Bec World Public Co., Ltd. · SET:BEC
Bec World Public — Q3 2006 Earnings Presentation
20 slides from Bec World Public's earnings presentation, November 2006
Slide 1: BEC logo
Slide 2: BEC World Plc. Presentation for Investors
2 BEC World Plc. Presentation for Investors November 2006 Industry Overview Financial Highlights
Slide 3: TV Advertising Trend
3 TV Advertising Trend: Bt m 60,000 50,000 40,000 30,000 20,000 10,000 0 YoY '93 '94 '95 '96 '97 '98 '99 2000 '01 '02 '03 '04 '05 Growth 34% 25% 14% 19% 10% -15% 11% 18% 8% 14% 13% 12% 6% High Growth Rate – Recovers Fast Source: AGB Nielsen Media Research
Slide 4: Advertising Expenditure Trends
4 Advertising Expenditure Trends: ESTIMATED TOTAL ADVERTISING EXPENDITURE BY MEDIUM YTD JANUARY- SEPTEMBER 06 VS 05 BAHT MILLIONS MEDIA YTD 06 SOV% YTD 05 SOV% DIFF % Change TV 40,026 60.23 37,099 58.94 2,927 7.89 RADIO 4,887 7.35 4,618 7.34 269 5.83 NEWSPAPERS 11,418 17.18 11,766 18.69 -(348) -(2.9
Slide 5: Market Shares 2006
5 Market Shares 2006: First 9 Months: % Share of adspend Share of viewers 45 40 35 30 25 20 15 10 5 0 Ch.3 Ch.5 Ch.7 Ch.9 Ch.11 iTV Source: Nielsen Media Research
Slide 6: TV ADEX 2003-2005
6 TV ADEX-2003-2005 Industr TV Adex Ch.3 Ch.5 Ch.7 Ch.9 Ch.11 iTV y 2005 10,392 8,238 14,010 6,956 1,171 9,244 50,011 2004 10,806 7,866 13,734 6,443 970 7,351 47,170 2003 10,857 7,923 12,030 4,554 996 5,928 42,288 '05 YoY -3.8% 4.7% 2.0% 8.0% 20.7% 25.8% 6.0% '04 YoY -0.5% -0.7% 14.2% 41.5% -2.6% 24
Slide 7: Top Advertisers on Television YTD Sep'06
7 Top 20 Advertisers on Television YTD Sep’06: TV Grand 3 5 7 9 ITV 11 ADVERTISER (000 BAHT) Total % % % % % % UNILEVER (THAI) HOLDINGS 3,715,910 19.4% 10.0% 32.9% 10.5% 27.2% PROCTER & GAMBLE (THAILAND) 1,100,606 43.6% 7.7% 42.2% 3.2% 3.3% BEIERSDORF (THAILAND) CO.,LTD. 729,363 37.1% 5.1% 33.8% 3.8
Slide 8: Top Advertisers on Television YTD Sep'06
8 Top 20 Advertisers on Television YTD Sep’06: TV YTD’06 YTD’05 %CHG 3 5 7 9 ITV 11 ADVERTISER (000 BAHT) %CHG %CHG %CHG %CHG %CHG %CHG UNILEVER (THAI) HOLDINGS 3,715,910 2,686,480 38.3% 136.5% 6.5% 21.4% 52.5% 31.2% PROCTER & GAMBLE (THAILAND) 1,100,606 1,203,909 -8.6% 1.3% 23.4% -15.1% 51.2% -60.0
Slide 9: Station Share of Audience 2005-2006
9 STATION SHARE OF AUDIENCE 2005 - 2006 WHOLE KINGDOM : ALL AGED 4+ 06.00 - 24.00 14 13 13 13 13 12 12 12 12 12 12 12 12 ITV CH11 CH9 CH7 CH5 CH3 TOTAL TVR OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEPT OCT 2005 2005 2005 2006 2006 2006 2006 2006 2006 2006 2006 2006 2006 ITV 10.7 11.1 10.0 11.3 11
Slide 10: Station Share of Audience 2005-2006 (prime time)
10 STATION SHARE OF AUDIENCE 2005 - 2006 WHOLE KINGDOM : ALL AGED 4+ 18.00 - 22.30 27 26 27 25 24 24 24 24 23 23 23 22 22 ITV CH11 CH9 CH7 CH5 CH3 TOTAL TVR OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEPT OCT 2005 2005 2005 2006 2006 2006 2006 2006 2006 2006 2006 2006 2006 ITV 10.7 10.3 9.1 11.0 11
