learning Integrations Curation 2018 Roadmap S288 / Sofware asa Seniic
Slide 25: Projection
Projotion We have set ambitious but realistic goals for the upcoming 12 months. O® 50+ ‘Annualized Forward Revenue Run Rate
Slide 26: Jerrick's proprietary technology platform will be white labeled
Jerrick’s proprietary technology platform will be white labeled.
Slide 27: Future Applications
Fue ea6 Appicatons Vocal's innovative business model and technology can be applied to a number of industries. Noneprafis, { Universities leat Estate
Slide 28: A platform for teams, players and fans to connect
A platform for teams, players and fans to connect. ‘The franchise nature ofthe sport's industry represents the perfect next adaptation ofthe Vocal architecture, moderation capabilities, and merchandising opportunities. BACKBOARD The premier $ketball community hub.
Slide 29: A passionate and experienced team of 50+ dedicated individuals
A passionate and experienced vettnuuvaran team of 50+ dedicated @ Bovenctomramen mata individuals, building the next ‘Suerte Sree great platform.
Slide 30: Join the Jerrick journey
Join the Jerrick journey. ov 2se770
Jerrick Media Holdings — Investor Presentation (April 2018) on 6ix