Cello World Limited · NSE:CELLO
Cello World — Q2 FY2026 Earnings Presentation
37 slides from Cello World's earnings presentation, Nov 11, 2025
Slide 1: Exchange filing cover letter: Investor Presentation
Cello World Limited (formerly known as ‘Cello World Private Limited’) Regd. Office: 597/2A, Somnath Road, Dabhel, Nani Daman, Daman & Diu - 396 210. (India) Admin Office: Cello House, Corporate Avenue, 'B' Wing, 8th Floor, Sonawala Road, Goregaon (E), Mumbai - 400 063, (India), Tel: 022 6997 0000, e
Slide 2: Cello World Limited Investor Presentation | November 2025
Cello World Limited Investor Presentation | November 2025
Slide 3: Safe Harbor
Safe Harbor This presentation has been prepared by and is the sole responsibility of Cello World Limited (the "Company”). By accessing this presentation, you are agreeing to be bound by the trailing restrictions. This presentation does not constitute or form part of any offer or invitation or induce
Slide 4: Financial Highlights
Cellor Companion for Life Financial Highlights
Slide 5: Commentary by Chairman & Managing Director on the Result
Commenting on the Result, Mr. Pradeep Rathod, Chairman & Managing Director, Cello World Limited said "I am pleased to share that in Q2FY26, Cello World Limited delivered a healthy performance, reporting revenue of Rs. 587 crores, up 20% year-on-year, and achieving an EBITDA of Rs. 141 crores. Our Gl
Slide 6: Q2 and H1 FY26 Financial Performance
Q2 I Qt (Rs. Crs.) Revenue from Operations Gross Profit EBITDA PAT (Attributable to Owners) 52.7% 51.6% 26.9% 24.0% 16.6% 14.2% 1,116 991 267 268 164 159 577 522 50 587 Jo1 132 141 82 86 253 H1FY25 H1FY26 H1FY25 H1FY26 H1FY25 H1FY26 H1FY25 H1FY26 Revenue - Vertical Wise (H1FY26) GP Margins - Vertica
Slide 7: Profit and Loss Statement
Profit and Loss Statement Consolidated Profit & Loss (Rs. In Cr)* Q2FY26 Q2FY25 YoY H1FY26 H1FY25 YoY Revenues from Operation 587.4 490.1 20% 1,116.5 990.7 13% Cost of Goods Sold 296.4 237.1 539.8 468.3 Gross Profit 291.1 253.0 15% 576.6 522.4 10% Gross Profit Margin % 49.5% 51.6% 51.6% 52.7% Employ
Slide 8: Balance Sheet
Balance Sheet Particulars (Rs. In Cr)* September 2025 March 2025 Particulars (Rs. In Cr)* September 2025 March 2025 EQUITY & LIABILITIES ASSETS Equity Non-current assets Equity share capital 110.4 110.4 Property, plant and equipment Other equity 2,183.0 2,057.0 Capital work in progress Total equity
Slide 9: Cash Flow Statement
Net Profit Before Tax 228.8 237.0 Adjustments for: Non - Cash Items / Other Investment or Financial Items 12.7 11.6 Operating profit before working capital changes 241.6 248.7 Changes in working capital -59.3 -133.4 Cash generated from Operations 182.2 115.3 Direct taxes paid (net of refund) 51.5 50
Slide 10: About Cello
Cello About Z O w MH —] <3 wm O
Slide 11: Most Diversified Product Portfolio Among Peers
19,500+ Most Diversified Product Portfolio Among Peers 14 No. of SKUs* Consumer Ware, Writing Instruments, Moulded Furniture and Allied Products Own manufacturing facilities 78% 4,000+ Diverse range of products across different product categories, types of material and Revenues from in house price p
Slide 12: Company Journey and Milestones
Cello World Limited raised additional Cello World capital through I Limited is now QIP (Rs. 737 Group listed on the Crore) which Restructuring Stock diluted the Launched Process Exchanges promoter holding writing (NSE and BSE to 75% | Incorporated instruments Investment by Cello World and stationery
Slide 13: Business Verticals: Categories, Brands and Market Size