Slide 11: Audience Size by Channel - Weekday
11 AUDIENCE SIZE BY CHANNEL - WEEKDAY Thousands 20000 15000 10000 5000 0 6:00 7:00 8:00 9:00 10:00 11:00 12:00 13:00 14:00 15:00 16:00 17:00 18:00 19:00 20:00 21:00 22:00 23:00 CH3 CH5 CH7 CH9 CH11 CHITV Source: AGB Nielsen Media Research
Slide 12: TV Viewing Pattern by Age Group - Weekday
12 TV VIEWING PATTERN BY AGE GROUP - WEEKDAY A 4-9 A 10-14 A 15-24 A 25-39 A 40-49 A 50+ All 4+ 40 35 30 25 20 15 10 5 0 6:00 7:00 8:00 9:00 10:00 11:00 12:00 13:00 14:00 15:00 16:00 17:00 18:00 19:00 20:00 21:00 22:00 23:00 Source: AGB Nielsen Media Research
Slide 13: Audience Size by Channel - Weekend
13 AUDIENCE SIZE BY CHANNEL - WEEKEND Thousands 20000 15000 10000 5000 0 6:00 7:00 8:00 9:00 10:00 11:00 12:00 13:00 14:00 15:00 16:00 17:00 18:00 19:00 20:00 21:00 22:00 23:00 CH3 CH5 CH7 CH9 CH11 CHITV Source: AGB Nielsen Media Research
Slide 14: TV Viewing Pattern by Age Group - Weekend
14 TV VIEWING PATTERN BY AGE GROUP- WEEKEND A 4-9 A 10-14 A 15-24 A 25-39 A 40-49 A 50+ All 4+ 40 35 30 25 20 15 10 5 0 6:00 7:00 8:00 9:00 10:00 11:00 12:00 13:00 14:00 15:00 16:00 17:00 18:00 19:00 20:00 21:00 22:00 23:00 Source: AGB Nielsen Media Research
Slide 15: Industry Reform
15 Industry Reform: We shall see NBC and Broadcasting Bill shortly. The reform is about to begin. The reform is “blessing in disguised” for BEC as the industry will be more transparent and orderly. Long awaited new investment opportunities in domestic market will be opened for BEC.
Slide 16: 3rd Quarter of 2006 Highlights
16 3rd Quarter of 2006 Highlights: 1,800.0 1,500.0 1,200.0 900.0 3Q06 600.0 2Q06 300.0 3Q05 - . e ng rv s nu si e ow rti ts / S Sh v e ve h & Re Ad yr ig ts le s p cer Sa Co n al Co t To 3Q06 +/- QoQ +/- YoY Advertising 1,534 -4% 30% Copyright & Services 84 -3% 7% Concerts & Shows 164 278% -18% Tota
Slide 17: BEC World Third Quarter of 2006
17 BEC World Third Quarter of 2006 BEC World Third Quarter of 2006 Operating Results ฿ Million % +/- YoY +/- QoQ Total Sales Revenues 1,783 100% 319 22% 57 3% Operating Costs Cost of Services 719 44% -11 -1% -10 -1% Cost of Shows 179 109% -30 -14% 131 228% Cost of Sales & Services 898 50% -41 -4% 12
Slide 18: BEC World First 9 Months 2006
18 BEC World First 9Mth. 2006 BEC World First 9Mth. 2006 Operating Results ฿ Million % +/- YoY Advertising Income 4,627 90% 1,065 30% Copyright & Services 242 5% 45 23% Concerts & Shows 281 5% -589 -68% Total Sales Revenues 5,150 100% 521 11% Operating Costs Cost of Services 2,161 44% 37 2% Cost of
Slide 19: High Operating Leverage
19 High Operating Leverage: 3.00 2.80 As our operating costs 2.60 and expenses are mostly 2.40 fixed in nature, thus BEC 2.20 World has high operating 2.00 leverage. 1.80 1.60 Our profitability will 1.40 improve greater than the 1.20 growth rate of our revenue 1.00 growth. 0.80 0.60 Revenue Profit R
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