Market Size (Rs. Bn.)2 377.00 133.50 205.00 v Houseware v Pen & Pencil v Glassware v Moulded Furniture 3 v Insulatedware v Highlighters Product Categories v Cleaning Aids v Opalware v Allied Products v Correction Pens v Porcelain v Air Coolers v’ Electronic Appliances v Markers Brands UNOMAX"’ DON'T
Slide 14: Cello's Strengths
® [T 2 0 COMPANION FOR LIFE Cello’s Strengths
Slide 15: Cello's Strengths
Track record of scaling up new businesses and Pan-India distribution network with a product categories presence across multiple channels Diversified product portfolio Ability to manufacture a across price points catering diverse range of products to diverse consumer and maintain optimal requirements
Slide 16: Well-established Brand Name and Strong Market Positions
1. Well-established Brand Name And Strong Market Positions G g B G A:An Wiy “Cello” brand is well Diverse array of promotional and Focus on strengthening the established and enjoys strong marketing efforts, including, in- Engaged with tie-ups with “Cello” brand equity and brand large studios to mark
Slide 17: Diversified Product Portfolio
2. Diversified Product Portfolio N fi Moulded Furniture Consumer Ware % Writing Instruments i Allied Products Cookware & Insulatedware = Hot Drinks o’ Dessert Set Liquid Ball % H B Point Pens Instruments Lifestyle Collection ~ Premium Collection ¢ Lunch Packs bl Kids Tiffin & Bottles =S Bowl Set Mech
Slide 18: Distribution Channels Mix (FY25)
Distribution Channels Mix (FY25) | General Trade MM Modern Trade | Exports [l Online Consumer Houseware 951 distributors and 79,993 retailers 29 super-stockist, 1,570 distributors and 65,072 Writing Instruments ) retailers Moulded Furniture and 1,693 distributors and 6,840 retailers Allied Products?
Slide 19: Ability to Manufacture a Diverse Range of Products
4. Ability To Manufacture A Diverse Range Of Products... Mfr. Unit Products Manufactured 7 70/0 Daman Unit-I Plastic moulded furniture and other articles Baddi (1) FY25 revenues derived e o Daman Unit-II Plastic moulded furniture and other articles from in-house o . X X manufacturing Daman Unit-III
Slide 20: Benefits of In-House Manufacturing
N Scale up production quickly to meet increased e In-House @ Maintain better control over our supply chain J demand @ Manufacturing Benefits ~ [ Reduce time taken to;a;::::l new products in the \\ Mitigate risk of supply chain disruption ] Scale of manufacturing, combined with supply chain Optimal l
Slide 21: Board of Directors
5. Board of Directors Promoters have over 90 years of combined experience in the consumer products industry Pradeep Ghisulal Rathod Pankaj Ghisulal Rathod Gaurav Pradeep Rathod Gagandeep Singh Chhina Chairman and Managing Director Joint Managing Director Joint Managing Director Non-Executive Directo
Slide 22: Key Management Personnel
Atul Parolia Hemangi Trivedi Rajesh Bang Sreyas Jain Chief Financial Officer CS and Compliance Officer CFO - Cello Household Products CFO - Unomax Stationery Private Limited Private Limited 30+ years of experience in finance and 13+ years of experience in legal and secretarial + 25+ years of experie
Slide 23: Growth Drivers
COMPANION FOR LIFE Growth Drivers
Slide 24: Growth Drivers Overview
Continued innovation to Scale up branding, grow wallet share and promotional and digital expand consumer base activities Expand the distribution Grow manufacturing network capabilities and expand production capacities
Slide 25: Continued Innovation to Grow Wallet Share and Expand Consumer Base
1. Continued innovation to grow wallet share and expand consumer base Utilise innovation Regularly interact with capabilities to expand Expand product distributors our existing product portfolio in consumer and retailers for peitiliofandiderelop + houseware product + insights into consumer new range
Slide 26: Expand Distribution Network
2. Expand Distribution Network Enter in arrangements with more distributors and continue to nurture existing relationships Increase sales velocity by incentivizing our distributors and retailers to increase the volume of products sold by them Increase interactions with distributors and retailers, in
Slide 27: Scale Up Branding, Promotional and Digital Activities
Above and below the line marketing Retail Branding Advertisement channels such as television, digital media and social media J Product Branding Increase our digital presence 26
Slide 28: Grow Manufacturing Capabilities and Expand Production Capacities
4. Grow manufacturing capabilities and expand production capacities Recently, commissioned new Glassware Manufacturing facility in Rajasthan with an annual Expanded opalware capacity in the manufacturing Undertake planned increases in installed capacities capacity of ~20,000 tonnes facility in Daman
Slide 29: Glassware Manufacturing Facility in Rajasthan
4. Glassware manufacturing facility in Rajasthan 20,000 Installed Annual Capacities (Tonnes) ~55% Current Utilization Level Facility to house European-made machinery that enables high productivity and precision in design and finish
Slide 30: Historical Financials
COMPANION & FOR LIFE Historical Financials
Slide 31: Historical Financial Performance FY22-FY25
Rs. Crs. Revenue from Operations E Gross Profit EBITDA PAT (Attributable to Owners) | | | | | | | | 50.1% 50.2% 52.6% 51.7% 25.7% 24.3% 26.7% | 26.0% 15.0% 14.8% 16.6% 15.9% 1,359 1,052 1,105 534 555 331 339 : 901 437 266 681 Return on Equity Return on Capital Employed Working Capital (in days) Debt
Slide 32: Segment Revenue and Gross Profit
Rs. Crs. Moulded Furniture and Allied Revenue from Operations Consumer Ware Writing Instruments Products | | % Rev. | | Cont. 64.1% 65.7% ‘@ 66.2% ‘\‘ 68.4% 12.5% | 15.9% | 16.7% | 14.4% 23.5% | 18.4% 17.1% \‘ 17.2% 2,000 (¥22%> —Gs— 1,797 (¥19%> /./' 5% 1,359 1181 1324 1,460 285 334 309 319 331 343
Slide 33: Profit and Loss Statement
Profit and Loss Statement Profit & Loss (Rs. Crs.)* FY25 FY24 FY23 FY22 Revenues from Operation 2,136.4 2,000.3 1,796.7 1,359.18 Cost of Goods Sold 1,031.5 948.4 895.5 678.6 Gross Profit 1,104.9 1,051.8 901.2 680.6 Gross Profit Margin % 51.7% 52.6% 50.2% 50.1% Employee Cost 211.2 189.5 157.6 131.9 O
Slide 34: Balance Sheet
Balance Sheet EQUITY & LIABILITIES (Rs. Crs.)* March 2025 March 2024 March 2023 March 2022 ASSETS (Rs. Crs.)* March 2025 March 2024 March 2023 March 2022 Equity Non-current assets Equity share capital 110.4 97.5 0.01 Property, plant and equipment 600.1 343.3 253.7 238.7 Other equity 2,057.0 239.0 87
Slide 35: Cash Flow Statement
Net Profit Before Tax 491.3 475.0 385.2 299.1 Adjustments for: Non - Cash Items / Other Investment or Financial Items 21.3 38.9 58.2 45.2 Operating profit before working capital changes 512.6 513.9 443.4 344.3 Changes in working capital -130.9 -166.7 -115.0 -72.8 Cash generated from Operations 381.7
Slide 36: Corporate Structure
Dealing in houseware, insulatedware, Cello World Limited (CWL) electronic appliances and cleaning aids 100.0% 100.0% l 100.0% fl 100.0% 100.0% 100.0% 54.9%1 ‘ 100.0% 100.0% 100.0% 100.0% Arko Glass Unomax Writing Unomax Sales and Wim Plast Moulding International Private Instruments Private Marketing
Slide 37: Thank You
Thank You Company: Investor Relations (IR) Cello World Ltd. Strategic Growth Advisors Pvt. Ltd. M SGA Strategic Growth Advisors CIN: L25209DD2018PLC009865 CIN: U74140MH2010PTC204285 Mr. Atul Parolia - CFO Ms. Shikha Puri / Mr. Deven Dhruva atul.parolia@celloworld.com/ grievance@celloworld.com | shik